Market Forecast By Type (Sugar, Chocolate, Fine Bakery Wares, Others), By Distribution Channel (Supermarket/Hypermarket, Specialist Retailers, Online Retail Stores, Convenience Stores, Other Distribution Channels) And Competitive Landscape
Product Code: ETC018165 | Publication Date: Jul 2023 | Updated Date: Apr 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Report Name | Thailand Confectionery Market |
Base Year | 2022 |
Historical Period | 2019-2022 |
Forecast Period | 2023-2029 |
Growth Rate (CAGR) | 6.56% |
Report Coverage | Revenues & Volume, Market Trends, Drivers & Challenges, Market Forecast, Market Share |
Segment Coverage | By Type, By Distribution Channel |
Customization Scope | 100% customized reports available along with reliable data. Moreover, you can alter the segments, countries, and regions according to your needs. For further details, you can contact our research expert at sales@6wresearch.com |
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Thailand Confectionery Market report thoroughly covers the market by type and by distribution channel. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Over the past few years, Thailand has become a leading market for confectionery products due to its diverse population and large middle-class consumer base. This is attributed to the strong demand for international brands in this Southeast Asian country, as well as an increase in disposable incomes of consumers. Moreover, rising health consciousness among people has led to a rise in demand for healthy snacks such as muesli bars, nut clusters and dried fruits that are gaining popularity as convenient snack options among Thailand consumers.
According to 6Wresearch, the Thailand Confectionery Market Size amounts to US$7.87bn. The market is expected to grow annually by 6.56% during the forecast period of 2023-2029. One of the key factors driving growth in Thailand confectionery industry is increasing urbanization which has resulted into greater purchasing power with more individuals having access to discretionary income. Furthermore, changing lifestyles have increased interest towards premium products from high-end stores which creates vast opportunities for manufacturers operating in the sector. Additionally, marketing activities comprising television commercials (TVCs) and online campaigns by major players aid them gain better visibility amongst consumers. However, significant challenge faced by manufacturers operating within this space is competition from unbranded local producers who sell their products at much lower prices than branded counterparts resulting into lower profits margins. In addition to that, stringent governmental regulations on food safety standards can also restrict innovation and limit development of new product categories within the industry further hindering Thailand Confectionery Market Growth prospects of companies partaking within it.
The COVID- 19 pandemic caused disruption across all sectors including food & beverage industries throughout 2020 causing many businesses suffering losses or cutting down operations temporarily until situation normalized while some were able to sustain by developing their digital presence through ecommerce channels providing contactless delivery services etc. Confectionery industry was no different either with stockpiling during initial stages followed by restricted movement restricting availability of goods while restaurants going out of business lead into decreased sales volumes thus triggering decline in revenues over several quarters.
Major players dominating Thailand confectionery market include Mondelez International, Nestle SA, Mars Incorporated, Meiji Holdings Co Ltd., Ferrero Group, Kraft Heinz Company amongst others.
The Thailand Food and Drug Administration (FDA) sets and enforces standards for food safety and quality. This includes regulations specific to confectionery products to ensure they meet safety and quality requirements. The government have policies in place to protect consumers by ensuring that confectionery products are properly labelled with accurate information regarding ingredients and allergen warnings. In a predominantly Buddhist country, obtaining halal certification for confectionery products is important to tap into markets with a significant Muslim population. The government have programs to support SMEs in the food industry, including confectionery businesses. This includes access to financing, training, and capacity-building initiatives. Moreover, government initiatives are to be in place to promote the export of Thai confectionery products to international markets. This includes participation in trade fairs, market research, and financial support for export activities.
According to Mayank, Senior Research Analyst, 6Wresearch, the chocolate confectionery segment is anticipated to lead the Thailand Confectionery Market Share, driven by consumers' affinity for premium and innovative chocolate products. There is room for innovation and expansion in this category. Artisanal and premium chocolate brands are expected to fuel the growth in this segment.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Confectionery Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Confectionery Market Revenues & Volume, 2020 & 2030F |
3.3 Thailand Confectionery Market - Industry Life Cycle |
3.4 Thailand Confectionery Market - Porter's Five Forces |
3.5 Thailand Confectionery Market Revenues & Volume Share, By Type, 2020 & 2030F |
3.6 Thailand Confectionery Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
4 Thailand Confectionery Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Confectionery Market Trends |
6 Thailand Confectionery Market, By Types |
6.1 Thailand Confectionery Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Confectionery Market Revenues & Volume, By Type, 2023 - 2030F |
6.1.3 Thailand Confectionery Market Revenues & Volume, By Sugar, 2023 - 2030F |
6.1.4 Thailand Confectionery Market Revenues & Volume, By Chocolate, 2023 - 2030F |
6.1.5 Thailand Confectionery Market Revenues & Volume, By Fine Bakery Wares, 2023 - 2030F |
6.1.6 Thailand Confectionery Market Revenues & Volume, By Others, 2023 - 2030F |
6.2 Thailand Confectionery Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Thailand Confectionery Market Revenues & Volume, By Supermarket/Hypermarket, 2023 - 2030F |
6.2.3 Thailand Confectionery Market Revenues & Volume, By Specialist Retailers, 2023 - 2030F |
6.2.4 Thailand Confectionery Market Revenues & Volume, By Online Retail Stores, 2023 - 2030F |
6.2.5 Thailand Confectionery Market Revenues & Volume, By Convenience Stores, 2023 - 2030F |
6.2.6 Thailand Confectionery Market Revenues & Volume, By Other Distribution Channels, 2023 - 2030F |
7 Thailand Confectionery Market Import-Export Trade Statistics |
7.1 Thailand Confectionery Market Export to Major Countries |
7.2 Thailand Confectionery Market Imports from Major Countries |
8 Thailand Confectionery Market Key Performance Indicators |
9 Thailand Confectionery Market - Opportunity Assessment |
9.1 Thailand Confectionery Market Opportunity Assessment, By Type, 2020 & 2030F |
9.2 Thailand Confectionery Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
10 Thailand Confectionery Market - Competitive Landscape |
10.1 Thailand Confectionery Market Revenue Share, By Companies, 2023 |
10.2 Thailand Confectionery Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |