Product Code: ETC252869 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The hairbrush market in the Philippines has displayed steady growth over the past few years. With a rising awareness about personal grooming and the influence of beauty trends, the demand for hairbrushes has remained robust. The annual growth rate in the hairbrush segment has averaged around 5% over the last three years. This growth can be attributed to the increasing urban population, changing lifestyles, and a surge in disposable income. Major players in the market have been introducing innovative products, such as ergonomic designs and hair-friendly materials, to cater to a diverse consumer base.
The hairbrush market in the Philippines is poised for growth due to several key drivers. With an increasing focus on personal grooming and hygiene, there is a growing demand for high-quality hair care products, including hairbrushes. Additionally, changing fashion trends and a rising awareness of different hair types and styling techniques are encouraging consumers to invest in specialized brushes. The influence of social media and celebrity endorsements further drives the desire for well-maintained hair, boosting the demand for hairbrushes that cater to various needs, such as detangling, smoothing, and styling.
The hairbrush market in the Philippines is poised for steady growth, driven by increasing awareness of personal grooming and hair care. However, challenges such as rising competition from international brands, fluctuating consumer preferences, and the need for constant innovation to cater to diverse hair types and textures pose significant hurdles for local manufacturers and distributors.
The Philippines hairbrush market has shown steady growth over the past years, driven by increasing awareness about personal grooming and style. The demand for hairbrushes has been resilient despite the challenges posed by the COVID-19 pandemic. Lockdowns and restrictions temporarily affected sales through traditional retail channels, but online platforms gained prominence during this period. The market has adapted by focusing on hygiene and innovative designs, with a shift towards products that offer both functional benefits and aesthetic appeal.
The hairbrush market in the Philippines remains stable due to the essential role that hairbrushes play in daily grooming routines. Key players such as Tangle Teezer, Wet Brush, Denman, Kent Brushes, and Mason Pearson are leading this market. These companies offer a wide array of hairbrushes designed for different hair textures and purposes, including detangling, smoothing, and styling. They are integrating advanced technologies like flexible bristles, ergonomic handles, and scalp-massaging features to enhance the overall hair care experience.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Hair Rollers Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Hair Rollers Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Hair Rollers Market - Industry Life Cycle |
3.4 Philippines Hair Rollers Market - Porter's Five Forces |
3.5 Philippines Hair Rollers Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Philippines Hair Rollers Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Philippines Hair Rollers Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 Philippines Hair Rollers Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Philippines Hair Rollers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in the Philippines leading to higher spending on personal care products. |
4.2.2 Growing trend of DIY hairstyling at home. |
4.2.3 Influence of social media and beauty influencers promoting hair styling products. |
4.3 Market Restraints |
4.3.1 Competition from alternative hair styling tools such as curling irons and straighteners. |
4.3.2 Price sensitivity of consumers in the Philippines. |
4.3.3 Availability of counterfeit or low-quality hair rollers impacting market credibility. |
5 Philippines Hair Rollers Market Trends |
6 Philippines Hair Rollers Market, By Types |
6.1 Philippines Hair Rollers Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Hair Rollers Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Philippines Hair Rollers Market Revenues & Volume, By Hot Rollers, 2021-2031F |
6.1.4 Philippines Hair Rollers Market Revenues & Volume, By Magnetic Rollers, 2021-2031F |
6.1.5 Philippines Hair Rollers Market Revenues & Volume, By Velcro Rollers, 2021-2031F |
6.1.6 Philippines Hair Rollers Market Revenues & Volume, By Foam Rollers, 2021-2031F |
6.1.7 Philippines Hair Rollers Market Revenues & Volume, By Snap-on Rollers, 2021-2031F |
6.2 Philippines Hair Rollers Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Philippines Hair Rollers Market Revenues & Volume, By Personal, 2021-2031F |
6.2.3 Philippines Hair Rollers Market Revenues & Volume, By Professional, 2021-2031F |
6.2.4 Philippines Hair Rollers Market Revenues & Volume, By Others, 2021-2031F |
6.3 Philippines Hair Rollers Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Philippines Hair Rollers Market Revenues & Volume, By Online, 2021-2031F |
6.3.3 Philippines Hair Rollers Market Revenues & Volume, By Offline, 2021-2031F |
6.3.4 Philippines Hair Rollers Market Revenues & Volume, By Others, 2021-2031F |
6.4 Philippines Hair Rollers Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Philippines Hair Rollers Market Revenues & Volume, By Female, 2021-2031F |
6.4.3 Philippines Hair Rollers Market Revenues & Volume, By Male, 2021-2031F |
6.4.4 Philippines Hair Rollers Market Revenues & Volume, By Unisex, 2021-2031F |
6.4.5 Philippines Hair Rollers Market Revenues & Volume, By Others, 2021-2031F |
7 Philippines Hair Rollers Market Import-Export Trade Statistics |
7.1 Philippines Hair Rollers Market Export to Major Countries |
7.2 Philippines Hair Rollers Market Imports from Major Countries |
8 Philippines Hair Rollers Market Key Performance Indicators |
8.1 Social media engagement and reach for hair roller brands. |
8.2 Number of online tutorials or reviews featuring hair rollers. |
8.3 Consumer sentiment and satisfaction levels towards hair rollers. |
9 Philippines Hair Rollers Market - Opportunity Assessment |
9.1 Philippines Hair Rollers Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Philippines Hair Rollers Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Philippines Hair Rollers Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 Philippines Hair Rollers Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Philippines Hair Rollers Market - Competitive Landscape |
10.1 Philippines Hair Rollers Market Revenue Share, By Companies, 2024 |
10.2 Philippines Hair Rollers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |