Singapore Deodorants And Antiperspirants Market (2025-2031) Outlook | Forecast, Growth, Industry, Value, Share, Analysis, Revenue, Companies, Size & Trends

Market Forecast By Product (Deodorants, Antiperspirants), By Consumer Orientation (Deodorants and Antiperspirants for Women, Deodorants and Antiperspirants for Men, Unisex Deodorants and Antiperspirants), By Sales Channel (Modern Trade, Drug Stores, Convenience Stores, Beauty Stores, Online Retail, Other Sales Channels) And Competitive Landscape
Product Code: ETC322047 Publication Date: Aug 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Singapore Deodorants and Antiperspirants Market Synopsis

The deodorants and antiperspirants market in Singapore is a dynamic segment of the personal care industry. With the country`s tropical climate, the demand for effective odor and sweat control products is substantial. Consumers seek deodorants and antiperspirants that provide long-lasting freshness and protection. The market offers a wide range of options, including roll-ons, sprays, and sticks, catering to diverse preferences and needs in the personal grooming sector.

Drivers of the Market

The Singapore deodorants and antiperspirants market are experiencing growth due to the high demand for personal grooming products in a humid climate. Deodorants and antiperspirants are essential for controlling body odor and perspiration, making them a daily necessity for many Singapore. The market`s growth is fueled by changing consumer preferences for long-lasting and skin-friendly products. Additionally, marketing strategies promoting fragrance variety and the inclusion of natural and organic ingredients are further driving the market`s expansion.

Challenges of the Market

The deodorants and antiperspirants market in Singapore faces challenges related to changing consumer preferences and sustainability concerns. Consumers increasingly seek natural and eco-friendly products, requiring market players to reformulate their offerings. Additionally, stiff competition necessitates innovative marketing strategies to stand out in a crowded market.

COVID-19 Impact on the Market

The deodorants and antiperspirants market in Singapore witnessed a significant decline during the pandemic, mainly due to remote work arrangements and reduced social activities. With fewer people leaving home, the demand for these products decreased. Brands adapted by emphasizing online sales and hygiene-related marketing. As workplaces and social events gradually return to normal, the market is expected to rebound.

Key Players in the Market

Leading the Singapore deodorants and antiperspirants market are multinational giants such as Unilever (with brands like Dove and Axe) and Procter & Gamble (featuring Gillette and Old Spice). These companies offer a diverse portfolio of personal care products, including deodorants and antiperspirants, with a strong market presence and consumer loyalty.

Key Highlights of the Report:

  • Singapore Deodorants And Antiperspirants Market Outlook
  • Market Size of Singapore Deodorants And Antiperspirants Market, 2024
  • Forecast of Singapore Deodorants And Antiperspirants Market, 2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Revenues & Volume for the Period 2021-2031
  • Singapore Deodorants And Antiperspirants Market Trend Evolution
  • Singapore Deodorants And Antiperspirants Market Drivers and Challenges
  • Singapore Deodorants And Antiperspirants Price Trends
  • Singapore Deodorants And Antiperspirants Porter's Five Forces
  • Singapore Deodorants And Antiperspirants Industry Life Cycle
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Product for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Deodorants for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Antiperspirants for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Consumer Orientation for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Deodorants and Antiperspirants for Women for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Deodorants and Antiperspirants for Men for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Unisex Deodorants and Antiperspirants for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Sales Channel for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Modern Trade for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Drug Stores for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Convenience Stores for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Beauty Stores for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Online Retail for the Period 2021-2031
  • Historical Data and Forecast of Singapore Deodorants And Antiperspirants Market Revenues & Volume By Other Sales Channels for the Period 2021-2031
  • Singapore Deodorants And Antiperspirants Import Export Trade Statistics
  • Market Opportunity Assessment By Product
  • Market Opportunity Assessment By Consumer Orientation
  • Market Opportunity Assessment By Sales Channel
  • Singapore Deodorants And Antiperspirants Top Companies Market Share
  • Singapore Deodorants And Antiperspirants Competitive Benchmarking By Technical and Operational Parameters
  • Singapore Deodorants And Antiperspirants Company Profiles
  • Singapore Deodorants And Antiperspirants Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Singapore Deodorants And Antiperspirants Market Overview

3.1 Singapore Country Macro Economic Indicators

3.2 Singapore Deodorants And Antiperspirants Market Revenues & Volume, 2021 & 2031F

3.3 Singapore Deodorants And Antiperspirants Market - Industry Life Cycle

3.4 Singapore Deodorants And Antiperspirants Market - Porter's Five Forces

3.5 Singapore Deodorants And Antiperspirants Market Revenues & Volume Share, By Product, 2021 & 2031F

3.6 Singapore Deodorants And Antiperspirants Market Revenues & Volume Share, By Consumer Orientation, 2021 & 2031F

3.7 Singapore Deodorants And Antiperspirants Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F

4 Singapore Deodorants And Antiperspirants Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing awareness about personal hygiene and grooming practices in Singapore

4.2.2 Rising disposable income leading to higher spending on personal care products

4.2.3 Growing urbanization and changing lifestyles increasing the demand for deodorants and antiperspirants

4.3 Market Restraints

4.3.1 Intense competition among existing market players leading to price wars and margin pressures

4.3.2 Concerns about the use of chemical ingredients in deodorants and antiperspirants impacting consumer preferences

5 Singapore Deodorants And Antiperspirants Market Trends

6 Singapore Deodorants And Antiperspirants Market, By Types

6.1 Singapore Deodorants And Antiperspirants Market, By Product

6.1.1 Overview and Analysis

6.1.2 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Product, 2021-2031F

6.1.3 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Deodorants, 2021-2031F

6.1.4 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Antiperspirants, 2021-2031F

6.2 Singapore Deodorants And Antiperspirants Market, By Consumer Orientation

6.2.1 Overview and Analysis

6.2.2 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Deodorants and Antiperspirants for Women, 2021-2031F

6.2.3 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Deodorants and Antiperspirants for Men, 2021-2031F

6.2.4 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Unisex Deodorants and Antiperspirants, 2021-2031F

6.3 Singapore Deodorants And Antiperspirants Market, By Sales Channel

6.3.1 Overview and Analysis

6.3.2 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Modern Trade, 2021-2031F

6.3.3 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Drug Stores, 2021-2031F

6.3.4 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Convenience Stores, 2021-2031F

6.3.5 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Beauty Stores, 2021-2031F

6.3.6 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Online Retail, 2021-2031F

6.3.7 Singapore Deodorants And Antiperspirants Market Revenues & Volume, By Other Sales Channels, 2021-2031F

7 Singapore Deodorants And Antiperspirants Market Import-Export Trade Statistics

7.1 Singapore Deodorants And Antiperspirants Market Export to Major Countries

7.2 Singapore Deodorants And Antiperspirants Market Imports from Major Countries

8 Singapore Deodorants And Antiperspirants Market Key Performance Indicators

8.1 Number of new product launches and innovations in the deodorants and antiperspirants market

8.2 Consumer satisfaction and brand loyalty metrics for key players in the market

8.3 Growth in online sales and e-commerce penetration for deodorants and antiperspirants in Singapore

9 Singapore Deodorants And Antiperspirants Market - Opportunity Assessment

9.1 Singapore Deodorants And Antiperspirants Market Opportunity Assessment, By Product, 2021 & 2031F

9.2 Singapore Deodorants And Antiperspirants Market Opportunity Assessment, By Consumer Orientation, 2021 & 2031F

9.3 Singapore Deodorants And Antiperspirants Market Opportunity Assessment, By Sales Channel, 2021 & 2031F

10 Singapore Deodorants And Antiperspirants Market - Competitive Landscape

10.1 Singapore Deodorants And Antiperspirants Market Revenue Share, By Companies, 2024

10.2 Singapore Deodorants And Antiperspirants Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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