| Product Code: ETC5378365 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Taiwan`s candy market is growing due to rising consumer demand for confectionery products. Driven by the countrys evolving food preferences and the expansion of retail networks, the candy market is also influenced by trends towards premium and healthier candy options, such as sugar-free and organic varieties.
The candy market in Taiwan is experiencing growth due to the rising consumer demand for confectionery products. The increasing popularity of sweet treats among all age groups drives the demand for various candy types, including gummy candies, chocolates, and hard candies. The growth of the retail sector and e-commerce platforms further enhances market dynamics, providing consumers with greater access to candy products. Additionally, the trend of innovative flavors and healthier options, such as sugar-free candies, supports the market growth.
The candy market in Taiwan faces challenges related to changing consumer preferences and health concerns. As consumers become more health-conscious, there is a growing demand for healthier candy options, such as those with natural ingredients or lower sugar content. This shift can impact traditional candy sales, prompting manufacturers to innovate their product offerings. Additionally, competition from international brands can pressure local producers to maintain quality while offering competitive pricing. Companies must focus on product innovation and marketing strategies that emphasize the health benefits of their candy products to capture the attention of health-conscious consumers.
The candy market in Taiwan is influenced by government policies promoting food safety and quality standards. The Taiwanese government has established regulations governing the production and sale of confectionery products, ensuring compliance with health regulations. Support for local manufacturers and initiatives promoting innovation in candy products drive growth in this market, as companies seek to attract health-conscious consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Taiwan Candy Market Overview |
3.1 Taiwan Country Macro Economic Indicators |
3.2 Taiwan Candy Market Revenues & Volume, 2021 & 2031F |
3.3 Taiwan Candy Market - Industry Life Cycle |
3.4 Taiwan Candy Market - Porter's Five Forces |
3.5 Taiwan Candy Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Taiwan Candy Market Revenues & Volume Share, By Distribution, 2021 & 2031F |
4 Taiwan Candy Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing demand for unique and exotic flavors in candies |
4.2.2 Increasing popularity of Taiwanese street food culture worldwide |
4.2.3 Rising awareness about health-conscious and organic candy options |
4.3 Market Restraints |
4.3.1 Intense competition from international candy brands |
4.3.2 Fluctuating raw material prices impacting production costs |
5 Taiwan Candy Market Trends |
6 Taiwan Candy Market Segmentations |
6.1 Taiwan Candy Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Taiwan Candy Market Revenues & Volume, By Chocolate Candy, 2021-2031F |
6.1.3 Taiwan Candy Market Revenues & Volume, By Non-Chocolate Candy, 2021-2031F |
6.2 Taiwan Candy Market, By Distribution |
6.2.1 Overview and Analysis |
6.2.2 Taiwan Candy Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F |
6.2.3 Taiwan Candy Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.4 Taiwan Candy Market Revenues & Volume, By Specialist Retailers, 2021-2031F |
6.2.5 Taiwan Candy Market Revenues & Volume, By Online Retail, 2021-2031F |
6.2.6 Taiwan Candy Market Revenues & Volume, By Others, 2021-2031F |
7 Taiwan Candy Market Import-Export Trade Statistics |
7.1 Taiwan Candy Market Export to Major Countries |
7.2 Taiwan Candy Market Imports from Major Countries |
8 Taiwan Candy Market Key Performance Indicators |
8.1 Percentage of revenue generated from new unique candy flavors |
8.2 Number of international partnerships established to promote Taiwanese candies |
8.3 Customer engagement levels on social media platforms for organic candy products |
9 Taiwan Candy Market - Opportunity Assessment |
9.1 Taiwan Candy Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Taiwan Candy Market Opportunity Assessment, By Distribution, 2021 & 2031F |
10 Taiwan Candy Market - Competitive Landscape |
10.1 Taiwan Candy Market Revenue Share, By Companies, 2024 |
10.2 Taiwan Candy Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
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