Product Code: ETC420805 | Publication Date: Oct 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The wall calendar market in the Philippines was valued at over PHP 1. 5 billion (US$29 million). In terms of volume, total sales of wall calendars reached 38. 3 million units that year. During this period, religious calendars were among the most popular products with an estimated share of about 40%.
The Philippines wall calendar market derives its momentum from cultural and promotional factors. Wall calendars serve as both functional time-tracking tools and decorative items, often featuring cultural or artistic designs. The market is driven by traditions of hanging calendars in homes and workplaces, making them a popular medium for brand promotion and awareness. Moreover, the demand for personalized and customizable calendars enhances their appeal for gifting and branding purposes. As cultural practices persist and businesses seek unique promotional avenues, the wall calendar market is expected to remain resilient.
The Philippines wall calendar market grapples with the need for differentiation in a competitive space. As digital tools gain prominence for time management and scheduling, creating a compelling value proposition for traditional wall calendars becomes essential. Additionally, the market must address concerns related to environmental sustainability and the ecological impact of paper production.
The Philippines wall calendar market underwent shifts in response to the COVID-19 pandemic. With changes in work environments and the digital transformation of various sectors, the traditional wall calendar faced evolving demands. While physical offices and shared spaces saw reduced usage, the market pivoted towards providing personalized and aesthetic wall calendars for homes. The pandemic-induced shift in lifestyle and the need for creative home decor influenced the market`s focus, reflecting an adaptable approach to changing consumer preferences.
In the Philippines wall calendar market, key players such as Filstar Distributors Corporation, Cleon Print Solutions, and Metro Printech are recognized for their contribution to the design and production of creative and functional wall calendars. These players have capitalized on the demand for visually appealing and practical calendars that cater to both personal and promotional needs.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Wall Calendar Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Wall Calendar Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Wall Calendar Market - Industry Life Cycle |
3.4 Philippines Wall Calendar Market - Porter's Five Forces |
3.5 Philippines Wall Calendar Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Philippines Wall Calendar Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Philippines Wall Calendar Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in the Philippines |
4.2.2 Growing awareness and adoption of wall calendars as a tool for time management and organization |
4.2.3 Rising demand for customized and personalized wall calendars |
4.3 Market Restraints |
4.3.1 Competition from digital calendars and scheduling apps |
4.3.2 Fluctuations in raw material prices affecting production costs |
4.3.3 Limited shelf space in retail outlets for displaying wall calendars |
5 Philippines Wall Calendar Market Trends |
6 Philippines Wall Calendar Market, By Types |
6.1 Philippines Wall Calendar Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Wall Calendar Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Philippines Wall Calendar Market Revenues & Volume, By Electronic Wall Calendar, 2021-2031F |
6.1.4 Philippines Wall Calendar Market Revenues & Volume, By Paper Wall Calendar, 2021-2031F |
6.1.5 Philippines Wall Calendar Market Revenues & Volume, By Other, 2021-2031F |
6.2 Philippines Wall Calendar Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Philippines Wall Calendar Market Revenues & Volume, By Factory Direct Sales, 2021-2031F |
6.2.3 Philippines Wall Calendar Market Revenues & Volume, By Store Sales, 2021-2031F |
6.2.4 Philippines Wall Calendar Market Revenues & Volume, By Online Sales, 2021-2031F |
7 Philippines Wall Calendar Market Import-Export Trade Statistics |
7.1 Philippines Wall Calendar Market Export to Major Countries |
7.2 Philippines Wall Calendar Market Imports from Major Countries |
8 Philippines Wall Calendar Market Key Performance Indicators |
8.1 Number of online searches for wall calendars in the Philippines |
8.2 Percentage of repeat customers purchasing wall calendars |
8.3 Average order value of customized wall calendars |
8.4 Social media engagement and reach for wall calendar brands |
8.5 Number of partnerships with local artists or influencers to design wall calendars |
9 Philippines Wall Calendar Market - Opportunity Assessment |
9.1 Philippines Wall Calendar Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Philippines Wall Calendar Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Philippines Wall Calendar Market - Competitive Landscape |
10.1 Philippines Wall Calendar Market Revenue Share, By Companies, 2024 |
10.2 Philippines Wall Calendar Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |