Thailand Air Freshener Market (2025-2031) | Companies, Analysis, Outlook, Growth, Trends, Industry, Forecast, Share, Size, Value & Revenue

Thailand Air Freshener Market Synopsis

The air freshener market in Thailand involves the manufacturing, distribution, and sales of products used to eliminate or mask unpleasant odors and improve indoor air quality. Air fresheners come in various forms, including sprays, gels, plug-ins, and car air fresheners, and find applications in homes, offices, cars, and commercial spaces. Before the Covid-19 pandemic, the Thailand air freshener market was experiencing steady growth, driven by changing consumer lifestyles, urbanization, and increased awareness of indoor air quality. The pandemic had some impact on the market due to reduced consumer spending and changes in consumer behavior.

Market Drivers

As lifestyles become more fast-paced, consumers seek convenient solutions for maintaining pleasant indoor environments. The growing urban population in Thailand has led to increased demand for air fresheners in urban living spaces. Increased awareness of the importance of indoor air quality has driven the adoption of air fresheners. The hospitality and retail industries use air fresheners to create a pleasant ambiance for customers. The popularity of car air fresheners has grown, driven by the increasing number of vehicles on the road.

Challenges of the Market

Some air fresheners contain chemicals that raise environmental and health concerns. Consumers may opt for do-it-yourself (DIY) solutions over commercial air fresheners. The market may face challenges due to fluctuations in the Thailand economy affecting consumer spending. Evolving consumer preferences for natural and eco-friendly products may impact certain segments of the market.

Covid-19 Impact on the Market

The Covid-19 pandemic had a mixed impact on the Thailand air freshener market. While consumers were more conscious of maintaining cleanliness and hygiene indoors, the economic slowdown and reduced consumer spending affected the demand for non-essential products like air fresheners. However, the focus on hygiene and cleanliness also led to increased demand for certain air freshener products.

Key Players of the Market

The Thailand air freshener market includes both local and international manufacturers and suppliers. Some key players in the market include: SC Johnson,, Reckitt Benckiser Group plc, Procter & Gamble, Lion Corporation, AEON Co. (Thailand) Co., Ltd.

Key Highlights of the Report:

• Thailand Air Freshener Market Outlook
• Market Size of Thailand Air Freshener Market, 2024
• Forecast of Thailand Air Freshener Market, 2031
• Historical Data and Forecast of Thailand Air Freshener Revenues & Volume for the Period 2021-2031
• Thailand Air Freshener Market Trend Evolution
• Thailand Air Freshener Market Drivers and Challenges
• Thailand Air Freshener Price Trends
• Thailand Air Freshener Porter's Five Forces
• Thailand Air Freshener Industry Life Cycle
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Product Type for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Sprays/Aerosols for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Electric Air Fresheners for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Gels Air Fresheners for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Candles Air Fresheners for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Other Air Fresheners for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Application for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Households for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Corporate for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Car for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Others for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Type of Customers for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Individual Customers for the Period 2021-2031
• Historical Data and Forecast of Thailand Air Freshener Market Revenues & Volume By Enterprise Customers for the Period 2021-2031
• Thailand Air Freshener Import Export Trade Statistics
• Market Opportunity Assessment By Product Type
• Market Opportunity Assessment By Application
• Market Opportunity Assessment By Type of Customers
• Thailand Air Freshener Top Companies Market Share
• Thailand Air Freshener Competitive Benchmarking By Technical and Operational Parameters
• Thailand Air Freshener Company Profiles
• Thailand Air Freshener Key Strategic Recommendations