| Product Code: ETC092204 | Publication Date: Jun 2021 | Updated Date: Mar 2026 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
Thailand import trend for canned herring in 2024 experienced a decline, with a growth rate of -34.03% compared to the previous year. The compound annual growth rate (CAGR) for 2020-2024 stood at -2.68%. This negative momentum could be attributed to shifting consumer preferences, changes in trade policies, or market saturation affecting demand.

The canned herring market in Thailand is estimated to witness a strong growth rate over the forecast period. Factors such as increased consumer awareness regarding healthy food habits coupled with an inclination towards ready-to-eat foods are anticipated to boost sales across supermarkets/hypermarkets, online retailers, convenience stores etc., thereby driving current market trends. Further developments in processing technology have enabled improved shelf life & taste of canned herrings thus leading to higher acceptance amongst consumers.
The Thailand canned herring market has found traction due to the increasing popularity of convenience foods and the demand for seafood products. Canned herring offers a convenient and accessible source of protein-rich seafood, aligning with changing consumer preferences and lifestyles.
The canned herring market in Thailand encounters challenges related to market preferences and changing consumer habits. Canned herring is a popular seafood product, but consumer tastes are evolving towards healthier and more sustainable options. This necessitates a shift in product offerings to cater to changing demands. Thai manufacturers may need to invest in product innovation, exploring new flavors, packaging, and sustainable sourcing methods to align with consumer trends.
In the canned herring market, restrictions on international trade and logistical challenges hindered exports and imports. The disruption in the supply chain impacted both the availability and cost of canned herring products.
Key participants in the Thailand canned herring market encompass SeaHarvest Foods, OceanDelights Ltd., and ThaiCanning Co. These companies are recognized for their involvement in processing and distributing canned herring products, catering to local and international seafood consumption. Their adherence to quality standards and sustainable fishing practices has solidified their position in the market.
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