| Product Code: ETC12892321 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The Philippines kids toys import market continues to be dominated by top exporting countries such as China, Vietnam, Japan, Hong Kong, and Indonesia in 2024. Despite high market concentration, the industry shows strong growth with a Compound Annual Growth Rate (CAGR) of 11.63% from 2020 to 2024. The growth rate in 2024 alone is recorded at 2.12%, indicating a positive trend in demand for imported kids toys in the Philippines. This market presents lucrative opportunities for both local and international players to capitalize on the growing consumer interest in children`s products.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Kids Toys Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Kids Toys Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Kids Toys Market - Industry Life Cycle |
3.4 Philippines Kids Toys Market - Porter's Five Forces |
3.5 Philippines Kids Toys Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.6 Philippines Kids Toys Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.7 Philippines Kids Toys Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.8 Philippines Kids Toys Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Philippines Kids Toys Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income among Filipino families leading to higher spending on kids' toys. |
4.2.2 Growing awareness about the importance of play in child development, driving demand for educational and interactive toys. |
4.2.3 Rising population and birth rates in the Philippines, expanding the potential customer base for kids' toys market. |
4.3 Market Restraints |
4.3.1 Competition from digital entertainment and electronic devices affecting the traditional toys market. |
4.3.2 Economic fluctuations and uncertainties impacting consumer spending on non-essential items like toys. |
5 Philippines Kids Toys Market Trends |
6 Philippines Kids Toys Market, By Types |
6.1 Philippines Kids Toys Market, By Application |
6.1.1 Overview and Analysis |
6.1.2 Philippines Kids Toys Market Revenues & Volume, By Application, 2021 - 2031F |
6.1.3 Philippines Kids Toys Market Revenues & Volume, By Educational Toys, 2021 - 2031F |
6.1.4 Philippines Kids Toys Market Revenues & Volume, By Action Figures, 2021 - 2031F |
6.1.5 Philippines Kids Toys Market Revenues & Volume, By Dolls & Plush Toys, 2021 - 2031F |
6.2 Philippines Kids Toys Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Philippines Kids Toys Market Revenues & Volume, By Plastic Toys, 2021 - 2031F |
6.2.3 Philippines Kids Toys Market Revenues & Volume, By Wooden Toys, 2021 - 2031F |
6.2.4 Philippines Kids Toys Market Revenues & Volume, By Electronic Toys, 2021 - 2031F |
6.3 Philippines Kids Toys Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Philippines Kids Toys Market Revenues & Volume, By Infants, 2021 - 2031F |
6.3.3 Philippines Kids Toys Market Revenues & Volume, By Toddlers, 2021 - 2031F |
6.3.4 Philippines Kids Toys Market Revenues & Volume, By Pre-Teens, 2021 - 2031F |
6.4 Philippines Kids Toys Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Philippines Kids Toys Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.4.3 Philippines Kids Toys Market Revenues & Volume, By Toy Stores, 2021 - 2031F |
6.4.4 Philippines Kids Toys Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
7 Philippines Kids Toys Market Import-Export Trade Statistics |
7.1 Philippines Kids Toys Market Export to Major Countries |
7.2 Philippines Kids Toys Market Imports from Major Countries |
8 Philippines Kids Toys Market Key Performance Indicators |
8.1 Average spending per child on toys in the Philippines. |
8.2 Number of new toy stores or toy brands entering the market. |
8.3 Parental preferences for educational toys over traditional toys. |
9 Philippines Kids Toys Market - Opportunity Assessment |
9.1 Philippines Kids Toys Market Opportunity Assessment, By Application, 2021 & 2031F |
9.2 Philippines Kids Toys Market Opportunity Assessment, By Type, 2021 & 2031F |
9.3 Philippines Kids Toys Market Opportunity Assessment, By End User, 2021 & 2031F |
9.4 Philippines Kids Toys Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Philippines Kids Toys Market - Competitive Landscape |
10.1 Philippines Kids Toys Market Revenue Share, By Companies, 2024 |
10.2 Philippines Kids Toys Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |