Product Code: ETC107834 | Publication Date: Jun 2021 | Updated Date: Jun 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Shubham Deep | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
Tanzania's Electric Kettle market is anticipated to experience a high growth rate of 10.50% by 2027, reflecting trends observed in the largest economy Egypt, followed by South Africa, Ethiopia, Algeria and Nigeria.
The electric kettle market in Tanzania is witnessing steady growth driven by factors such as increasing urbanization, rising disposable incomes, and changing consumer lifestyles favoring convenience. Electric kettles are gaining popularity due to their efficiency in boiling water quickly, convenience, and energy-saving features. The market features a mix of local and international brands offering a variety of products with different capacities, designs, and functionality to cater to diverse consumer preferences. Key players in the Tanzanian electric kettle market are focusing on product innovations, affordability, and marketing strategies to capture a larger market share. With the growing demand for electric kettles in households, offices, and hospitality sectors, the market is expected to continue its positive trajectory in the coming years.
The Tanzania Electric Kettle Market is currently experiencing a trend towards more energy-efficient and eco-friendly models. Consumers are increasingly looking for kettles that offer quick boiling times while consuming less energy. This shift towards sustainability is driving manufacturers to innovate and introduce kettles with advanced insulation technology and automatic shut-off features to reduce energy waste. Additionally, there is a growing demand for electric kettles with modern and sleek designs that complement contemporary kitchen aesthetics. Brands are focusing on incorporating smart features such as temperature control settings and wireless connectivity to appeal to tech-savvy consumers. Overall, the market is witnessing a transition towards eco-conscious and technologically advanced electric kettles to meet the evolving preferences of Tanzanian consumers.
In the Tanzania Electric Kettle Market, several challenges are faced, including limited access to reliable electricity in some areas, which can hinder the widespread adoption of electric kettles. Additionally, the relatively higher cost of electric kettles compared to traditional stovetop kettles may pose a barrier to entry for some consumers. Competition from alternative methods of boiling water, such as using a gas stove or solar-powered devices, also impacts the market. Moreover, concerns about the durability and maintenance of electric kettles, as well as the availability of repair services in Tanzania, contribute to consumer hesitancy in investing in these appliances. Overall, addressing these challenges through improved infrastructure, affordability, and consumer education could help drive the growth of the electric kettle market in Tanzania.
Investment opportunities in the Tanzania Electric Kettle Market are promising due to the increasing urbanization, rising disposable income, and the growing trend of convenience in households. With a growing middle-class population, there is a rising demand for kitchen appliances, including electric kettles, as they offer quick and efficient boiling of water for beverages and cooking. Investors can capitalize on this trend by investing in the manufacturing and distribution of electric kettles in Tanzania. Additionally, there is potential for innovation in this market by introducing energy-efficient, smart, and aesthetically pleasing electric kettles to cater to the evolving consumer preferences. Partnering with local retailers and e-commerce platforms can also help in reaching a wider consumer base and maximize returns in this growing market segment.
The Tanzanian government has implemented various policies related to the electric kettle market to promote energy efficiency and consumer safety. One key regulation is the Tanzania Bureau of Standards (TBS) certification requirement for electric kettles to ensure quality and safety standards are met. Additionally, the government has imposed import tariffs on electric kettles to encourage local manufacturing and reduce reliance on imported products. The Energy and Water Utilities Regulatory Authority (EWURA) also regulates the energy efficiency standards for electric kettles to promote sustainable energy consumption. Overall, these policies aim to improve product quality, consumer safety, and promote domestic production in the Tanzania electric kettle market.
The Tanzania Electric Kettle Market is expected to experience steady growth in the coming years, driven by factors such as increasing urbanization, rising disposable income, and a growing preference for convenience in households. The market is likely to benefit from technological advancements leading to more energy-efficient and faster heating electric kettles. Additionally, the trend towards tea and coffee consumption is expected to further boost the demand for electric kettles in the country. However, challenges such as power outages and fluctuations in electricity supply could hinder market growth. Overall, with the rising demand for quick and efficient boiling solutions, the Tanzania Electric Kettle Market is anticipated to expand gradually, presenting opportunities for manufacturers to innovate and cater to the evolving consumer preferences.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Tanzania Electric Kettle Market Overview |
3.1 Tanzania Country Macro Economic Indicators |
3.2 Tanzania Electric Kettle Market Revenues & Volume, 2021 & 2027F |
3.3 Tanzania Electric Kettle Market - Industry Life Cycle |
3.4 Tanzania Electric Kettle Market - Porter's Five Forces |
3.5 Tanzania Electric Kettle Market Revenues & Volume Share, By Raw Material, 2021 & 2027F |
3.6 Tanzania Electric Kettle Market Revenues & Volume Share, By Application, 2021 & 2027F |
4 Tanzania Electric Kettle Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Tanzania Electric Kettle Market Trends |
6 Tanzania Electric Kettle Market, By Types |
6.1 Tanzania Electric Kettle Market, By Raw Material |
6.1.1 Overview and Analysis |
6.1.2 Tanzania Electric Kettle Market Revenues & Volume, By Raw Material, 2018 - 2027F |
6.1.3 Tanzania Electric Kettle Market Revenues & Volume, By Stainless Steel, 2018 - 2027F |
6.1.4 Tanzania Electric Kettle Market Revenues & Volume, By Plastic, 2018 - 2027F |
6.1.5 Tanzania Electric Kettle Market Revenues & Volume, By Glass, 2018 - 2027F |
6.1.6 Tanzania Electric Kettle Market Revenues & Volume, By Others, 2018 - 2027F |
6.2 Tanzania Electric Kettle Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Tanzania Electric Kettle Market Revenues & Volume, By Residential, 2018 - 2027F |
6.2.3 Tanzania Electric Kettle Market Revenues & Volume, By Commercial, 2018 - 2027F |
7 Tanzania Electric Kettle Market Import-Export Trade Statistics |
7.1 Tanzania Electric Kettle Market Export to Major Countries |
7.2 Tanzania Electric Kettle Market Imports from Major Countries |
8 Tanzania Electric Kettle Market Key Performance Indicators |
9 Tanzania Electric Kettle Market - Opportunity Assessment |
9.1 Tanzania Electric Kettle Market Opportunity Assessment, By Raw Material, 2021 & 2027F |
9.2 Tanzania Electric Kettle Market Opportunity Assessment, By Application, 2021 & 2027F |
10 Tanzania Electric Kettle Market - Competitive Landscape |
10.1 Tanzania Electric Kettle Market Revenue Share, By Companies, 2021 |
10.2 Tanzania Electric Kettle Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |