Product Code: ETC418223 | Publication Date: Oct 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Singapore Fabric Softener Market is projected to witness mixed growth rate patterns during 2025 to 2029. Starting at 2.89% in 2025, the market peaks at 2.97% in 2026, and settles at 2.15% by 2029.
By 2027, the Fabric Softener market in Singapore is anticipated to reach a growth rate of 2.94%, as part of an increasingly competitive Asia region, where China remains at the forefront, supported by India, Japan, Australia and South Korea, driving innovations and market adoption across sectors.
The Singapore fabric softener market provides laundry care products used to soften and freshen clothing and linens. Market trends are influenced by consumer preferences for fabric softness, scent options, and eco-friendly formulations to meet the demands of households and commercial laundry services.
The Singapore fabric softener market is poised for growth as consumers seek laundry solutions that enhance the softness and freshness of their clothing. Fabric softeners play a crucial role in softening fabrics, reducing static cling, and providing a pleasant scent to clothes. As consumers prioritize garment care and comfort, the demand for fabric softeners is expected to rise, positioning them as a growth driver in the market.
The fabric softener market in Singapore faces challenges concerning consumer preferences, sustainability, and market competition. Consumer preferences for eco-friendly and hypoallergenic fabric softeners have influenced market dynamics. Meeting these preferences while maintaining product performance and competitiveness is crucial. Navigating changing consumer demands, addressing sustainability concerns, and competing with traditional and innovative products are key challenges for market development.
The fabric softener market in Singapore witnessed varying demand during the COVID-19 pandemic, influenced by changes in laundry habits and consumer preferences. While some segments saw growth, others experienced challenges. Manufacturers adapted by offering eco-friendly and hypoallergenic options. The pandemic highlighted the importance of fabric care products, influencing market strategies.
Fabric softeners are produced by major consumer goods companies, including Procter & Gamble, Unilever, and local manufacturers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Singapore Fabric Softener Market Overview |
3.1 Singapore Country Macro Economic Indicators |
3.2 Singapore Fabric Softener Market Revenues & Volume, 2021 & 2031F |
3.3 Singapore Fabric Softener Market - Industry Life Cycle |
3.4 Singapore Fabric Softener Market - Porter's Five Forces |
3.5 Singapore Fabric Softener Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Singapore Fabric Softener Market Revenues & Volume Share, By End Use, 2021 & 2031F |
3.7 Singapore Fabric Softener Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 Singapore Fabric Softener Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the benefits of using fabric softeners in Singapore households |
4.2.2 Growing demand for eco-friendly and sustainable fabric softener products |
4.2.3 Rising disposable income and changing lifestyles leading to higher spending on laundry care products |
4.3 Market Restraints |
4.3.1 Price sensitivity among consumers due to the availability of cheaper alternatives |
4.3.2 Competition from other laundry care products such as detergent additives and dryer sheets |
5 Singapore Fabric Softener Market Trends |
6 Singapore Fabric Softener Market, By Types |
6.1 Singapore Fabric Softener Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Singapore Fabric Softener Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Singapore Fabric Softener Market Revenues & Volume, By Liquid, 2021-2031F |
6.1.4 Singapore Fabric Softener Market Revenues & Volume, By Sheets, 2021-2031F |
6.1.5 Singapore Fabric Softener Market Revenues & Volume, By Sprays, 2021-2031F |
6.1.6 Singapore Fabric Softener Market Revenues & Volume, By Tablets, 2021-2031F |
6.1.7 Singapore Fabric Softener Market Revenues & Volume, By Dryer Bars, 2021-2031F |
6.2 Singapore Fabric Softener Market, By End Use |
6.2.1 Overview and Analysis |
6.2.2 Singapore Fabric Softener Market Revenues & Volume, By Laundry Services, 2021-2031F |
6.2.3 Singapore Fabric Softener Market Revenues & Volume, By Textile Industry, 2021-2031F |
6.2.4 Singapore Fabric Softener Market Revenues & Volume, By Household, 2021-2031F |
6.2.5 Singapore Fabric Softener Market Revenues & Volume, By Hospitality Industry, 2021-2031F |
6.2.6 Singapore Fabric Softener Market Revenues & Volume, By Others, 2021-2031F |
6.3 Singapore Fabric Softener Market, By Sales Channel |
6.3.1 Overview and Analysis |
6.3.2 Singapore Fabric Softener Market Revenues & Volume, By Independent Retailers, 2021-2031F |
6.3.3 Singapore Fabric Softener Market Revenues & Volume, By Hypermarkets, 2021-2031F |
6.3.4 Singapore Fabric Softener Market Revenues & Volume, By Multi Brand Stores, 2021-2031F |
6.3.5 Singapore Fabric Softener Market Revenues & Volume, By Supermarkets, 2021-2031F |
6.3.6 Singapore Fabric Softener Market Revenues & Volume, By Specialty Retail Stores, 2021-2031F |
6.3.7 Singapore Fabric Softener Market Revenues & Volume, By Online Sales, 2021-2031F |
6.3.8 Singapore Fabric Softener Market Revenues & Volume, By 3rd Party Online Sales, 2021-2031F |
6.3.9 Singapore Fabric Softener Market Revenues & Volume, By 3rd Party Online Sales, 2021-2031F |
7 Singapore Fabric Softener Market Import-Export Trade Statistics |
7.1 Singapore Fabric Softener Market Export to Major Countries |
7.2 Singapore Fabric Softener Market Imports from Major Countries |
8 Singapore Fabric Softener Market Key Performance Indicators |
8.1 Consumer satisfaction scores based on product performance and scent longevity |
8.2 Rate of adoption of eco-friendly fabric softener variants in the market |
8.3 Percentage of households using fabric softeners compared to other laundry care products |
9 Singapore Fabric Softener Market - Opportunity Assessment |
9.1 Singapore Fabric Softener Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Singapore Fabric Softener Market Opportunity Assessment, By End Use, 2021 & 2031F |
9.3 Singapore Fabric Softener Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 Singapore Fabric Softener Market - Competitive Landscape |
10.1 Singapore Fabric Softener Market Revenue Share, By Companies, 2024 |
10.2 Singapore Fabric Softener Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |