North America Household Care Market (2023-2029) | Analysis, Share, Companies, Revenue, Size, COVID-19 IMPACT, Trends, Value, Forecast, Industry, Outlook & Growth

Market Forecast by Countries (United States, Canada), By Product Types (Laundry Detergents, Laundry Additives, Dishwashing, Hard Surface Cleaners, Toilet Care , Others) And Competitive Landscape

Product Code: ETC404159 Publication Date: Aug 2022 Updated Date: Nov 2023 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 250 No. of Figures: 50 No. of Tables: 25

North America Household Care Market Highlights

Report Name North America Household Care Market
 Base Year 2022
 Historical Period 2019-2022
 Forecast Period 2023-2029
 Growth Rate 20.56%
 Report Coverage Revenues & Volume, Market Trends, Drivers & Challenges, Market Forecast, Market Share
 Segment Coverage By Countries, By Product Types
 Customization Scope 100% customized reports available along with reliable data. Moreover, you can alter the segments, countries, and regions according to your needs. For further details, you can contact our research expert at sales@6wresearch.com 
 Pricing and Purchase Options Avail customization purchase option to know the exact pricing of your research needs

Topics Covered in the North America Household Care Market Report

The North America Household Care Market report thoroughly covers the market by product types, by countries and competitive landscape. The report provides an unbiased and detailed analysis of the on-going market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

North America Household Care Market Synopsis

The North America Household Care Market industry is a thriving and diverse sector encompassing a wide range of products designed for home cleaning, personal hygiene, and overall well-being. It includes products such as laundry detergents, cleaning agents, personal care items, air fresheners, and more. Key trends in this market include an increased focus on sustainability, with consumers demanding eco-friendly and biodegradable formulations, as well as reduced plastic packaging. Additionally, the pandemic has accelerated the demand for disinfectants and sanitizers, emphasizing the importance of hygiene and cleanliness in households. The market has also seen a rise in online sales and subscription-based models for household care products, reflecting changing consumer shopping behaviors. Amid these trends, innovation in product formulations and packaging materials continues to drive competition and growth in the North America Household Care Market. Additionally, the market has witnessed a continued shift towards environmentally friendly and sustainable products, driven by consumer demand for eco-conscious options and regulatory pressures. Manufacturers are increasingly investing in research and development to create green formulations and reduce plastic waste in packaging. However, rising production and transportation costs along with supply chain disruptions, including shortages of raw materials and transportation bottlenecks might act as hurdle for the market growth in future.

According to 6Wresearch, North America Household Care Market size is projected to grow by 20.56% resulting in a market volume of US$28.70bn during 2023-2029. The North America Household Care Market is driven by several key growth drivers. Increasing consumer awareness and demand for environmentally friendly and sustainable products have spurred innovation and the development of eco-conscious formulations and packaging. Further, the convenience of online shopping and subscription-based models has transformed the retail landscape, providing consumers with easy access to household care products. Moreover, demographic shifts, including a growing population and changing household structures, have contributed to increased consumption of household care items. These combined factors continue to propel the growth of North America Household Care Market over the coming years.

COVID-19 Impact on North America Household Care Market

The COVID-19 pandemic had a profound impact on the North America Household Care Market revenues. As consumers heightened their focus on hygiene and cleanliness to mitigate the spread of the virus, there was a significant surge in demand for household cleaning and disinfecting products, including surface disinfectants, hand sanitizers, and antibacterial wipes. This unprecedented demand led to supply chain disruptions, shortages of certain products, and increased production challenges for manufacturers. At the same time, the pandemic accelerated the adoption of online shopping for household care items, with consumers turning to e-commerce platforms to conveniently access these essential products while adhering to social distancing measures. While the market experienced growth due to increased sales of cleaning and disinfecting products, it also faced challenges associated with meeting heightened demand, managing supply chain disruptions, and adapting to evolving consumer preferences for safer and more sustainable products.

Key Players in the North America Household Care Market

The North America Household Care Market features several major players that dominate the sector. Procter & Gamble (P&G) is a leading consumer goods company known for its wide range of household care products, including brands like Tide, Crest, and Mr. Clean. Kimberly-Clark, another industry giant, specializes in personal and professional hygiene products, such as Kleenex and Huggies. Reckitt Benckiser Group (RB) is a multinational consumer goods company with well-known brands like Lysol, Dettol, and Finish. Colgate-Palmolive, renowned for its oral care products, also offers a variety of household cleaning items, including Ajax and Murphy's Oil Soap. Additionally, Clorox is recognized for its cleaning and disinfecting products like Clorox Bleach and Clorox Disinfecting Wipes. Moreover, few players clutch substantial North America Household Care Market share.  Further, these key players collectively shape and influence the North America Household Care Market with their diverse product portfolios and global reach.

Market by Product Type

According to Ravi Bhandari, Research Head, 6Wresearch, the North America Household Care Market encompasses a broad range of product categories, catering to various cleaning, hygiene, and well-being needs of households. These categories include laundry care, which comprises laundry detergents, fabric softeners, and stain removers; cleaning agents, encompassing surface cleaners, disinfectants, and bathroom and kitchen cleaners; personal care products like soaps, shampoos, and body wash; air care products, including air fresheners and purifiers; and home care essentials such as dishwashing detergents and paper towels. The market's diversity reflects the wide array of products and solutions available to consumers for maintaining cleanliness, hygiene, and comfort within their homes.

Market by Countries

The North America Household Care Market encompasses a range of key countries, with the United States, Canada, and Mexico standing out as prominent players. The United States, being the largest market, drives the region's household care industry with a robust demand for cleaning, personal hygiene, and well-being products. Further, the country has considerable United States Household Care Market share. Moreover, Canada follows closely, with a growing emphasis on eco-friendly and sustainable household care products. Mexico, with its expanding consumer base and changing consumer preferences, presents opportunities for market growth, particularly in the personal care and cleaning product segments. Together, these key countries play essential roles in shaping the North America Household Care Market, catering to diverse consumer needs and driving innovation in the industry.

Key Attractiveness of the Report

  • COVID-19 Impact on the Market.
  • 10 Years Market Numbers.
  • Historical Data Starting from 2019 to 2022.
  • Base Year: 2022.
  • Forecast Data until 2029.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • North America Household Care Market Outlook
  • Market Size of North America Household Care Market, 2022
  • Forecast of North America Household Care Market, 2029
  • Historical Data and Forecast of North America Household Care Revenues & Volume for the Period 2019 - 2029
  • North America Household Care Market Trend Evolution
  • North America Household Care Market Drivers and Challenges
  • North America Household Care Price Trends
  • North America Household Care Porter's Five Forces
  • North America Household Care Industry Life Cycle
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Product Types for the Period 2019 - 2029
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Laundry Detergents for the Period 2019 - 2029
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Laundry Additives for the Period 2019 - 2029
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Dishwashing for the Period 2019 - 2029
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Hard Surface Cleaners for the Period 2019 - 2029
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Toilet Care for the Period 2019 - 2029
  • Historical Data and Forecast of North America Household Care Market Revenues & Volume By Others for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Product Types for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Laundry Detergents for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Laundry Additives for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Dishwashing for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Hard Surface Cleaners for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Toilet Care for the Period 2019 - 2029
  • Historical Data and Forecast of United States Household Care Market Revenues & Volume By Others for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Product Types for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Laundry Detergents for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Laundry Additives for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Dishwashing for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Hard Surface Cleaners for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Toilet Care for the Period 2019 - 2029
  • Historical Data and Forecast of Canada Household Care Market Revenues & Volume By Others for the Period 2019 - 2029
  • North America Household Care Market - Key Performance Indicators
  • North America Household Care Market - Import Export Trade Statistics
  • North America Household Care Market - Opportunity Assessment By Countries
  • North America Household Care Market - Opportunity Assessment By Product Types
  • North America Household Care Market - Top Companies Market Share
  • North America Household Care Market - Top Companies Profiles
  • North America Household Care Market - Comparison of Players in Technical and Operating Parameters
  • North America Household Care Market - Strategic Recommendations

Markets Covered

The North America Household Care Market report provides a detailed analysis of the following market segments:

By Product Type

  • Laundry Detergents
  • Laundry Additives
  • Dishwashing
  • Hard Surface Cleaners
  • Toilet Care
  • Others

By Countries

  • United States
  • Canada
Frequently Asked Questions About the Market Study (FAQs):
Demographic shifts, including a growing population and changing household structures, have contributed to increased consumption of household care items in the country.
The laundry detergents continue to dominate the market due to rising cleaning, hygiene, and well-being needs of households in the region.
The United States, being the largest market, drives the region's household care industry with a robust demand for cleaning, personal hygiene, and well-being products.
Some of the key players include Tide, Crest, and Mr. Clean and Kimberly-Clark.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 North America Household Care Market Overview

3.1 North America Regional Macro Economic Indicators

3.2 North America Household Care Market Revenues & Volume, 2019 & 2029F

3.3 North America Household Care Market - Industry Life Cycle

3.4 North America Household Care Market - Porter's Five Forces

3.5 North America Household Care Market Revenues & Volume Share, By Countries, 2022 & 2029F

3.6 North America Household Care Market Revenues & Volume Share, By Product Types, 2022 & 2029F

4 North America Household Care Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 North America Household Care Market Trends

6 North America Household Care Market, 2019 - 2029

6.1 North America Household Care Market, Revenues & Volume, By Product Types, 2019 - 2029

7 United States Household Care Market, 2019 - 2029

7.1 United States Household Care Market, Revenues & Volume, By Product Types, 2019 - 2029

8 Canada Household Care Market, 2019 - 2029

8.1 Canada Household Care Market, Revenues & Volume, By Product Types, 2019 - 2029

9 North America Household Care Market Key Performance Indicators

10 North America Household Care Market - Opportunity Assessment

10.1 North America Household Care Market Opportunity Assessment, By Countries, 2022 & 2029F

10.2 North America Household Care Market Opportunity Assessment, By Product Types, 2022 & 2029F

11 North America Household Care Market - Competitive Landscape

11.1 North America Household Care Market Revenue Share, By Companies, 2022

11.2 North America Household Care Market Competitive Benchmarking, By Operating and Technical Parameters

12 Company Profiles

13 Recommendations

14 Disclaimer

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