| Product Code: ETC9568702 | Publication Date: Sep 2024 | Updated Date: Apr 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The import shipments of women`s activewear to Sweden in 2024 saw a shift in concentration, with top suppliers being China, Germany, Netherlands, Poland, and Denmark. The market showed a very low concentration in 2024 compared to the previous year. The negative CAGR of -5.51% from 2020 to 2024 reflects a declining trend, exacerbated by a growth rate decrease of -8.21% from 2023 to 2024. This indicates a challenging landscape for women`s activewear imports in Sweden, urging stakeholders to adapt strategies to navigate the evolving market dynamics.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Sweden Women Activewear Market Overview |
3.1 Sweden Country Macro Economic Indicators |
3.2 Sweden Women Activewear Market Revenues & Volume, 2022 & 2032F |
3.3 Sweden Women Activewear Market - Industry Life Cycle |
3.4 Sweden Women Activewear Market - Porter's Five Forces |
3.5 Sweden Women Activewear Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Sweden Women Activewear Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Sweden Women Activewear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health and wellness trends among women in Sweden leading to a higher demand for activewear. |
4.2.2 Growing awareness about the importance of physical fitness and active lifestyle. |
4.2.3 Rise in popularity of athleisure fashion trend blurring the lines between activewear and everyday wear. |
4.3 Market Restraints |
4.3.1 Economic uncertainty impacting consumer spending on non-essential items like activewear. |
4.3.2 Competition from established and emerging activewear brands in the market. |
4.3.3 Seasonal fluctuations affecting the demand for activewear products. |
5 Sweden Women Activewear Market Trends |
6 Sweden Women Activewear Market, By Types |
6.1 Sweden Women Activewear Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Sweden Women Activewear Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Sweden Women Activewear Market Revenues & Volume, By Tops & T-Shirts, 2022 - 2032F |
6.1.4 Sweden Women Activewear Market Revenues & Volume, By Sweatpants & Yoga Pants, 2022 - 2032F |
6.1.5 Sweden Women Activewear Market Revenues & Volume, By Skirts & Skorts, 2022 - 2032F |
6.1.6 Sweden Women Activewear Market Revenues & Volume, By Tracksuits, 2022 - 2032F |
6.1.7 Sweden Women Activewear Market Revenues & Volume, By Sweatshirts/Jacket, 2022 - 2032F |
6.2 Sweden Women Activewear Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Sweden Women Activewear Market Revenues & Volume, By Supermarkets/Hypermarkets, 2022 - 2032F |
6.2.3 Sweden Women Activewear Market Revenues & Volume, By Speciality Stores, 2022 - 2032F |
6.2.4 Sweden Women Activewear Market Revenues & Volume, By Online Retail Stores, 2022 - 2032F |
6.2.5 Sweden Women Activewear Market Revenues & Volume, By Other Distribution Channel, 2022 - 2032F |
7 Sweden Women Activewear Market Import-Export Trade Statistics |
7.1 Sweden Women Activewear Market Export to Major Countries |
7.2 Sweden Women Activewear Market Imports from Major Countries |
8 Sweden Women Activewear Market Key Performance Indicators |
8.1 Percentage of women engaged in regular physical activity or fitness routines. |
8.2 Number of social media influencers collaborating with activewear brands in Sweden. |
8.3 Growth in online searches for women's activewear brands or products in Sweden. |
8.4 Participation rates in women's sports or fitness events. |
8.5 Percentage of women adopting activewear as part of their daily wardrobe. |
9 Sweden Women Activewear Market - Opportunity Assessment |
9.1 Sweden Women Activewear Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Sweden Women Activewear Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Sweden Women Activewear Market - Competitive Landscape |
10.1 Sweden Women Activewear Market Revenue Share, By Companies, 2025 |
10.2 Sweden Women Activewear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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