Market Forecast By Type (Cartridge Razors, Disposable Razors, Electric Razors, Straight Razors, Safety Razors), By Segment (Mass, Standard, Premium), By Distribution Channel (Supermarkets/Hypermarkets, Department Stores, Convenience Stores, Online), By Blade Type (Stainless Steel, Carbon Steel), By Consumer (Men, Women) And Competitive Landscape
Product Code: ETC427279 | Publication Date: Oct 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Report Name | South Korea Razor Market |
Forecast period | 2025-2031 |
CAGR | 3% |
Growing Sector | Personal care and grooming industry |
The South Korea Razor Market report thoroughly covers the market by Segment, Distribution Channel, Blade Type, Consumer, and Type. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The South Korea razor market is expected to experience steady growth due to increasing awareness about personal grooming and hygiene. This has led to a rise in demand for high-quality shaving products. However, the market faces challenges such as competition from alternative hair removal methods. Overall, the market shows promising potential for future growth.
According to 6Wresearch, the South Korea Razor Market size is expected to grow at a significant CAGR of 3% during the forecast period. One of the main drivers of growth in the South Korean razor market is the rising trend of male grooming. With changing societal norms and an increased focus on personal appearance, men are now investing more time and money into grooming themselves. This shift in attitude has resulted in a surge in sales of various grooming products, including razors. Another factor contributing to the growth of the razor market is increasing disposable income among consumers. The rise of social media and influencer culture has also played a role in driving the razor market in South Korea. The popularity of K-beauty influencers has influenced consumer preferences towards using premium grooming tools, including razors.
One major challenge that the market is facing is the increasing competition from electric or battery-operated razors. These newer forms of razors offer convenience and ease of use. Additionally, these types of razors are also perceived as more hygienic compared to traditional manual razors. Another challenge is the strict regulations and standards set by government agencies on personal care products. To ensure safety and quality, the government has stringent testing and approval processes for all grooming products, including razors. This causes delays and adds to the cost.
One of the leading players in the razor market in South Korea is Gillette, a subsidiary of Procter & Gamble. The brand offers a wide range of razors and blades for both men and women and has established itself as a trusted and reliable choice among consumers. Another significant player is Schick, owned by Edgewell Personal Care Company. Schick offers innovative designs and advanced technology in their products, catering to various needs and preferences of consumers. Korean company Dorco is also a major player in the market, offering high-quality razors at affordable prices. Other notable players include Wilkinson Sword, Harry's Razor Company, and Feather Safety Razor Co.
The razor industry in South Korea is subject to government regulations and initiatives that aim to ensure consumer safety and promote environmental sustainability. The Ministry of Food and Drug Safety regulates the production, import, and distribution of razors in the country, ensuring compliance with safety standards. The Korean Fair Trade Commission also monitors market competition to prevent anti-competitive practices among razor manufacturers. In terms of sustainability, the government has implemented regulations for the recycling and disposal of razor blades to reduce waste generation.
The razor market in South Korea is expected to continue growing due to factors such as increasing grooming habits among men, rising disposable income, and innovative product offerings from leading players. There has been a growing demand for eco-friendly razors made from sustainable materials, driving the market towards more sustainable practices. The rise of e-commerce and online shopping has also made it easier for consumers to access a wide range of razor products, further contributing to market growth.
According to Ravi Bhandari, Research Head, 6Wresearch, the cartridge razors segment is witnessing steady growth due to their convenience and ease of use.
Based on the Segment, the premium segment within the razor market is experiencing the most growth, due to the increasing demand for high-quality and advanced razors.
In terms of the Distribution Channel, the online sales segment has seen a significant increase in recent years due to the convenience and ease of access it offers to consumers.
On the basis of Blade Type, the Stainless steel blades remain the most popular choice among consumers in South Korea, owing to their durability and affordability.
The report provides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 South Korea Razor Market Overview |
3.1 South Korea Country Macro Economic Indicators |
3.2 South Korea Razor Market Revenues & Volume, 2021 & 2031F |
3.3 South Korea Razor Market - Industry Life Cycle |
3.4 South Korea Razor Market - Porter's Five Forces |
3.5 South Korea Razor Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 South Korea Razor Market Revenues & Volume Share, By Segment, 2021 & 2031F |
3.7 South Korea Razor Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 South Korea Razor Market Revenues & Volume Share, By Blade Type, 2021 & 2031F |
3.9 South Korea Razor Market Revenues & Volume Share, By Consumer, 2021 & 2031F |
4 South Korea Razor Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in South Korea leading to higher spending on grooming products. |
4.2.2 Growing trend of personal grooming and emphasis on appearance among South Korean consumers. |
4.2.3 Innovation in razor technology and product design, catering to consumer preferences for efficiency and convenience. |
4.3 Market Restraints |
4.3.1 Competition from alternative hair removal methods such as waxing, threading, and laser treatments. |
4.3.2 Cultural norms and beauty standards impacting consumer preferences for hair removal methods. |
4.3.3 Economic uncertainties and fluctuations affecting consumer purchasing power. |
5 South Korea Razor Market Trends |
6 South Korea Razor Market, By Types |
6.1 South Korea Razor Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 South Korea Razor Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 South Korea Razor Market Revenues & Volume, By Cartridge Razors, 2021-2031F |
6.1.4 South Korea Razor Market Revenues & Volume, By Disposable Razors, 2021-2031F |
6.1.5 South Korea Razor Market Revenues & Volume, By Electric Razors, 2021-2031F |
6.1.6 South Korea Razor Market Revenues & Volume, By Straight Razors, 2021-2031F |
6.1.7 South Korea Razor Market Revenues & Volume, By Safety Razors, 2021-2031F |
6.2 South Korea Razor Market, By Segment |
6.2.1 Overview and Analysis |
6.2.2 South Korea Razor Market Revenues & Volume, By Mass, 2021-2031F |
6.2.3 South Korea Razor Market Revenues & Volume, By Standard, 2021-2031F |
6.2.4 South Korea Razor Market Revenues & Volume, By Premium, 2021-2031F |
6.3 South Korea Razor Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 South Korea Razor Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F |
6.3.3 South Korea Razor Market Revenues & Volume, By Department Stores, 2021-2031F |
6.3.4 South Korea Razor Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.3.5 South Korea Razor Market Revenues & Volume, By Online, 2021-2031F |
6.4 South Korea Razor Market, By Blade Type |
6.4.1 Overview and Analysis |
6.4.2 South Korea Razor Market Revenues & Volume, By Stainless Steel, 2021-2031F |
6.4.3 South Korea Razor Market Revenues & Volume, By Carbon Steel, 2021-2031F |
6.5 South Korea Razor Market, By Consumer |
6.5.1 Overview and Analysis |
6.5.2 South Korea Razor Market Revenues & Volume, By Men, 2021-2031F |
6.5.3 South Korea Razor Market Revenues & Volume, By Women, 2021-2031F |
7 South Korea Razor Market Import-Export Trade Statistics |
7.1 South Korea Razor Market Export to Major Countries |
7.2 South Korea Razor Market Imports from Major Countries |
8 South Korea Razor Market Key Performance Indicators |
8.1 Adoption rate of subscription-based razor services in South Korea. |
8.2 Customer satisfaction scores related to razor performance and durability. |
8.3 Growth in online sales of razors and grooming products in South Korea. |
9 South Korea Razor Market - Opportunity Assessment |
9.1 South Korea Razor Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 South Korea Razor Market Opportunity Assessment, By Segment, 2021 & 2031F |
9.3 South Korea Razor Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 South Korea Razor Market Opportunity Assessment, By Blade Type, 2021 & 2031F |
9.5 South Korea Razor Market Opportunity Assessment, By Consumer, 2021 & 2031F |
10 South Korea Razor Market - Competitive Landscape |
10.1 South Korea Razor Market Revenue Share, By Companies, 2024 |
10.2 South Korea Razor Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |