| Product Code: ETC8839740 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Domestic tourism in the Philippines is rebounding post-pandemic, supported by government promotions, travel incentives, and improved inter-island connectivity. Local destinations like Boracay, Cebu, and Palawan remain popular, and eco-tourism is gaining prominence among younger travelers.
Domestic tourism in the Philippines is rebounding strongly as travel restrictions ease and local travelers seek affordable vacation options. Growth is supported by government campaigns promoting local destinations, improved transportation infrastructure, and rising consumer disposable incomes. Adventure, eco-tourism, and cultural heritage tourism are key segments driving demand. However, challenges remain in ensuring sustainability and upgrading accommodation standards in popular but underserved regions.
Domestic tourism is affected by economic uncertainties that limit discretionary spending on travel. Inadequate transport infrastructure and safety concerns in some destinations discourage travelers. The lingering impact of the pandemic on consumer confidence and health protocols also restrains growth.
The domestic tourism market in the Philippines presents promising opportunities, especially as travel restrictions ease and local travel gains popularity. Investments in developing eco-friendly resorts, cultural tourism experiences, and community-based tourism projects can attract a wide demographic of Filipino travelers. Digital marketing campaigns and partnerships with travel agencies and transport providers can amplify reach. Moreover, improving safety protocols and infrastructure will enhance traveler confidence and repeat visitation.
The Department of Tourism (DOT) drives policies to promote domestic tourism, including infrastructure development, marketing campaigns, and safety protocols. The government focuses on sustainable tourism, community involvement, and enhancing local attractions to boost domestic travel and economic benefits while managing environmental impacts.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Domestic Tourism Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Domestic Tourism Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Domestic Tourism Market - Industry Life Cycle |
3.4 Philippines Domestic Tourism Market - Porter's Five Forces |
3.5 Philippines Domestic Tourism Market Revenues & Volume Share, By Tour Type, 2021 & 2031F |
3.6 Philippines Domestic Tourism Market Revenues & Volume Share, By Tourism Type, 2021 & 2031F |
3.7 Philippines Domestic Tourism Market Revenues & Volume Share, By Mode of Booking, 2021 & 2031F |
4 Philippines Domestic Tourism Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of the middle-class population in the Philippines |
4.2.2 Government initiatives promoting domestic tourism |
4.2.3 Development of infrastructure and transportation facilities in key tourist destinations |
4.3 Market Restraints |
4.3.1 Natural disasters and political instability affecting tourist confidence |
4.3.2 Limited awareness and promotion of lesser-known domestic tourist spots |
4.3.3 Competition from international tourist destinations offering attractive packages |
5 Philippines Domestic Tourism Market Trends |
6 Philippines Domestic Tourism Market, By Types |
6.1 Philippines Domestic Tourism Market, By Tour Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Domestic Tourism Market Revenues & Volume, By Tour Type, 2021- 2031F |
6.1.3 Philippines Domestic Tourism Market Revenues & Volume, By Adventure, 2021- 2031F |
6.1.4 Philippines Domestic Tourism Market Revenues & Volume, By Spiritual/cultural, 2021- 2031F |
6.1.5 Philippines Domestic Tourism Market Revenues & Volume, By Sports, 2021- 2031F |
6.1.6 Philippines Domestic Tourism Market Revenues & Volume, By Weekend getaways, 2021- 2031F |
6.1.7 Philippines Domestic Tourism Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Philippines Domestic Tourism Market, By Tourism Type |
6.2.1 Overview and Analysis |
6.2.2 Philippines Domestic Tourism Market Revenues & Volume, By Local travel, 2021- 2031F |
6.2.3 Philippines Domestic Tourism Market Revenues & Volume, By Interstate travel, 2021- 2031F |
6.3 Philippines Domestic Tourism Market, By Mode of Booking |
6.3.1 Overview and Analysis |
6.3.2 Philippines Domestic Tourism Market Revenues & Volume, By Online, 2021- 2031F |
6.3.3 Philippines Domestic Tourism Market Revenues & Volume, By Offline, 2021- 2031F |
7 Philippines Domestic Tourism Market Import-Export Trade Statistics |
7.1 Philippines Domestic Tourism Market Export to Major Countries |
7.2 Philippines Domestic Tourism Market Imports from Major Countries |
8 Philippines Domestic Tourism Market Key Performance Indicators |
8.1 Average length of stay of domestic tourists in the Philippines |
8.2 Percentage of repeat visitors to domestic tourist destinations |
8.3 Growth rate of tourism-related small and medium enterprises in the Philippines |
8.4 Number of domestic tourist arrivals in non-traditional tourist spots |
8.5 Percentage of domestic tourists using online booking platforms for travel arrangements |
9 Philippines Domestic Tourism Market - Opportunity Assessment |
9.1 Philippines Domestic Tourism Market Opportunity Assessment, By Tour Type, 2021 & 2031F |
9.2 Philippines Domestic Tourism Market Opportunity Assessment, By Tourism Type, 2021 & 2031F |
9.3 Philippines Domestic Tourism Market Opportunity Assessment, By Mode of Booking, 2021 & 2031F |
10 Philippines Domestic Tourism Market - Competitive Landscape |
10.1 Philippines Domestic Tourism Market Revenue Share, By Companies, 2024 |
10.2 Philippines Domestic Tourism Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |