Product Code: ETC8853834 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Deep | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The mens underwear market in the Philippines is experiencing robust growth driven by urbanization, rising incomes, and shifting fashion trends. Domestic and international brands compete on comfort, style, and price, with e-commerce playing an increasing role in distribution.
The mens underwear market in the Philippines is experiencing growth driven by rising disposable incomes, evolving fashion preferences, and increased awareness of comfort and hygiene. Domestic brands and international players compete with innovations in fabric technology and design.
The mens underwear market faces challenges from changing consumer preferences and intense competition from both local and international brands. Price sensitivity among Filipino consumers limits willingness to pay for premium products. Sustainability concerns are growing, pressuring manufacturers to adopt eco-friendly materials and production methods, which can increase costs.
The mens underwear market is growing alongside rising disposable incomes and fashion consciousness. Investment in manufacturing or retailing comfortable, affordable, and stylish underwear, including sustainable options, can capture the attention of younger demographics.
The garment and textile industry is regulated by the Department of Trade and Industry (DTI) with standards for product safety, labeling, and fair trade practices. The government encourages local manufacturing through SME support programs, aiming to enhance quality, affordability, and competitiveness in domestic and export markets.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Underwear for Men Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Underwear for Men Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Underwear for Men Market - Industry Life Cycle |
3.4 Philippines Underwear for Men Market - Porter's Five Forces |
3.5 Philippines Underwear for Men Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Philippines Underwear for Men Market Revenues & Volume Share, By Fabric, 2021 & 2031F |
4 Philippines Underwear for Men Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in the Philippines |
4.2.2 Growing awareness about personal grooming and fashion trends |
4.2.3 Expansion of online retail channels for men's underwear |
4.3 Market Restraints |
4.3.1 Price sensitivity among consumers in the Philippines |
4.3.2 Competition from established local and international brands |
4.3.3 Economic uncertainties impacting consumer spending |
5 Philippines Underwear for Men Market Trends |
6 Philippines Underwear for Men Market, By Types |
6.1 Philippines Underwear for Men Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Underwear for Men Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Philippines Underwear for Men Market Revenues & Volume, By Briefs, 2021- 2031F |
6.1.4 Philippines Underwear for Men Market Revenues & Volume, By Boxer Brief, 2021- 2031F |
6.1.5 Philippines Underwear for Men Market Revenues & Volume, By Trunks, 2021- 2031F |
6.1.6 Philippines Underwear for Men Market Revenues & Volume, By Boxers, 2021- 2031F |
6.1.7 Philippines Underwear for Men Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Philippines Underwear for Men Market, By Fabric |
6.2.1 Overview and Analysis |
6.2.2 Philippines Underwear for Men Market Revenues & Volume, By Cotton, 2021- 2031F |
6.2.3 Philippines Underwear for Men Market Revenues & Volume, By Polyester, 2021- 2031F |
6.2.4 Philippines Underwear for Men Market Revenues & Volume, By Modal, 2021- 2031F |
6.2.5 Philippines Underwear for Men Market Revenues & Volume, By Nylon, 2021- 2031F |
6.2.6 Philippines Underwear for Men Market Revenues & Volume, By Others, 2021- 2031F |
7 Philippines Underwear for Men Market Import-Export Trade Statistics |
7.1 Philippines Underwear for Men Market Export to Major Countries |
7.2 Philippines Underwear for Men Market Imports from Major Countries |
8 Philippines Underwear for Men Market Key Performance Indicators |
8.1 Average order value (AOV) for men's underwear purchases |
8.2 Customer retention rate for men's underwear brands |
8.3 Online engagement metrics such as website traffic, bounce rate, and time spent on site |
9 Philippines Underwear for Men Market - Opportunity Assessment |
9.1 Philippines Underwear for Men Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Philippines Underwear for Men Market Opportunity Assessment, By Fabric, 2021 & 2031F |
10 Philippines Underwear for Men Market - Competitive Landscape |
10.1 Philippines Underwear for Men Market Revenue Share, By Companies, 2024 |
10.2 Philippines Underwear for Men Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |