Thailand Analytics as a Service Market (2025-2031) Outlook | Forecast, Trends, Growth, Size, Value, Companies, Revenue, Share, Industry & Analysis

Market Forecast By Industry Vertical (BFSI, Retail, Government and Public Sector, IT and Telecommunication, Healthcare, Manufacturing, Others), By Type (Predictive, Prescriptive, Diagnostic, Descriptive), By Component (Solutions, Services), By Deployment Type (Private Cloud, Public Cloud, Hybrid Cloud), By Enterprise Size (Small and Medium-sized Enterprises, Large Enterprises) And Competitive Landscape
Product Code: ETC4397426 Publication Date: Jul 2023 Updated Date: Sep 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Thailand Analytics as a Service Market Synopsis

Analytics as a Service (AaaS) is gaining popularity in Thailand, offering businesses the opportunity to access advanced analytics tools without the need for significant infrastructure investments. AaaS providers deliver analytics capabilities through the cloud, making it cost-effective and accessible for organizations of all sizes. The Thailand Analytics as a Service market is growing as businesses seek flexible and scalable solutions to harness the power of data analytics.

Drivers of the Market

The Thailand Analytics as a Service market is witnessing significant growth, driven by the adoption of cloud-based analytics solutions that provide organizations with on-demand access to analytics capabilities. Analytics as a Service offerings allow businesses to leverage advanced analytics tools without the need for extensive infrastructure investment. The market growth is fueled by the desire for flexible and cost-effective analytics solutions, the recognition of cloud-based services as scalable alternatives, and the increasing adoption of analytics for data-driven decision-making. As Thailand organizations embrace the benefits of cloud computing, the Analytics as a Service market is expected to be a key facilitator of accessible and scalable analytics capabilities.

Challenges of the Market

The Analytics as a Service market in Thailand confronts challenges related to data security and confidentiality concerns. Organizations often grapple with the decision of outsourcing analytics functions due to worries about the protection of sensitive information. Addressing these concerns requires service providers to implement robust security measures and compliance frameworks, fostering a trustworthy environment for clients.

COVID-19 Impact on the Market

The Thailand Analytics as a Service (AaaS) market experienced accelerated growth during the COVID-19 pandemic, driven by the increasing demand for scalable and cost-effective analytics solutions. With organizations seeking flexible and cloud-based analytics capabilities, AaaS emerged as a strategic solution. The pandemic highlighted the need for agile analytics platforms that could adapt to changing business conditions. Post-pandemic, the Thailand AaaS market continues to expand as businesses recognize the benefits of outsourcing analytics functions to specialized providers, enabling them to focus on core business activities while harnessing advanced analytics capabilities for informed decision-making.

Key Players in the Market

DTAC and True Corporation play a crucial role in the Thailand Analytics as a Service market. These companies provide analytics as a service solutions that deliver data analysis capabilities through a cloud-based model. By offering on-demand analytics resources, these solutions enable businesses in Thailand to access advanced analytics tools without the need for extensive infrastructure.

Key Highlights of the Report:

  • Thailand Analytics as a Service Market Outlook
  • Market Size of Thailand Analytics as a Service Market, 2024
  • Forecast of Thailand Analytics as a Service Market, 2031
  • Historical Data and Forecast of Thailand Analytics as a Service Revenues & Volume for the Period 2021-2031
  • Thailand Analytics as a Service Market Trend Evolution
  • Thailand Analytics as a Service Market Drivers and Challenges
  • Thailand Analytics as a Service Price Trends
  • Thailand Analytics as a Service Porter's Five Forces
  • Thailand Analytics as a Service Industry Life Cycle
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Industry Vertical for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By BFSI for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Retail for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Government and Public Sector for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By IT and Telecommunication for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Healthcare for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Manufacturing for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Predictive for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Prescriptive for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Diagnostic for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Descriptive for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Component for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Solutions for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Services for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Deployment Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Private Cloud for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Public Cloud for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Hybrid Cloud for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Enterprise Size for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Small and Medium-sized Enterprises for the Period 2021-2031
  • Historical Data and Forecast of Thailand Analytics as a Service Market Revenues & Volume By Large Enterprises for the Period 2021-2031
  • Thailand Analytics as a Service Import Export Trade Statistics
  • Market Opportunity Assessment By Industry Vertical
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Component
  • Market Opportunity Assessment By Deployment Type
  • Market Opportunity Assessment By Enterprise Size
  • Thailand Analytics as a Service Top Companies Market Share
  • Thailand Analytics as a Service Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Analytics as a Service Company Profiles
  • Thailand Analytics as a Service Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Analytics as a Service Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Analytics as a Service Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Analytics as a Service Market - Industry Life Cycle

3.4 Thailand Analytics as a Service Market - Porter's Five Forces

3.5 Thailand Analytics as a Service Market Revenues & Volume Share, By Industry Vertical , 2021 & 2031F

3.6 Thailand Analytics as a Service Market Revenues & Volume Share, By Type, 2021 & 2031F

3.7 Thailand Analytics as a Service Market Revenues & Volume Share, By Component, 2021 & 2031F

3.8 Thailand Analytics as a Service Market Revenues & Volume Share, By Deployment Type, 2021 & 2031F

3.9 Thailand Analytics as a Service Market Revenues & Volume Share, By Enterprise Size, 2021 & 2031F

4 Thailand Analytics as a Service Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing adoption of cloud computing technologies in Thailand

4.2.2 Growing demand for data-driven decision making in businesses

4.2.3 Rise in the volume of big data generated by various industries in Thailand

4.3 Market Restraints

4.3.1 Concerns regarding data privacy and security

4.3.2 Lack of skilled professionals in the field of data analytics in Thailand

5 Thailand Analytics as a Service Market Trends

6 Thailand Analytics as a Service Market, By Types

6.1 Thailand Analytics as a Service Market, By Industry Vertical

6.1.1 Overview and Analysis

6.1.2 Thailand Analytics as a Service Market Revenues & Volume, By Industry Vertical , 2021-2031F

6.1.3 Thailand Analytics as a Service Market Revenues & Volume, By BFSI, 2021-2031F

6.1.4 Thailand Analytics as a Service Market Revenues & Volume, By Retail, 2021-2031F

6.1.5 Thailand Analytics as a Service Market Revenues & Volume, By Government and Public Sector, 2021-2031F

6.1.6 Thailand Analytics as a Service Market Revenues & Volume, By IT and Telecommunication, 2021-2031F

6.1.7 Thailand Analytics as a Service Market Revenues & Volume, By Healthcare, 2021-2031F

6.1.8 Thailand Analytics as a Service Market Revenues & Volume, By Manufacturing, 2021-2031F

6.2 Thailand Analytics as a Service Market, By Type

6.2.1 Overview and Analysis

6.2.2 Thailand Analytics as a Service Market Revenues & Volume, By Predictive, 2021-2031F

6.2.3 Thailand Analytics as a Service Market Revenues & Volume, By Prescriptive, 2021-2031F

6.2.4 Thailand Analytics as a Service Market Revenues & Volume, By Diagnostic, 2021-2031F

6.2.5 Thailand Analytics as a Service Market Revenues & Volume, By Descriptive, 2021-2031F

6.3 Thailand Analytics as a Service Market, By Component

6.3.1 Overview and Analysis

6.3.2 Thailand Analytics as a Service Market Revenues & Volume, By Solutions, 2021-2031F

6.3.3 Thailand Analytics as a Service Market Revenues & Volume, By Services, 2021-2031F

6.4 Thailand Analytics as a Service Market, By Deployment Type

6.4.1 Overview and Analysis

6.4.2 Thailand Analytics as a Service Market Revenues & Volume, By Private Cloud, 2021-2031F

6.4.3 Thailand Analytics as a Service Market Revenues & Volume, By Public Cloud, 2021-2031F

6.4.4 Thailand Analytics as a Service Market Revenues & Volume, By Hybrid Cloud, 2021-2031F

6.5 Thailand Analytics as a Service Market, By Enterprise Size

6.5.1 Overview and Analysis

6.5.2 Thailand Analytics as a Service Market Revenues & Volume, By Small and Medium-sized Enterprises, 2021-2031F

6.5.3 Thailand Analytics as a Service Market Revenues & Volume, By Large Enterprises, 2021-2031F

7 Thailand Analytics as a Service Market Import-Export Trade Statistics

7.1 Thailand Analytics as a Service Market Export to Major Countries

7.2 Thailand Analytics as a Service Market Imports from Major Countries

8 Thailand Analytics as a Service Market Key Performance Indicators

8.1 Average revenue per user (ARPU) for analytics as a service in Thailand

8.2 Number of new clients adopting analytics as a service in Thailand

8.3 Rate of customer retention for analytics service providers in Thailand

9 Thailand Analytics as a Service Market - Opportunity Assessment

9.1 Thailand Analytics as a Service Market Opportunity Assessment, By Industry Vertical , 2021 & 2031F

9.2 Thailand Analytics as a Service Market Opportunity Assessment, By Type, 2021 & 2031F

9.3 Thailand Analytics as a Service Market Opportunity Assessment, By Component, 2021 & 2031F

9.4 Thailand Analytics as a Service Market Opportunity Assessment, By Deployment Type, 2021 & 2031F

9.5 Thailand Analytics as a Service Market Opportunity Assessment, By Enterprise Size, 2021 & 2031F

10 Thailand Analytics as a Service Market - Competitive Landscape

10.1 Thailand Analytics as a Service Market Revenue Share, By Companies, 2024

10.2 Thailand Analytics as a Service Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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