| Product Code: ETC11497441 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
The Philippines car air freshener import market in 2024 continued to see significant growth, with top exporting countries including Thailand, USA, China, Malaysia, and Turkey. The market concentration, as measured by the Herfindahl-Hirschman Index (HHI), remained at a moderate level. The compound annual growth rate (CAGR) for the period 2020-2024 was recorded at 6.82%, indicating steady expansion. Moreover, the growth rate from 2023 to 2024 surged by 11.08%, reflecting a positive trend in the demand for car air fresheners in the Philippines.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Car Air Freshener Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Car Air Freshener Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Car Air Freshener Market - Industry Life Cycle |
3.4 Philippines Car Air Freshener Market - Porter's Five Forces |
3.5 Philippines Car Air Freshener Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Philippines Car Air Freshener Market Revenues & Volume Share, By Fragrance Type, 2021 & 2031F |
3.7 Philippines Car Air Freshener Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 Philippines Car Air Freshener Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
3.9 Philippines Car Air Freshener Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Philippines Car Air Freshener Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in the Philippines, leading to higher purchasing power for car accessories like air fresheners. |
4.2.2 Rising awareness about personal hygiene and cleanliness, driving the demand for car air fresheners as a means to keep vehicles smelling fresh. |
4.2.3 Growth in the number of cars on the road in the Philippines, increasing the potential customer base for car air freshener products. |
4.3 Market Restraints |
4.3.1 Competition from substitute products like hanging scented sachets or DIY air fresheners, which may impact the market share of car air fresheners. |
4.3.2 Price sensitivity among consumers in the Philippines, leading to challenges in maintaining competitive pricing for car air freshener products. |
5 Philippines Car Air Freshener Market Trends |
6 Philippines Car Air Freshener Market, By Types |
6.1 Philippines Car Air Freshener Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Car Air Freshener Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Philippines Car Air Freshener Market Revenues & Volume, By Spray, 2021 - 2031F |
6.1.4 Philippines Car Air Freshener Market Revenues & Volume, By Gel, 2021 - 2031F |
6.1.5 Philippines Car Air Freshener Market Revenues & Volume, By Hanging, 2021 - 2031F |
6.2 Philippines Car Air Freshener Market, By Fragrance Type |
6.2.1 Overview and Analysis |
6.2.2 Philippines Car Air Freshener Market Revenues & Volume, By Floral, 2021 - 2031F |
6.2.3 Philippines Car Air Freshener Market Revenues & Volume, By Fruity, 2021 - 2031F |
6.2.4 Philippines Car Air Freshener Market Revenues & Volume, By Woody, 2021 - 2031F |
6.3 Philippines Car Air Freshener Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Philippines Car Air Freshener Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.3.3 Philippines Car Air Freshener Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
6.3.4 Philippines Car Air Freshener Market Revenues & Volume, By Convenience Stores, 2021 - 2031F |
6.4 Philippines Car Air Freshener Market, By Price Range |
6.4.1 Overview and Analysis |
6.4.2 Philippines Car Air Freshener Market Revenues & Volume, By Budget, 2021 - 2031F |
6.4.3 Philippines Car Air Freshener Market Revenues & Volume, By Mid-Range, 2021 - 2031F |
6.4.4 Philippines Car Air Freshener Market Revenues & Volume, By Premium, 2021 - 2031F |
6.5 Philippines Car Air Freshener Market, By Application |
6.5.1 Overview and Analysis |
6.5.2 Philippines Car Air Freshener Market Revenues & Volume, By Personal Use, 2021 - 2031F |
6.5.3 Philippines Car Air Freshener Market Revenues & Volume, By Commercial Use, 2021 - 2031F |
6.5.4 Philippines Car Air Freshener Market Revenues & Volume, By Automotive, 2021 - 2031F |
7 Philippines Car Air Freshener Market Import-Export Trade Statistics |
7.1 Philippines Car Air Freshener Market Export to Major Countries |
7.2 Philippines Car Air Freshener Market Imports from Major Countries |
8 Philippines Car Air Freshener Market Key Performance Indicators |
8.1 Percentage growth in the online sales of car air fresheners in the Philippines. |
8.2 Number of new product launches and innovations in the car air freshener market. |
8.3 Rate of adoption of eco-friendly and sustainable car air freshener products in the Philippines. |
8.4 Customer satisfaction scores and feedback related to the quality and longevity of car air fresheners. |
9 Philippines Car Air Freshener Market - Opportunity Assessment |
9.1 Philippines Car Air Freshener Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Philippines Car Air Freshener Market Opportunity Assessment, By Fragrance Type, 2021 & 2031F |
9.3 Philippines Car Air Freshener Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 Philippines Car Air Freshener Market Opportunity Assessment, By Price Range, 2021 & 2031F |
9.5 Philippines Car Air Freshener Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Philippines Car Air Freshener Market - Competitive Landscape |
10.1 Philippines Car Air Freshener Market Revenue Share, By Companies, 2024 |
10.2 Philippines Car Air Freshener Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |