Market Forecast By Type (Sugar, Chocolate, Fine Bakery Wares, Others), By Distribution Channel (Supermarket/Hypermarket, Specialist Retailers, Online Retail Stores, Convenience Stores, Other Distribution Channels) And Competitive Landscape
Product Code: ETC018158 | Publication Date: Jun 2023 | Updated Date: Apr 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Report Name | Romania Confectionery Market |
Forecast period | 2025-2031 |
CAGR | 3.5% |
Growing Sector | Retail |
The Romania Confectionery Market report thoroughly covers the market by Type and Distribution Channel. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Romania Confectionery Market has been witnessing growth over the years driven by various factors including the increasing trend of gifting culture, rising disposable income of consumers, growth of tourists, and government initiatives. The market is expected to grow steadily in the coming years.
According to 6Wresearch, the Romania Confectionery Market size is expected to grow at a significant CAGR of 3.5% during 2025-2031. One of the main drivers for the growth of the Romania confectionery market is the increasing trend towards indulgence and gifting culture. As consumers become more health-conscious, they are turning to confectionery products as a way to treat themselves and others. Moreover, the rising disposable income in Romania has also contributed to the growth of the confectionery market. As consumers have more spending power, they are willing to try new and higher-priced products. Another important driver is the growing tourism industry in Romania. This urges manufacturers to offer products that cater to the tastes and preferences of tourists.
One of the major concerns is the increasing health consciousness among consumers. Furthermore, rising production costs and fluctuating raw material prices have put pressure on manufacturers to maintain competitive pricing while ensuring quality standards.
Some of the major players operating in the Romania confectionery market include Nestlé SA, Mondelez International Inc., Ferrero SpA, Mars Inc., Hershey Co., Haribo GmbH & Co. KG, Kraft Foods Group Inc., Perfetti Van Melle SpA, Pladis Global Limited and Lotte Confectionery Co. Ltd. These companies have a strong presence in the market and are constantly innovating and expanding their product offerings to cater to the changing consumer demands.
One of the main actions taken by the government is providing financial support to small and medium-sized enterprises (SMEs) in the confectionery sector. In addition, there are also tax incentives for companies that invest in research and development or use locally sourced ingredients in their products. The government has also implemented measures to reduce bureaucracy and facilitate access to financing for businesses in the confectionery industry. Furthermore, there have been efforts to promote Romanian confectionery products internationally through trade fairs, exhibitions, and other marketing activities.
The Romania Confectionery Market is expected to experience steady growth in the coming years due to various factors such as rising disposable income, changing consumer preferences towards indulgent and premium confectionery products, and increasing demand for on-the-go snacks. The market is also witnessing a growing trend of healthy and functional ingredients in confectionery products, which is expected to drive further growth. International players are also expanding their presence in the Romanian market, bringing in new flavours and product innovations to meet the evolving consumer demands.
According to Ravi Bhandari, Research Head, 6Wresearch, chocolate confectionery is expected to witness significant growth in the coming years due to increasing consumer demand for premium and healthy chocolate products.
In terms of distribution channels, specialist retailers have emerged as the dominant channel for confectionery sales in Romania. These specialized stores offer a wide range of confectionery products, including premium and artisanal options, which attract a niche consumer base looking for unique and high-quality offerings.
The report provides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Romania Confectionery Market Overview |
3.1 Romania Country Macro Economic Indicators |
3.2 Romania Confectionery Market Revenues & Volume, 2021 & 2031F |
3.3 Romania Confectionery Market - Industry Life Cycle |
3.4 Romania Confectionery Market - Porter's Five Forces |
3.5 Romania Confectionery Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Romania Confectionery Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Romania Confectionery Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Romania Confectionery Market Trends |
6 Romania Confectionery Market, By Types |
6.1 Romania Confectionery Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Romania Confectionery Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Romania Confectionery Market Revenues & Volume, By Sugar, 2021-2031F |
6.1.4 Romania Confectionery Market Revenues & Volume, By Chocolate, 2021-2031F |
6.1.5 Romania Confectionery Market Revenues & Volume, By Fine Bakery Wares, 2021-2031F |
6.1.6 Romania Confectionery Market Revenues & Volume, By Others, 2021-2031F |
6.2 Romania Confectionery Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Romania Confectionery Market Revenues & Volume, By Supermarket/Hypermarket, 2021-2031F |
6.2.3 Romania Confectionery Market Revenues & Volume, By Specialist Retailers, 2021-2031F |
6.2.4 Romania Confectionery Market Revenues & Volume, By Online Retail Stores, 2021-2031F |
6.2.5 Romania Confectionery Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.6 Romania Confectionery Market Revenues & Volume, By Other Distribution Channels, 2021-2031F |
7 Romania Confectionery Market Import-Export Trade Statistics |
7.1 Romania Confectionery Market Export to Major Countries |
7.2 Romania Confectionery Market Imports from Major Countries |
8 Romania Confectionery Market Key Performance Indicators |
9 Romania Confectionery Market - Opportunity Assessment |
9.1 Romania Confectionery Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Romania Confectionery Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Romania Confectionery Market - Competitive Landscape |
10.1 Romania Confectionery Market Revenue Share, By Companies, 2024 |
10.2 Romania Confectionery Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |