| Product Code: ETC8837689 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Philippines cider/perry import market continues to be dominated by key players such as Ireland, USA, Germany, Spain, and South Korea in 2024. Despite a significant drop in growth rate from 2023 to 2024, the overall compound annual growth rate (CAGR) from 2020 to 2024 remains impressive at 33.49%. The high concentration of market share, as indicated by the Herfindahl-Hirschman Index (HHI), signifies a competitive landscape among these top exporting countries. It will be interesting to see how these trends evolve and how market dynamics may shift in the coming years.

The cider and perry market in the Philippines is expanding as consumers explore diverse alcoholic beverage options. Increasing popularity of fruit-based, lower-alcohol drinks, especially among younger demographics, is fueling demand. The market is also seeing innovation in flavors and packaging to appeal to health-conscious and lifestyle-driven consumers.
The cider and perry market in the Philippines is expanding as consumers seek novel and refreshing alcoholic beverages. Rising disposable incomes and growing interest in craft and artisanal drinks are key drivers. Marketing efforts that highlight natural ingredients and health-conscious positioning are also boosting appeal.
The cider and perry market is challenged by limited consumer awareness and cultural preferences that favor other alcoholic beverages. High import tariffs on raw materials and finished products restrict market expansion. Distribution networks are still developing, and marketing efforts are required to educate consumers and build brand loyalty.
The cider and perry market in the Philippines is experiencing growth as consumers shift towards healthier alcoholic beverage options. Investment opportunities lie in producing locally sourced cider and perry products, catering to the growing demand for craft and artisanal beverages. Companies can explore forming partnerships with local fruit growers to ensure a steady supply of high-quality raw materials and invest in innovative packaging to appeal to health-conscious consumers.
Government policies for the cider and perry market focus on food safety, taxation, and support for local fruit wine producers. Excise tax regulations are clearly defined, and the Department of Trade and Industry provides capacity-building programs for small and medium enterprises to enhance product quality and market reach.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Cider/Perry Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Cider/Perry Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Cider/Perry Market - Industry Life Cycle |
3.4 Philippines Cider/Perry Market - Porter's Five Forces |
3.5 Philippines Cider/Perry Market Revenues & Volume Share, By Packaging, 2021 & 2031F |
3.6 Philippines Cider/Perry Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Philippines Cider/Perry Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Philippines Cider/Perry Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer interest in alternative alcoholic beverages |
4.2.2 Growing trend towards premium and craft beverages |
4.2.3 Rising disposable incomes leading to higher spending on luxury goods |
4.3 Market Restraints |
4.3.1 Limited awareness and availability of cider/perry products in the Philippines |
4.3.2 Strong competition from well-established alcoholic beverage categories |
4.3.3 Challenges in distribution and logistics in a geographically diverse country |
5 Philippines Cider/Perry Market Trends |
6 Philippines Cider/Perry Market, By Types |
6.1 Philippines Cider/Perry Market, By Packaging |
6.1.1 Overview and Analysis |
6.1.2 Philippines Cider/Perry Market Revenues & Volume, By Packaging, 2021- 2031F |
6.1.3 Philippines Cider/Perry Market Revenues & Volume, By Draught, 2021- 2031F |
6.1.4 Philippines Cider/Perry Market Revenues & Volume, By Glass Bottles, 2021- 2031F |
6.1.5 Philippines Cider/Perry Market Revenues & Volume, By Cans, 2021- 2031F |
6.1.6 Philippines Cider/Perry Market Revenues & Volume, By Plastic Bottles, 2021- 2031F |
6.1.7 Philippines Cider/Perry Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Philippines Cider/Perry Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 Philippines Cider/Perry Market Revenues & Volume, By Cider, 2021- 2031F |
6.2.3 Philippines Cider/Perry Market Revenues & Volume, By Perry, 2021- 2031F |
6.3 Philippines Cider/Perry Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Philippines Cider/Perry Market Revenues & Volume, By Online Trade, 2021- 2031F |
6.3.3 Philippines Cider/Perry Market Revenues & Volume, By Offline Trade, 2021- 2031F |
7 Philippines Cider/Perry Market Import-Export Trade Statistics |
7.1 Philippines Cider/Perry Market Export to Major Countries |
7.2 Philippines Cider/Perry Market Imports from Major Countries |
8 Philippines Cider/Perry Market Key Performance Indicators |
8.1 Number of cider/perry brands available in the market |
8.2 Growth in the number of cider/perry specialty bars or outlets |
8.3 Consumer engagement and feedback on social media platforms |
8.4 Percentage increase in cider/perry exports from the Philippines |
8.5 Number of cider/perry tasting events or festivals organized in the country |
9 Philippines Cider/Perry Market - Opportunity Assessment |
9.1 Philippines Cider/Perry Market Opportunity Assessment, By Packaging, 2021 & 2031F |
9.2 Philippines Cider/Perry Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 Philippines Cider/Perry Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Philippines Cider/Perry Market - Competitive Landscape |
10.1 Philippines Cider/Perry Market Revenue Share, By Companies, 2024 |
10.2 Philippines Cider/Perry Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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