| Product Code: ETC10849249 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
In 2024, the Philippines continued to heavily rely on soap detergent imports, with China, USA, Malaysia, India, and Indonesia being the top exporting countries. Despite a high concentration with a high Herfindahl-Hirschman Index (HHI), the market experienced a negative Compound Annual Growth Rate (CAGR) of -4.95% from 2020 to 2024. Additionally, the growth rate plummeted even further in 2024, recording a decline of -16.83% compared to the previous year. This indicates a challenging landscape for soap detergent importers in the Philippines, potentially necessitating strategic adjustments to navigate market conditions.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Soap Detergent Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Soap Detergent Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Soap Detergent Market - Industry Life Cycle |
3.4 Philippines Soap Detergent Market - Porter's Five Forces |
3.5 Philippines Soap Detergent Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Philippines Soap Detergent Market Revenues & Volume Share, By Formulation, 2021 & 2031F |
3.7 Philippines Soap Detergent Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.8 Philippines Soap Detergent Market Revenues & Volume Share, By Sustainability Focus, 2021 & 2031F |
4 Philippines Soap Detergent Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about hygiene and cleanliness among the population |
4.2.2 Rising disposable income leading to higher spending on household products |
4.2.3 Growth in urbanization and population density driving demand for soap and detergent products |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting production costs |
4.3.2 Intense competition among local and international soap and detergent brands |
4.3.3 Environmental concerns leading to a shift towards eco-friendly and sustainable products |
5 Philippines Soap Detergent Market Trends |
6 Philippines Soap Detergent Market, By Types |
6.1 Philippines Soap Detergent Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Soap Detergent Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Philippines Soap Detergent Market Revenues & Volume, By Laundry Detergents, 2021 - 2031F |
6.1.4 Philippines Soap Detergent Market Revenues & Volume, By Dishwashing Liquids, 2021 - 2031F |
6.1.5 Philippines Soap Detergent Market Revenues & Volume, By Industrial Cleaners, 2021 - 2031F |
6.2 Philippines Soap Detergent Market, By Formulation |
6.2.1 Overview and Analysis |
6.2.2 Philippines Soap Detergent Market Revenues & Volume, By Enzyme-Based, 2021 - 2031F |
6.2.3 Philippines Soap Detergent Market Revenues & Volume, By Phosphate-Free, 2021 - 2031F |
6.2.4 Philippines Soap Detergent Market Revenues & Volume, By Surfactant-Rich, 2021 - 2031F |
6.3 Philippines Soap Detergent Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Philippines Soap Detergent Market Revenues & Volume, By Households, 2021 - 2031F |
6.3.3 Philippines Soap Detergent Market Revenues & Volume, By Restaurants, 2021 - 2031F |
6.3.4 Philippines Soap Detergent Market Revenues & Volume, By Manufacturing Units, 2021 - 2031F |
6.4 Philippines Soap Detergent Market, By Sustainability Focus |
6.4.1 Overview and Analysis |
6.4.2 Philippines Soap Detergent Market Revenues & Volume, By Biodegradable Ingredients, 2021 - 2031F |
6.4.3 Philippines Soap Detergent Market Revenues & Volume, By Recyclable Packaging, 2021 - 2031F |
6.4.4 Philippines Soap Detergent Market Revenues & Volume, By Minimal Water Usage, 2021 - 2031F |
7 Philippines Soap Detergent Market Import-Export Trade Statistics |
7.1 Philippines Soap Detergent Market Export to Major Countries |
7.2 Philippines Soap Detergent Market Imports from Major Countries |
8 Philippines Soap Detergent Market Key Performance Indicators |
8.1 Consumer engagement with online marketing campaigns |
8.2 Number of new product launches in the soap and detergent segment |
8.3 Adoption rate of innovative packaging designs in the market |
9 Philippines Soap Detergent Market - Opportunity Assessment |
9.1 Philippines Soap Detergent Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Philippines Soap Detergent Market Opportunity Assessment, By Formulation, 2021 & 2031F |
9.3 Philippines Soap Detergent Market Opportunity Assessment, By End User, 2021 & 2031F |
9.4 Philippines Soap Detergent Market Opportunity Assessment, By Sustainability Focus, 2021 & 2031F |
10 Philippines Soap Detergent Market - Competitive Landscape |
10.1 Philippines Soap Detergent Market Revenue Share, By Companies, 2024 |
10.2 Philippines Soap Detergent Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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