Product Code: ETC8854927 | Publication Date: Sep 2024 | Updated Date: Jun 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The activewear market for women in the Philippines is rapidly expanding, propelled by increased fitness consciousness, the rise of yoga and gym culture, and athleisure fashion trends. Consumers seek comfortable, stylish, and performance-oriented apparel suitable for both exercise and casual wear. International and local brands compete intensely, with growing interest in sustainable and ethically produced activewear. The growth of e-commerce platforms further facilitates consumer access.
Womens activewear is a booming segment in the Philippines, driven by the increasing popularity of fitness, yoga, and athleisure trends. Functional clothing that blends comfort with performance is in high demand. Both local and international brands are offering affordable and premium options, and influencer marketing continues to fuel consumer engagement across social platforms.
The activewear market faces challenges related to fabric sourcing, particularly for moisture-wicking and stretchable materials that suit the tropical climate. Local brands struggle to compete with international players that have superior branding, performance features, and influencer-driven marketing. Moreover, body image issues and lack of inclusive sizing limit consumer confidence and restrict market engagement.
The activewear market is rapidly expanding with increasing female participation in fitness and wellness activities. Investment in innovative fabrics offering moisture-wicking, UV protection, and sustainable materials meets consumer demand. Brand collaborations with fitness influencers and gyms enhance market penetration. Omnichannel sales strategies combining online platforms and brick-and-mortar stores increase accessibility and customer engagement.
Activewear production is encouraged under the countrys apparel and sports development policies. The DTI supports activewear manufacturers through investment programs and assistance for local brands. The Department of Education and sports commissions promote athletic programs, increasing demand. Importation of activewear is regulated with tariffs, while local producers may access textile subsidies and technical support via DOST textile programs.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Womens Activewear Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Womens Activewear Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Womens Activewear Market - Industry Life Cycle |
3.4 Philippines Womens Activewear Market - Porter's Five Forces |
3.5 Philippines Womens Activewear Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Philippines Womens Activewear Market Revenues & Volume Share, By Fabric, 2021 & 2031F |
3.7 Philippines Womens Activewear Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
3.8 Philippines Womens Activewear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Philippines Womens Activewear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Womens Activewear Market Trends |
6 Philippines Womens Activewear Market, By Types |
6.1 Philippines Womens Activewear Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Philippines Womens Activewear Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Philippines Womens Activewear Market Revenues & Volume, By Top, 2021- 2031F |
6.1.4 Philippines Womens Activewear Market Revenues & Volume, By Bottom, 2021- 2031F |
6.1.5 Philippines Womens Activewear Market Revenues & Volume, By Sweatpants, 2021- 2031F |
6.1.6 Philippines Womens Activewear Market Revenues & Volume, By Shorts, 2021- 2031F |
6.1.7 Philippines Womens Activewear Market Revenues & Volume, By Skirts, 2021- 2031F |
6.1.8 Philippines Womens Activewear Market Revenues & Volume, By Yoga Pants and Leggings, 2021- 2031F |
6.1.9 Philippines Womens Activewear Market Revenues & Volume, By Jackets, 2021- 2031F |
6.1.10 Philippines Womens Activewear Market Revenues & Volume, By Jackets, 2021- 2031F |
6.2 Philippines Womens Activewear Market, By Fabric |
6.2.1 Overview and Analysis |
6.2.2 Philippines Womens Activewear Market Revenues & Volume, By Polyester, 2021- 2031F |
6.2.3 Philippines Womens Activewear Market Revenues & Volume, By Nylon, 2021- 2031F |
6.2.4 Philippines Womens Activewear Market Revenues & Volume, By Cotton, 2021- 2031F |
6.2.5 Philippines Womens Activewear Market Revenues & Volume, By Neoprene, 2021- 2031F |
6.2.6 Philippines Womens Activewear Market Revenues & Volume, By Polypropylene, 2021- 2031F |
6.2.7 Philippines Womens Activewear Market Revenues & Volume, By Spandex, 2021- 2031F |
6.3 Philippines Womens Activewear Market, By Price Range |
6.3.1 Overview and Analysis |
6.3.2 Philippines Womens Activewear Market Revenues & Volume, By $20, 2021- 2031F |
6.3.3 Philippines Womens Activewear Market Revenues & Volume, By $20-$60, 2021- 2031F |
6.3.4 Philippines Womens Activewear Market Revenues & Volume, By $40-$60, 2021- 2031F |
6.3.5 Philippines Womens Activewear Market Revenues & Volume, By Above $60, 2021- 2031F |
6.4 Philippines Womens Activewear Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Philippines Womens Activewear Market Revenues & Volume, By Offline, 2021- 2031F |
6.4.3 Philippines Womens Activewear Market Revenues & Volume, By Online, 2021- 2031F |
7 Philippines Womens Activewear Market Import-Export Trade Statistics |
7.1 Philippines Womens Activewear Market Export to Major Countries |
7.2 Philippines Womens Activewear Market Imports from Major Countries |
8 Philippines Womens Activewear Market Key Performance Indicators |
9 Philippines Womens Activewear Market - Opportunity Assessment |
9.1 Philippines Womens Activewear Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Philippines Womens Activewear Market Opportunity Assessment, By Fabric, 2021 & 2031F |
9.3 Philippines Womens Activewear Market Opportunity Assessment, By Price Range, 2021 & 2031F |
9.4 Philippines Womens Activewear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Philippines Womens Activewear Market - Competitive Landscape |
10.1 Philippines Womens Activewear Market Revenue Share, By Companies, 2024 |
10.2 Philippines Womens Activewear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |