Market Forecast By Type (Cartridge Razors, Disposable Razors, Electric Razors, Straight Razors, Safety Razors), By Segment (Mass, Standard, Premium), By Distribution Channel (Supermarkets/Hypermarkets, Department Stores, Convenience Stores, Online), By Blade Type (Stainless Steel, Carbon Steel), By Consumer (Men, Women) And Competitive Landscape
Product Code: ETC427295 | Publication Date: Nov 2022 | Updated Date: Aug 2023 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Saudi Arabia Razor Market registered a decline of -87.08% in value shipments in 2021 as compared to 2020 and an increase of 5.33% CAGR in 2021 over a period of 2017. In Razor Market Saudi Arabia is becoming less competitive as HHI index in 2021 was 4424 while in 2017 it was 3506. Herfindahl Index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means less numbers of players or countries exporting in the market.
Saudi Arabia has reportedly relied more on imports to meet its growing demand in Razor Market. India is shifting towards local production to meet its demand as we see the trend is shifting towards reducing imports. The import factor of Razor Market in 2021 was 8.97 while in 2017 it was 227.75. China, Germany, Greece, Egypt and France were among the top players of the market in 2021, where China acquired the largest market share of 47.05% with a shipment value of 4.89 million USD in 2022 China also offered the product below the average market price thus having a competitive advantage over others In 2017 Poland had the largest market share of 57.39% with the shipment value of 35.6 million USD. The country was offering its product with an average price which is lower than the average market price offered in the country. As Poland price is lower than the average price, it provided a significant edge among other competitor in 2017.
Saudi Arabia razor market is expected to grow during the forecast period. This growth can be attributed to the increasing awareness about personal hygiene and the need for better grooming in the country. Additionally, technological advancements are also boosting the demand for razors in Saudi Arabia. The companies are focusing on increasing their presence in this region through strategic alliances, acquisitions, and expansions.
According to 6Wresearch, the Saudi Arabia Razor Market size is expected to grow during 2022-2028. A razor blade is a thin, sharp blade used in shaving. The first razor blades were made of bronze and later of iron. Modern razor blades are made of stainless steel. Razor blades are also used for cutting hair, paper, and other materials.
The Saudi Arabia Razor market growth is attributed to the increasing demand for personal safety and hygiene products in the country. The growing population and their inclination towards personal safety and hygiene are some of the factors that are driving this market. Moreover, rising disposable income among people in Saudi Arabia is also contributing to the growth of this market.
First, there is a growing preference for cleanliness and beauty in Saudi society. This has led to a rise in the demand for razors that can help people achieve these goals. Secondly, the Saudi population is aging rapidly, which means that more people are starting to experience hair loss and need to replace their razors on a regular basis. And lastly, the Saudis are increasingly adopting Western lifestyles and habits, which means they’re looking for products that match these standards.
Increasing number of immigrants from Saudi Arabia and other GCC countries is also expected to drive the growth of the Saudi razor market. Moreover, rising disposable income levels in these countries is also motivating consumers to switch to safer shaving products.
Some of the key factors restraining the Saudi Arabia Razor Market revenue include high price tags associated with razors and lack of awareness about personal hygiene among consumers. However, concerted efforts by leading players in this sector should help them overcome these challenges and emerge as leading players in this market over the next few years.
However, the growing popularity of skin care products has affected the sales of razors in Saudi Arabia. Additionally, stringent government regulations pertaining to safety and hygiene that have been put in place over the years have also impacted the growth of the razor market in Saudi Arabia. This has resulted in manufacturers focusing on developing innovative new concepts that can address these challenges.
The COVID-19 pandemic is expected to have a significant impact on the Middle East razor market. The outbreak started and has since affected many countries in the Middle East region. Several airlines have cancelled flights to Saudi Arabia, which has caused a decline in tourism. As a result, many people who use razors are likely going without them.
This is bad news for the razor industry as it will lead to a decrease in demand and, ultimately, lower sales. In addition, companies that make and sell blades will be impacted because they will need to find new suppliers. This should lead to lower prices and increased competition on the market.
The Saudi Arabia razor market share is experiencing a slowdown as consumers are switching to electric razors. However, the growth of the electric razor market has led to a decline in sales of traditional razors in the country. This trend can be seen across all regions, with electric razors accounting for over half of global sales of personal care products. The penetration of these products is highest in developed countries.
The reason for this shift away from traditional razors may be due to several factors. First, traditional razors are often expensive and require regular replacement due to their sharp blades. Second, many people find them cumbersome to use owing to their length and width. Third, they often produce nicks and cuts that can lead to skin irritation and infections.
On the other hand, electric razors are comparatively cheaper than traditional ones and do not require replacement blades or any other accessories apart from a power source (usually batteries). They are also less intimidating for new users since they are shorter in length and narrower in width. Additionally, they cause less skin irritation thanks to their precision-crafted blades.
One of the key opportunities in this market is the development of new products. The diversification of the product portfolio is also important for companies looking to stay afloat in this competitive environment. Apart from new products, companies should also focus on improving their marketing strategies in order to Capture Shareholder Value (CSV). Offering discounts and promotional campaigns are some effective methods that can be used. These and other innovations are helping companies generate revenues from the Saudi Arabia razor market despite restrictive government regulations and rising competition from foreign brands.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Saudi Arabia Razor Market Overview |
3.1 Saudi Arabia Country Macro Economic Indicators |
3.2 Saudi Arabia Razor Market Revenues & Volume, 2021 & 2028F |
3.3 Saudi Arabia Razor Market - Industry Life Cycle |
3.4 Saudi Arabia Razor Market - Porter's Five Forces |
3.5 Saudi Arabia Razor Market Revenues & Volume Share, By Type, 2021 & 2028F |
3.6 Saudi Arabia Razor Market Revenues & Volume Share, By Segment, 2021 & 2028F |
3.7 Saudi Arabia Razor Market Revenues & Volume Share, By Distribution Channel, 2021 & 2028F |
3.8 Saudi Arabia Razor Market Revenues & Volume Share, By Blade Type, 2021 & 2028F |
3.9 Saudi Arabia Razor Market Revenues & Volume Share, By Consumer, 2021 & 2028F |
4 Saudi Arabia Razor Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Saudi Arabia Razor Market Trends |
6 Saudi Arabia Razor Market, By Types |
6.1 Saudi Arabia Razor Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Saudi Arabia Razor Market Revenues & Volume, By Type, 2018 - 2028F |
6.1.3 Saudi Arabia Razor Market Revenues & Volume, By Cartridge Razors, 2018 - 2028F |
6.1.4 Saudi Arabia Razor Market Revenues & Volume, By Disposable Razors, 2018 - 2028F |
6.1.5 Saudi Arabia Razor Market Revenues & Volume, By Electric Razors, 2018 - 2028F |
6.1.6 Saudi Arabia Razor Market Revenues & Volume, By Straight Razors, 2018 - 2028F |
6.1.7 Saudi Arabia Razor Market Revenues & Volume, By Safety Razors, 2018 - 2028F |
6.2 Saudi Arabia Razor Market, By Segment |
6.2.1 Overview and Analysis |
6.2.2 Saudi Arabia Razor Market Revenues & Volume, By Mass, 2018 - 2028F |
6.2.3 Saudi Arabia Razor Market Revenues & Volume, By Standard, 2018 - 2028F |
6.2.4 Saudi Arabia Razor Market Revenues & Volume, By Premium, 2018 - 2028F |
6.3 Saudi Arabia Razor Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Saudi Arabia Razor Market Revenues & Volume, By Supermarkets/Hypermarkets, 2018 - 2028F |
6.3.3 Saudi Arabia Razor Market Revenues & Volume, By Department Stores, 2018 - 2028F |
6.3.4 Saudi Arabia Razor Market Revenues & Volume, By Convenience Stores, 2018 - 2028F |
6.3.5 Saudi Arabia Razor Market Revenues & Volume, By Online, 2018 - 2028F |
6.4 Saudi Arabia Razor Market, By Blade Type |
6.4.1 Overview and Analysis |
6.4.2 Saudi Arabia Razor Market Revenues & Volume, By Stainless Steel, 2018 - 2028F |
6.4.3 Saudi Arabia Razor Market Revenues & Volume, By Carbon Steel, 2018 - 2028F |
6.5 Saudi Arabia Razor Market, By Consumer |
6.5.1 Overview and Analysis |
6.5.2 Saudi Arabia Razor Market Revenues & Volume, By Men, 2018 - 2028F |
6.5.3 Saudi Arabia Razor Market Revenues & Volume, By Women, 2018 - 2028F |
7 Saudi Arabia Razor Market Import-Export Trade Statistics |
7.1 Saudi Arabia Razor Market Export to Major Countries |
7.2 Saudi Arabia Razor Market Imports from Major Countries |
8 Saudi Arabia Razor Market Key Performance Indicators |
9 Saudi Arabia Razor Market - Opportunity Assessment |
9.1 Saudi Arabia Razor Market Opportunity Assessment, By Type, 2021 & 2028F |
9.2 Saudi Arabia Razor Market Opportunity Assessment, By Segment, 2021 & 2028F |
9.3 Saudi Arabia Razor Market Opportunity Assessment, By Distribution Channel, 2021 & 2028F |
9.4 Saudi Arabia Razor Market Opportunity Assessment, By Blade Type, 2021 & 2028F |
9.5 Saudi Arabia Razor Market Opportunity Assessment, By Consumer, 2021 & 2028F |
10 Saudi Arabia Razor Market - Competitive Landscape |
10.1 Saudi Arabia Razor Market Revenue Share, By Companies, 2021 |
10.2 Saudi Arabia Razor Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |