| Product Code: ETC5341256 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Switzerland import trend for the carnation market showed a growth rate of 7.51% from 2023 to 2024, with a compound annual growth rate (CAGR) of 5.23% from 2020 to 2024. This increase can be attributed to the rising demand for imported carnations due to changing consumer preferences towards exotic floral varieties.
The Carnation market in Switzerland is projected to grow at a stable growth rate of 0.00% by 2027, within the Europe region led by Germany, along with other countries like United Kingdom, France, Italy and Russia, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

Switzerland has a well-established floriculture industry, and carnations are a popular ornamental flower in the country. The demand for carnations in Switzerland is driven by both local consumption and exports, particularly to neighboring European countries. Switzerland`s focus on sustainable and eco-friendly agricultural practices has fostered growth in organic carnation production, catering to environmentally conscious consumers.
The carnation market in Switzerland is supported by the high demand for ornamental flowers, especially for events, celebrations, and gifting purposes. Switzerlands growing floriculture industry and a strong cultural affinity for flowers drive local production and imports. The popularity of carnation flowers for their durability, beauty, and variety of colors, combined with their usage in floral arrangements, wedding decor, and public events, is a key driver for market growth.
The carnation market in Switzerland faces several hurdles, including fluctuating demand and competition from alternative flowers. Seasonal variations and changing consumer preferences for sustainable and locally-sourced products affect sales stability. Furthermore, growers must navigate the challenges posed by climate change, which can impact flower quality and yield. Issues related to pest management and the use of pesticides also lead to increased operational costs, as regulations around chemical usage become more stringent. This results in a growing need for innovative cultivation methods that prioritize sustainability without sacrificing product quality.
The carnation market in Switzerland is influenced by agricultural policies that support floriculture and horticulture. The Swiss Federal Office for Agriculture (FOAG) provides guidelines and funding for flower growers, promoting sustainable practices and the use of environmentally friendly cultivation methods. Regulations on pesticide use and plant health are stringent, ensuring that flowers sold in the market meet high safety and quality standards. Additionally, consumer preferences for locally sourced and sustainably grown flowers are driving changes in production practices, encouraging growers to adopt innovative techniques that enhance product quality.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Switzerland Carnation Market Overview |
3.1 Switzerland Country Macro Economic Indicators |
3.2 Switzerland Carnation Market Revenues & Volume, 2021 & 2031F |
3.3 Switzerland Carnation Market - Industry Life Cycle |
3.4 Switzerland Carnation Market - Porter's Five Forces |
3.5 Switzerland Carnation Market Revenues & Volume Share, By Products Type, 2021 & 2031F |
3.6 Switzerland Carnation Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Switzerland Carnation Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for floral decorations and gift-giving in Switzerland |
4.2.2 Growing popularity of carnations due to their long-lasting nature and variety of colors |
4.2.3 Rising trend of using carnations in weddings and events |
4.3 Market Restraints |
4.3.1 Seasonal fluctuations affecting carnation supply and pricing |
4.3.2 Competition from other types of flowers in the Swiss market |
5 Switzerland Carnation Market Trends |
6 Switzerland Carnation Market Segmentations |
6.1 Switzerland Carnation Market, By Products Type |
6.1.1 Overview and Analysis |
6.1.2 Switzerland Carnation Market Revenues & Volume, By Standard Carnation, 2021-2031F |
6.1.3 Switzerland Carnation Market Revenues & Volume, By Miniature Carnation, 2021-2031F |
6.2 Switzerland Carnation Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Switzerland Carnation Market Revenues & Volume, By Domestic Field, 2021-2031F |
6.2.3 Switzerland Carnation Market Revenues & Volume, By Business Field, 2021-2031F |
7 Switzerland Carnation Market Import-Export Trade Statistics |
7.1 Switzerland Carnation Market Export to Major Countries |
7.2 Switzerland Carnation Market Imports from Major Countries |
8 Switzerland Carnation Market Key Performance Indicators |
8.1 Average price per stem of carnations |
8.2 Number of florists and flower shops offering carnations in Switzerland |
8.3 Percentage of weddings and events featuring carnations in their floral arrangements |
9 Switzerland Carnation Market - Opportunity Assessment |
9.1 Switzerland Carnation Market Opportunity Assessment, By Products Type, 2021 & 2031F |
9.2 Switzerland Carnation Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Switzerland Carnation Market - Competitive Landscape |
10.1 Switzerland Carnation Market Revenue Share, By Companies, 2024 |
10.2 Switzerland Carnation Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |