Product Code: ETC036949 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Philippines Women`S Wear market currently, in 2023, has witnessed an HHI of 2059, Which has decreased slightly as compared to the HHI of 2677 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The Philippines Women`s Wear Market is expected to grow at a CAGR of 4.2% during the forecast period (2025-2031). Increasing disposable income, growing demand for fashionable clothing among women in the country, rising e-commerce penetration and awareness regarding new fashion trends are some of the major factors driving growth in this market. Moreover, increased access to global brands through online channels has also led to an increase in demand for these products over recent years
The athleisure trend has been gaining traction among younger generations in the Philippines as it offers them comfort along with stylish designs that can be worn both indoors and outdoors. This trend has resulted in a surge in sales of comfortable apparel suited for workouts or casual wear such as sports bras, leggings, tank tops and hoodies amongst others which have become popular amongst young consumers across the country leading to an overall increase in market share by women`s activewear segment. Additionally, fast fashion is becoming increasingly popular amongst younger customers as they offer trendy designs at low prices which makes them more accessible compared to high end labels featured on luxury e-commerce sites like Farfetch or Net-A Porter etc., thus resulting higher sales from fast fashion retailers such H&M, Zara and Uniqlo etc., making up majority of sales within Philippine Women???s Wear Market.
With rising disposable income levels coupled with changing perceptions towards shopping behaviour due to growing influence of social media platforms such as Instagram, Twitter and Facebook; Filipinas have been adopting latest trends faster than ever before leading an overall shift towards purchasing premium clothing items owing increasing focus on personal style statements rather than buying practical clothes only. Further, owing rapidly expanding digital infrastructure accompanied by government initiatives aimed at encouraging more people coming online are playing a significant role fuelling growth within Philippine???s e commerce industry which accounts around 63% total retail spending according recent estimates thus providing lucrative opportunities for players operating within womenswear space since majority transactions take place via online platforms given their convenience factor allowing customers shop conveniently from home without having leave their location.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Women's Wear Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Women's Wear Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Women's Wear Market - Industry Life Cycle |
3.4 Philippines Women's Wear Market - Porter's Five Forces |
3.5 Philippines Women's Wear Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Philippines Women's Wear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Philippines Women's Wear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income among Filipino women |
4.2.2 Growing influence of social media on fashion trends |
4.2.3 Rising demand for sustainable and ethically produced clothing |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices |
4.3.2 Intense competition from international and local women's wear brands |
4.3.3 Economic uncertainties impacting consumer spending |
5 Philippines Women's Wear Market Trends |
6 Philippines Women's Wear Market, By Types |
6.1 Philippines Women's Wear Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Women's Wear Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Philippines Women's Wear Market Revenues & Volume, By Top Wear, 2021-2031F |
6.1.4 Philippines Women's Wear Market Revenues & Volume, By Bottom Wear, 2021-2031F |
6.1.5 Philippines Women's Wear Market Revenues & Volume, By Sports & Active Wear, 2021-2031F |
6.1.6 Philippines Women's Wear Market Revenues & Volume, By Intimates & Sleepwear, 2021-2031F |
6.1.7 Philippines Women's Wear Market Revenues & Volume, By Footwear, 2021-2031F |
6.1.8 Philippines Women's Wear Market Revenues & Volume, By Accessories, 2021-2031F |
6.2 Philippines Women's Wear Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Philippines Women's Wear Market Revenues & Volume, By Offline, 2021-2031F |
6.2.3 Philippines Women's Wear Market Revenues & Volume, By Online, 2021-2031F |
7 Philippines Women's Wear Market Import-Export Trade Statistics |
7.1 Philippines Women's Wear Market Export to Major Countries |
7.2 Philippines Women's Wear Market Imports from Major Countries |
8 Philippines Women's Wear Market Key Performance Indicators |
8.1 Online engagement metrics (social media followers, website traffic) |
8.2 Customer retention rate |
8.3 Brand perception and sentiment among target audience |
8.4 Sustainability initiatives adoption rate |
8.5 Market penetration in tier 2 and tier 3 cities in the Philippines |
9 Philippines Women's Wear Market - Opportunity Assessment |
9.1 Philippines Women's Wear Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Philippines Women's Wear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Philippines Women's Wear Market - Competitive Landscape |
10.1 Philippines Women's Wear Market Revenue Share, By Companies, 2024 |
10.2 Philippines Women's Wear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |