| Product Code: ETC228865 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Thailand import trend for the basketball market experienced a notable decline from 2023 to 2024, with a growth rate of -27.05%. However, the compound annual growth rate (CAGR) from 2020 to 2024 stood at a positive 4.29%. This decrease in import momentum in 2024 could be attributed to shifting consumer preferences, changes in trade policies, or market saturation, impacting the overall market stability during that period.
The Basketball market in Thailand is projected to grow at a stable growth rate of 0.05% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

Basketball enjoys a significant following in Thailand, and the Basketball Market includes various aspects such as equipment, apparel, and leagues. With the sport`s increasing popularity at the grassroots level and professional leagues gaining traction, the market has been expanding steadily.
The Thailand Basketball Market is influenced by several key drivers. Basketball is a widely played and watched sport in Thailand, with a strong following at both the amateur and professional levels. The market benefits from the increasing participation of Thai youth in basketball leagues and competitions. Furthermore, the popularity of the National Basketball Association (NBA) in Thailand has led to a surge in interest in the sport, driving the sales of basketballs, hoops, and related equipment.
The Thailand Basketball Market faces challenges in building a strong basketball culture and infrastructure. Basketball competes with other popular sports like football and badminton in Thailand, limiting its growth potential. Infrastructure for basketball, such as courts and training facilities, may not be as developed as for other sports. The lack of a strong basketball development system can hinder the country`s ability to produce competitive players and teams. Moreover, limited exposure to international basketball events can affect the sport`s popularity and growth in Thailand.
The Thailand Basketball Market faced challenges during the COVID-19 pandemic as sports events and activities were restricted to prevent the spread of the virus. The closure of gyms, sports facilities, and postponement of basketball tournaments resulted in decreased demand for basketball equipment and apparel. However, with the resumption of sports activities and the enthusiasm for basketball, especially among the youth, the market is showing signs of recovery. As Thailand continues to manage the pandemic, the basketball market is expected to regain momentum.
Basketball enjoys a significant following in Thailand, and the Thailand Basketball Market is marked by the presence of key players such as ThaiHoops, Slam Dunk Sports, and Bangkok Basketball Co. These companies are dedicated to promoting the sport by providing high-quality basketballs, hoops, and related accessories. They actively engage with local communities, organizing tournaments, and basketball development programs to nurture talent and foster a love for the game. Through their commitment to the sport, these companies contribute to the growth of basketball in Thailand.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Basketball Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Basketball Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Basketball Market - Industry Life Cycle |
3.4 Thailand Basketball Market - Porter's Five Forces |
3.5 Thailand Basketball Market Revenues & Volume Share, By Type, 2021 & 2031F |
4 Thailand Basketball Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of basketball in Thailand due to the success of Thai basketball players in international leagues. |
4.2.2 Growing investments in infrastructure and facilities for basketball in Thailand. |
4.2.3 Rising participation in youth basketball leagues and school programs. |
4.3 Market Restraints |
4.3.1 Limited media coverage and exposure for basketball compared to other sports in Thailand. |
4.3.2 Lack of corporate sponsorships and funding for basketball events and leagues. |
4.3.3 Competition from more established sports such as football and Muay Thai in Thailand. |
5 Thailand Basketball Market Trends |
6 Thailand Basketball Market, By Types |
6.1 Thailand Basketball Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Basketball Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Thailand Basketball Market Revenues & Volume, By Rubber, 2021-2031F |
6.1.4 Thailand Basketball Market Revenues & Volume, By Cattle Hide, 2021-2031F |
6.1.5 Thailand Basketball Market Revenues & Volume, By PU, 2021-2031F |
6.1.6 Thailand Basketball Market Revenues & Volume, By PVC, 2021-2031F |
7 Thailand Basketball Market Import-Export Trade Statistics |
7.1 Thailand Basketball Market Export to Major Countries |
7.2 Thailand Basketball Market Imports from Major Countries |
8 Thailand Basketball Market Key Performance Indicators |
8.1 Number of registered basketball players in Thailand. |
8.2 Attendance rates at basketball events and games. |
8.3 Participation rates in basketball training programs and camps. |
8.4 Number of basketball courts and facilities built or renovated in Thailand. |
8.5 Engagement levels on social media platforms related to basketball in Thailand. |
9 Thailand Basketball Market - Opportunity Assessment |
9.1 Thailand Basketball Market Opportunity Assessment, By Type, 2021 & 2031F |
10 Thailand Basketball Market - Competitive Landscape |
10.1 Thailand Basketball Market Revenue Share, By Companies, 2024 |
10.2 Thailand Basketball Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |