Product Code: ETC314425 | Publication Date: Aug 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Thailand Beauty Facial Mask market has experienced substantial growth in recent years. Beauty-conscious consumers in Thailand have been increasingly inclined towards skincare products, leading to a surge in demand for facial masks. These masks are popular due to their convenience, effectiveness, and versatility in addressing various skin concerns. The market is characterized by a wide range of products, including sheet masks, cream masks, and gel masks, catering to different skin types and preferences. Key players in this market often focus on product innovation, incorporating natural and organic ingredients, and expanding their distribution channels to meet the rising demand from both urban and rural areas.
The beauty facial mask market in Thailand is thriving due to evolving consumer preferences and the pursuit of healthier, youthful-looking skin. A key driver of this market is the increasing adoption of skincare routines, including facial masking, by Thai consumers. The popularity of K-beauty and J-beauty trends has also influenced the demand for facial masks, as these products are seen as essential for achieving radiant and flawless skin. Furthermore, the ongoing emphasis on personal grooming and self-care routines, especially among the younger demographic, is propelling the market`s growth.
The Thailand Beauty Facial Mask market confronts challenges related to the saturation of the beauty and skincare market. Differentiating products and maintaining quality standards are essential to gain a competitive edge. Adapting to changing consumer preferences and trends is also crucial.
The beauty facial mask market in Thailand experienced a surge in demand during the COVID-19 pandemic. With face masks becoming a daily necessity for protection against the virus, consumers also turned to beauty facial masks for skincare and self-care routines. This resulted in increased sales through online and retail channels. Market players introduced a wide range of facial masks with various ingredients and formulations to cater to different skin types and concerns. The pandemic emphasized the importance of skincare and wellness, and the market adapted to meet these evolving consumer needs.
In the Thailand Beauty Facial Mask Market, major players include Beauty Buffet, Mistine, and Watsons. These companies offer a wide range of facial masks and skincare products catering to various beauty needs.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Beauty Facial Mask Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Beauty Facial Mask Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Beauty Facial Mask Market - Industry Life Cycle |
3.4 Thailand Beauty Facial Mask Market - Porter's Five Forces |
3.5 Thailand Beauty Facial Mask Market Revenues & Volume Share, By Mask Type, 2021 & 2031F |
3.6 Thailand Beauty Facial Mask Market Revenues & Volume Share, By Ingredient, 2021 & 2031F |
3.7 Thailand Beauty Facial Mask Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.8 Thailand Beauty Facial Mask Market Revenues & Volume Share, By Brand Type, 2021 & 2031F |
3.9 Thailand Beauty Facial Mask Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Thailand Beauty Facial Mask Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Beauty Facial Mask Market Trends |
6 Thailand Beauty Facial Mask Market, By Types |
6.1 Thailand Beauty Facial Mask Market, By Mask Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Beauty Facial Mask Market Revenues & Volume, By Mask Type, 2021-2031F |
6.1.3 Thailand Beauty Facial Mask Market Revenues & Volume, By Clay Masks, 2021-2031F |
6.1.4 Thailand Beauty Facial Mask Market Revenues & Volume, By Sheet Masks, 2021-2031F |
6.1.5 Thailand Beauty Facial Mask Market Revenues & Volume, By Cream Masks, 2021-2031F |
6.1.6 Thailand Beauty Facial Mask Market Revenues & Volume, By Thermal Masks, 2021-2031F |
6.1.7 Thailand Beauty Facial Mask Market Revenues & Volume, By Peel-off Masks, 2021-2031F |
6.1.8 Thailand Beauty Facial Mask Market Revenues & Volume, By Gel Masks, 2021-2031F |
6.2 Thailand Beauty Facial Mask Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 Thailand Beauty Facial Mask Market Revenues & Volume, By Organic, 2021-2031F |
6.2.3 Thailand Beauty Facial Mask Market Revenues & Volume, By Synthetic, 2021-2031F |
6.3 Thailand Beauty Facial Mask Market, By Packaging Type |
6.3.1 Overview and Analysis |
6.3.2 Thailand Beauty Facial Mask Market Revenues & Volume, By Tube, 2021-2031F |
6.3.3 Thailand Beauty Facial Mask Market Revenues & Volume, By Jar/Bottle, 2021-2031F |
6.3.4 Thailand Beauty Facial Mask Market Revenues & Volume, By Sachet, 2021-2031F |
6.4 Thailand Beauty Facial Mask Market, By Brand Type |
6.4.1 Overview and Analysis |
6.4.2 Thailand Beauty Facial Mask Market Revenues & Volume, By Mass, 2021-2031F |
6.4.3 Thailand Beauty Facial Mask Market Revenues & Volume, By Prestige/Luxury, 2021-2031F |
6.5 Thailand Beauty Facial Mask Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 Thailand Beauty Facial Mask Market Revenues & Volume, By Online, 2021-2031F |
6.5.3 Thailand Beauty Facial Mask Market Revenues & Volume, By Offline, 2021-2031F |
7 Thailand Beauty Facial Mask Market Import-Export Trade Statistics |
7.1 Thailand Beauty Facial Mask Market Export to Major Countries |
7.2 Thailand Beauty Facial Mask Market Imports from Major Countries |
8 Thailand Beauty Facial Mask Market Key Performance Indicators |
9 Thailand Beauty Facial Mask Market - Opportunity Assessment |
9.1 Thailand Beauty Facial Mask Market Opportunity Assessment, By Mask Type, 2021 & 2031F |
9.2 Thailand Beauty Facial Mask Market Opportunity Assessment, By Ingredient, 2021 & 2031F |
9.3 Thailand Beauty Facial Mask Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.4 Thailand Beauty Facial Mask Market Opportunity Assessment, By Brand Type, 2021 & 2031F |
9.5 Thailand Beauty Facial Mask Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Thailand Beauty Facial Mask Market - Competitive Landscape |
10.1 Thailand Beauty Facial Mask Market Revenue Share, By Companies, 2024 |
10.2 Thailand Beauty Facial Mask Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |