Product Code: ETC4397426 | Publication Date: Jul 2023 | Updated Date: Sep 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
Analytics as a Service (AaaS) is gaining popularity in Thailand, offering businesses the opportunity to access advanced analytics tools without the need for significant infrastructure investments. AaaS providers deliver analytics capabilities through the cloud, making it cost-effective and accessible for organizations of all sizes. The Thailand Analytics as a Service market is growing as businesses seek flexible and scalable solutions to harness the power of data analytics.
The Thailand Analytics as a Service market is witnessing significant growth, driven by the adoption of cloud-based analytics solutions that provide organizations with on-demand access to analytics capabilities. Analytics as a Service offerings allow businesses to leverage advanced analytics tools without the need for extensive infrastructure investment. The market growth is fueled by the desire for flexible and cost-effective analytics solutions, the recognition of cloud-based services as scalable alternatives, and the increasing adoption of analytics for data-driven decision-making. As Thailand organizations embrace the benefits of cloud computing, the Analytics as a Service market is expected to be a key facilitator of accessible and scalable analytics capabilities.
The Analytics as a Service market in Thailand confronts challenges related to data security and confidentiality concerns. Organizations often grapple with the decision of outsourcing analytics functions due to worries about the protection of sensitive information. Addressing these concerns requires service providers to implement robust security measures and compliance frameworks, fostering a trustworthy environment for clients.
The Thailand Analytics as a Service (AaaS) market experienced accelerated growth during the COVID-19 pandemic, driven by the increasing demand for scalable and cost-effective analytics solutions. With organizations seeking flexible and cloud-based analytics capabilities, AaaS emerged as a strategic solution. The pandemic highlighted the need for agile analytics platforms that could adapt to changing business conditions. Post-pandemic, the Thailand AaaS market continues to expand as businesses recognize the benefits of outsourcing analytics functions to specialized providers, enabling them to focus on core business activities while harnessing advanced analytics capabilities for informed decision-making.
DTAC and True Corporation play a crucial role in the Thailand Analytics as a Service market. These companies provide analytics as a service solutions that deliver data analysis capabilities through a cloud-based model. By offering on-demand analytics resources, these solutions enable businesses in Thailand to access advanced analytics tools without the need for extensive infrastructure.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Analytics as a Service Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Analytics as a Service Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Analytics as a Service Market - Industry Life Cycle |
3.4 Thailand Analytics as a Service Market - Porter's Five Forces |
3.5 Thailand Analytics as a Service Market Revenues & Volume Share, By Industry Vertical , 2021 & 2031F |
3.6 Thailand Analytics as a Service Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.7 Thailand Analytics as a Service Market Revenues & Volume Share, By Component, 2021 & 2031F |
3.8 Thailand Analytics as a Service Market Revenues & Volume Share, By Deployment Type, 2021 & 2031F |
3.9 Thailand Analytics as a Service Market Revenues & Volume Share, By Enterprise Size, 2021 & 2031F |
4 Thailand Analytics as a Service Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of cloud computing technologies in Thailand |
4.2.2 Growing demand for data-driven decision making in businesses |
4.2.3 Rise in the volume of big data generated by various industries in Thailand |
4.3 Market Restraints |
4.3.1 Concerns regarding data privacy and security |
4.3.2 Lack of skilled professionals in the field of data analytics in Thailand |
5 Thailand Analytics as a Service Market Trends |
6 Thailand Analytics as a Service Market, By Types |
6.1 Thailand Analytics as a Service Market, By Industry Vertical |
6.1.1 Overview and Analysis |
6.1.2 Thailand Analytics as a Service Market Revenues & Volume, By Industry Vertical , 2021-2031F |
6.1.3 Thailand Analytics as a Service Market Revenues & Volume, By BFSI, 2021-2031F |
6.1.4 Thailand Analytics as a Service Market Revenues & Volume, By Retail, 2021-2031F |
6.1.5 Thailand Analytics as a Service Market Revenues & Volume, By Government and Public Sector, 2021-2031F |
6.1.6 Thailand Analytics as a Service Market Revenues & Volume, By IT and Telecommunication, 2021-2031F |
6.1.7 Thailand Analytics as a Service Market Revenues & Volume, By Healthcare, 2021-2031F |
6.1.8 Thailand Analytics as a Service Market Revenues & Volume, By Manufacturing, 2021-2031F |
6.2 Thailand Analytics as a Service Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Thailand Analytics as a Service Market Revenues & Volume, By Predictive, 2021-2031F |
6.2.3 Thailand Analytics as a Service Market Revenues & Volume, By Prescriptive, 2021-2031F |
6.2.4 Thailand Analytics as a Service Market Revenues & Volume, By Diagnostic, 2021-2031F |
6.2.5 Thailand Analytics as a Service Market Revenues & Volume, By Descriptive, 2021-2031F |
6.3 Thailand Analytics as a Service Market, By Component |
6.3.1 Overview and Analysis |
6.3.2 Thailand Analytics as a Service Market Revenues & Volume, By Solutions, 2021-2031F |
6.3.3 Thailand Analytics as a Service Market Revenues & Volume, By Services, 2021-2031F |
6.4 Thailand Analytics as a Service Market, By Deployment Type |
6.4.1 Overview and Analysis |
6.4.2 Thailand Analytics as a Service Market Revenues & Volume, By Private Cloud, 2021-2031F |
6.4.3 Thailand Analytics as a Service Market Revenues & Volume, By Public Cloud, 2021-2031F |
6.4.4 Thailand Analytics as a Service Market Revenues & Volume, By Hybrid Cloud, 2021-2031F |
6.5 Thailand Analytics as a Service Market, By Enterprise Size |
6.5.1 Overview and Analysis |
6.5.2 Thailand Analytics as a Service Market Revenues & Volume, By Small and Medium-sized Enterprises, 2021-2031F |
6.5.3 Thailand Analytics as a Service Market Revenues & Volume, By Large Enterprises, 2021-2031F |
7 Thailand Analytics as a Service Market Import-Export Trade Statistics |
7.1 Thailand Analytics as a Service Market Export to Major Countries |
7.2 Thailand Analytics as a Service Market Imports from Major Countries |
8 Thailand Analytics as a Service Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) for analytics as a service in Thailand |
8.2 Number of new clients adopting analytics as a service in Thailand |
8.3 Rate of customer retention for analytics service providers in Thailand |
9 Thailand Analytics as a Service Market - Opportunity Assessment |
9.1 Thailand Analytics as a Service Market Opportunity Assessment, By Industry Vertical , 2021 & 2031F |
9.2 Thailand Analytics as a Service Market Opportunity Assessment, By Type, 2021 & 2031F |
9.3 Thailand Analytics as a Service Market Opportunity Assessment, By Component, 2021 & 2031F |
9.4 Thailand Analytics as a Service Market Opportunity Assessment, By Deployment Type, 2021 & 2031F |
9.5 Thailand Analytics as a Service Market Opportunity Assessment, By Enterprise Size, 2021 & 2031F |
10 Thailand Analytics as a Service Market - Competitive Landscape |
10.1 Thailand Analytics as a Service Market Revenue Share, By Companies, 2024 |
10.2 Thailand Analytics as a Service Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |