| Product Code: ETC10527268 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
In the Romania consumer goods market, the import trend exhibited a notable growth rate of 12.28% from 2023 to 2024, with a compound annual growth rate (CAGR) of 11.58% from 2020 to 2024. This import momentum can be attributed to increasing consumer demand for a diverse range of products, showcasing market stability and sustained demand shifts within the Romanian market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Romania Consumer Goods Market Overview |
3.1 Romania Country Macro Economic Indicators |
3.2 Romania Consumer Goods Market Revenues & Volume, 2022 & 2032F |
3.3 Romania Consumer Goods Market - Industry Life Cycle |
3.4 Romania Consumer Goods Market - Porter's Five Forces |
3.5 Romania Consumer Goods Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Romania Consumer Goods Market Revenues & Volume Share, By Material Type, 2022 & 2032F |
3.7 Romania Consumer Goods Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.8 Romania Consumer Goods Market Revenues & Volume Share, By End User, 2022 & 2032F |
4 Romania Consumer Goods Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of Romanian consumers |
4.2.2 Growing urbanization leading to higher demand for convenience products |
4.2.3 Rising health consciousness among consumers driving demand for organic and healthy products |
4.3 Market Restraints |
4.3.1 Fluctuating exchange rates impacting import costs for consumer goods |
4.3.2 Regulatory challenges and compliance requirements affecting market entry for new products |
4.3.3 Competition from international brands and local manufacturers putting pressure on pricing and market share |
5 Romania Consumer Goods Market Trends |
6 Romania Consumer Goods Market, By Types |
6.1 Romania Consumer Goods Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Romania Consumer Goods Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Romania Consumer Goods Market Revenues & Volume, By Electronics, 2022 - 2032F |
6.1.4 Romania Consumer Goods Market Revenues & Volume, By Apparel, 2022 - 2032F |
6.1.5 Romania Consumer Goods Market Revenues & Volume, By Personal Care, 2022 - 2032F |
6.1.6 Romania Consumer Goods Market Revenues & Volume, By Others, 2022 - 2032F |
6.2 Romania Consumer Goods Market, By Material Type |
6.2.1 Overview and Analysis |
6.2.2 Romania Consumer Goods Market Revenues & Volume, By Plastic, 2022 - 2032F |
6.2.3 Romania Consumer Goods Market Revenues & Volume, By Cotton, 2022 - 2032F |
6.2.4 Romania Consumer Goods Market Revenues & Volume, By Synthetic Materials, 2022 - 2032F |
6.2.5 Romania Consumer Goods Market Revenues & Volume, By Mixed, 2022 - 2032F |
6.3 Romania Consumer Goods Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Romania Consumer Goods Market Revenues & Volume, By Online Retail, 2022 - 2032F |
6.3.3 Romania Consumer Goods Market Revenues & Volume, By Offline Retail, 2022 - 2032F |
6.4 Romania Consumer Goods Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Romania Consumer Goods Market Revenues & Volume, By Individuals, 2022 - 2032F |
6.4.3 Romania Consumer Goods Market Revenues & Volume, By Businesses, 2022 - 2032F |
7 Romania Consumer Goods Market Import-Export Trade Statistics |
7.1 Romania Consumer Goods Market Export to Major Countries |
7.2 Romania Consumer Goods Market Imports from Major Countries |
8 Romania Consumer Goods Market Key Performance Indicators |
8.1 Consumer sentiment index reflecting consumer confidence in spending on consumer goods |
8.2 Retail sales growth rate indicating the overall performance of consumer goods market |
8.3 Household consumption expenditure showing the trend of consumer spending on goods and services |
8.4 Online sales penetration rate measuring the shift towards e-commerce in purchasing consumer goods |
8.5 Consumer price index tracking inflation rates impacting consumer goods pricing |
9 Romania Consumer Goods Market - Opportunity Assessment |
9.1 Romania Consumer Goods Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Romania Consumer Goods Market Opportunity Assessment, By Material Type, 2022 & 2032F |
9.3 Romania Consumer Goods Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.4 Romania Consumer Goods Market Opportunity Assessment, By End User, 2022 & 2032F |
10 Romania Consumer Goods Market - Competitive Landscape |
10.1 Romania Consumer Goods Market Revenue Share, By Companies, 2025 |
10.2 Romania Consumer Goods Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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