| Product Code: ETC310705 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Thailand import trend for the absinthe market showed significant growth, with a 41.51% increase from 2023 to 2024 and a compound annual growth rate (CAGR) of 112.67% from 2020 to 2024. This surge can be attributed to a shift in consumer preferences towards premium spirits and an expanding market for imported alcoholic beverages.
The Thailand Absinthe market is emerging as a niche segment within the alcoholic beverage industry. Absinthe, known for its unique flavor profile and historical significance, is gaining popularity among consumers seeking novel drinking experiences. While the market is relatively small compared to other alcoholic beverages, it is growing steadily as more bars and restaurants offer absinthe-based cocktails. The craft cocktail culture and the interest in artisanal spirits are driving the demand for absinthe in Thailand.
The Thailand Absinthe market is primarily driven by the growing trend of mixology and cocktail culture among the urban population. Additionally, the relaxation of regulations surrounding the production and sale of absinthe has allowed for more diverse offerings in the market. The unique flavor profile and historical mystique associated with absinthe also contribute to its popularity. Moreover, the rising disposable incomes in Thailand have led to increased consumer willingness to explore premium and exotic alcoholic beverages, further boosting the demand for absinthe.
The Thailand Absinthe market is constrained by regulatory challenges. The production and sale of absinthe involve strict regulations, including the permissible levels of thujone, a compound found in wormwood, which is a key ingredient in absinthe. Adhering to these regulations can be complex and costly for manufacturers, potentially limiting the variety of absinthe products available in the market. Furthermore, absinthe`s reputation for its high alcohol content and associated risks poses marketing and distribution challenges, as it may not appeal to a broad consumer base.
The Absinthe market in Thailand, which caters to the alcoholic beverage industry, experienced a significant decline during the COVID-19 pandemic. Strict lockdowns, restrictions on bars and restaurants, and reduced consumer spending on non-essential items led to a decrease in sales. The tourism industry, a key market for Absinthe, also suffered due to travel restrictions. However, as restrictions eased and the economy began to recover, the market saw a gradual resurgence, albeit with a long road to complete recovery.
In the Absinthe market, notable brands include Pernod Ricard, La Fee, and K?bler. Pernod Ricard is a global leader in the spirits industry and offers a range of absinthe products. La Fee and K?bler are also recognized for their quality absinthe offerings.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Absinthe Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Absinthe Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Absinthe Market - Industry Life Cycle |
3.4 Thailand Absinthe Market - Porter's Five Forces |
3.5 Thailand Absinthe Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.6 Thailand Absinthe Market Revenues & Volume Share, By Type, 2021 & 2031F |
4 Thailand Absinthe Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of craft cocktails and mixology culture in Thailand |
4.2.2 Growing interest in unique and exotic alcoholic beverages among consumers |
4.2.3 Rising disposable income leading to more spending on premium and imported spirits |
4.3 Market Restraints |
4.3.1 Strict regulations and restrictions on alcohol advertising and promotion in Thailand |
4.3.2 Limited awareness and understanding of absinthe among Thai consumers |
4.3.3 Presence of cultural norms and perceptions surrounding alcohol consumption in Thailand |
5 Thailand Absinthe Market Trends |
6 Thailand Absinthe Market, By Types |
6.1 Thailand Absinthe Market, By Application |
6.1.1 Overview and Analysis |
6.1.2 Thailand Absinthe Market Revenues & Volume, By Application, 2021-2031F |
6.1.3 Thailand Absinthe Market Revenues & Volume, By Absinthe for the Food and Beverage Industry, 2021-2031F |
6.1.4 Thailand Absinthe Market Revenues & Volume, By Absinthe for the Cosmetic Industry, 2021-2031F |
6.1.5 Thailand Absinthe Market Revenues & Volume, By Absinthe for the Medical Industry, 2021-2031F |
6.2 Thailand Absinthe Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Thailand Absinthe Market Revenues & Volume, By Absinthe Blanche, 2021-2031F |
6.2.3 Thailand Absinthe Market Revenues & Volume, By Absinthe Amber, 2021-2031F |
6.2.4 Thailand Absinthe Market Revenues & Volume, By Absinthe Verte, 2021-2031F |
6.2.5 Thailand Absinthe Market Revenues & Volume, By Absinthe Ordinaire, 2021-2031F |
6.2.6 Thailand Absinthe Market Revenues & Volume, By Absinthe Reve Pastis, 2021-2031F |
6.2.7 Thailand Absinthe Market Revenues & Volume, By Absinthe Bohemian, 2021-2031F |
6.2.8 Thailand Absinthe Market Revenues & Volume, By Premium Absinthe, 2021-2031F |
6.2.9 Thailand Absinthe Market Revenues & Volume, By Premium Absinthe, 2021-2031F |
7 Thailand Absinthe Market Import-Export Trade Statistics |
7.1 Thailand Absinthe Market Export to Major Countries |
7.2 Thailand Absinthe Market Imports from Major Countries |
8 Thailand Absinthe Market Key Performance Indicators |
8.1 Number of bars and restaurants offering absinthe-based cocktails |
8.2 Percentage increase in online searches for absinthe in Thailand |
8.3 Growth in the number of absinthe tasting events or festivals in the country. |
9 Thailand Absinthe Market - Opportunity Assessment |
9.1 Thailand Absinthe Market Opportunity Assessment, By Application, 2021 & 2031F |
9.2 Thailand Absinthe Market Opportunity Assessment, By Type, 2021 & 2031F |
10 Thailand Absinthe Market - Competitive Landscape |
10.1 Thailand Absinthe Market Revenue Share, By Companies, 2024 |
10.2 Thailand Absinthe Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |