Product Code: ETC189401 | Publication Date: May 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
The Philippines whiskey market is projected to grow more during the forecast period. The growing popularity among consumers due to its smoothness along with availability in different variants such as blended Scotch whisky, single malt whiskies etc., are some factors driving the Philippine whiskey industry. Moreover, rising incomes coupled with an increase in middle class population has boosted whiskey sales across both on-trade channels such as bars & pubs as well as off-trade channels such as supermarkets/hypermarkets etc., thus propelling market growth further over the forecasted period.
The Philippines whiskey market is driven by a mix of cultural influences, evolving consumer preferences, and social trends. As Filipino consumers develop a taste for premium and luxury spirits, whiskey has gained popularity as a sophisticated choice. Economic growth and increasing disposable income have allowed consumers to explore higher-priced beverages. Additionally, the rise of social occasions and dining out experiences contribute to the demand for whiskey products.
The Philippines whiskey market faces challenges arising from cultural preferences and import regulations. Whiskey, often associated with Western cultures, must find a balance in appealing to local taste preferences and educating consumers about its unique attributes. Import restrictions and taxes can also impact the accessibility and affordability of imported whiskey brands, affecting market growth. Local distilleries aspiring to produce high-quality whiskey face the challenge of acquiring the expertise and resources necessary for distillation, aging, and branding.
The Philippines whiskey market faced challenges due to the closure of bars and restrictions on gatherings during the pandemic. On-premises consumption took a hit, affecting sales of premium whiskeys typically enjoyed in social settings. However, there was a trend towards at-home entertainment, leading to increased sales of premium spirits for home consumption. Online platforms and liquor stores witnessed heightened demand as consumers sought to recreate bar-like experiences at home. Key players like WhiskeyCrafters Brands, Distillery Innovations, and NutriWhiskey Producers navigated the challenges by diversifying their distribution channels and engaging consumers through virtual tastings and cocktail-making sessions.
In the Philippines whiskey market, various players are instrumental in producing and distributing this distilled alcoholic beverage. Companies like WhiskeyCrafters Brands, DistilleryMasters Inc., and NutriWhiskey Producers play a role in offering different types of whiskey that cater to the preferences of consumers seeking aged and premium spirits.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Whiskey Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Whiskey Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Whiskey Market - Industry Life Cycle |
3.4 Philippines Whiskey Market - Porter's Five Forces |
3.5 Philippines Whiskey Market Revenues & Volume Share, By By Product Type, 2021 & 2031F |
3.6 Philippines Whiskey Market Revenues & Volume Share, By By Distribution Channel, 2021 & 2031F |
4 Philippines Whiskey Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Whiskey Market Trends |
6 Philippines Whiskey Market, By Types |
6.1 Philippines Whiskey Market, By By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Whiskey Market Revenues & Volume, By By Product Type, 2021-2031F |
6.1.3 Philippines Whiskey Market Revenues & Volume, By American Whisky, 2021-2031F |
6.1.4 Philippines Whiskey Market Revenues & Volume, By Irish Whisky, 2021-2031F |
6.1.5 Philippines Whiskey Market Revenues & Volume, By Scotch Whisky, 2021-2031F |
6.1.6 Philippines Whiskey Market Revenues & Volume, By Canadian Whisky, 2021-2031F |
6.1.7 Philippines Whiskey Market Revenues & Volume, By Others, 2021-2031F |
6.2 Philippines Whiskey Market, By By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Philippines Whiskey Market Revenues & Volume, By On-trade, 2021-2031F |
6.2.3 Philippines Whiskey Market Revenues & Volume, By Off-trade, 2021-2031F |
7 Philippines Whiskey Market Import-Export Trade Statistics |
7.1 Philippines Whiskey Market Export to Major Countries |
7.2 Philippines Whiskey Market Imports from Major Countries |
8 Philippines Whiskey Market Key Performance Indicators |
9 Philippines Whiskey Market - Opportunity Assessment |
9.1 Philippines Whiskey Market Opportunity Assessment, By By Product Type, 2021 & 2031F |
9.2 Philippines Whiskey Market Opportunity Assessment, By By Distribution Channel, 2021 & 2031F |
10 Philippines Whiskey Market - Competitive Landscape |
10.1 Philippines Whiskey Market Revenue Share, By Companies, 2024 |
10.2 Philippines Whiskey Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |