Thailand Cosmetic Products Market (2025-2031) Outlook | Growth, Industry, Revenue, Share, Companies, Trends, Value, Size, Analysis & Forecast

Market Forecast By Type (Skin Care Products, Color Cosmetics, Hair Care Products, Fragrance And Deodorants, Sun Care Products, Soaps, Bath, & Shower Products, Oral Hygiene Products, Personal Hygiene Products), By Distribution Channel (Supermarkets, Pharmacy & Drug Stores, Department Stores, Direct Selling, Specialty Stores, Beauty Salons, Internet Retailing, Others) And Competitive Landscape
Product Code: ETC320905 Publication Date: Aug 2022 Updated Date: Apr 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Thailand Cosmetic Products Market Size Growth Rate


The Thailand Cosmetic Products Market is likely to experience consistent growth rate gains over the period 2025 to 2029. The growth rate starts at 4.18% in 2025 and reaches 15.58% by 2029.

Thailand Cosmetic Products Market Size Growth Rate

Cosmetic Products Market: Thailand vs Top 5 Major Economies in 2027 (Asia)


The Cosmetic Products market in Thailand is projected to grow at a growing growth rate of 6.19% by 2027, highlighting the country's increasing focus on advanced technologies within the Asia region, where China holds the dominant position, followed closely by India, Japan, Australia and South Korea, shaping overall regional demand.

Cosmetic Products Market: Thailand vs Top 5 Major Economies in 2027 (Asia)

Thailand Cosmetic Products Market Synopsis

The cosmetic products market in Thailand covers a broad spectrum of personal care and beauty items, including skincare, makeup, haircare, and fragrances. Thailand has a thriving beauty and personal care industry, with both domestic and international brands competing for market share. The market is influenced by changing beauty trends, consumer preferences, and marketing strategies.

Drivers of the Market

The Thailand cosmetic products market is flourishing, driven by a combination of factors. Firstly, the rising beauty consciousness among consumers, especially the younger generation, is boosting the demand for cosmetics. Social media and beauty influencers play a significant role in promoting makeup and skincare products, driving sales. Secondly, the expansion of the retail sector, including e-commerce, has made cosmetics more accessible to a wider audience. Additionally, an increasing number of international cosmetic brands are entering the Thai market, offering a diverse range of products. The desire for self-expression and enhanced self-esteem through cosmetics continues to propel this market`s growth.

Challenges of the Market

This market encounters competition from international and domestic brands. To stand out, companies need to invest in marketing and innovation, while also addressing consumer concerns about product safety and authenticity.

COVID-19 Impact on the Market

The cosmetic products market in Thailand underwent significant changes during the COVID-19 pandemic. With restrictions on social gatherings and mask-wearing becoming commonplace, there was a shift in consumer preferences towards skincare and eye makeup products, while the demand for lip products declined. Online sales and e-commerce channels gained prominence as consumers sought to purchase cosmetics from the safety of their homes. Manufacturers and retailers pivoted towards digital marketing and e-commerce strategies to reach consumers effectively. The market also saw increased interest in products with antimicrobial and protective properties. Overall, the cosmetic products market displayed adaptability and resilience in the face of evolving consumer needs.

Key Players in the Market

The Thailand Disposable Bed Sheet market features several key players, including BedCare Innovations Co., Ltd. and LinenLux Corporation. BedCare Innovations Co., Ltd. is recognized for its innovative and eco-friendly disposable bed sheet products, catering to the healthcare and hospitality sectors. LinenLux Corporation has a strong presence in the market, offering a wide range of disposable bed sheets known for their quality and durability, meeting the needs of various establishments.

Key Highlights of the Report:

  • Thailand Cosmetic Products Market Outlook
  • Market Size of Thailand Cosmetic Products Market, 2024
  • Forecast of Thailand Cosmetic Products Market, 2031
  • Historical Data and Forecast of Thailand Cosmetic Products Revenues & Volume for the Period 2021-2031
  • Thailand Cosmetic Products Market Trend Evolution
  • Thailand Cosmetic Products Market Drivers and Challenges
  • Thailand Cosmetic Products Price Trends
  • Thailand Cosmetic Products Porter's Five Forces
  • Thailand Cosmetic Products Industry Life Cycle
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Skin Care Products for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Color Cosmetics for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Hair Care Products for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Fragrance And Deodorants for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Sun Care Products for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Soaps, Bath, & Shower Products for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Oral Hygiene Products for the Period 2021-2031
  • Historical Data and Forecast of Thailand Skin Care Products Cosmetic Products Market Revenues & Volume By Personal Hygiene Products for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Supermarkets for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Pharmacy & Drug Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Department Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Direct Selling for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Specialty Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Beauty Salons for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Internet Retailing for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cosmetic Products Market Revenues & Volume By Others for the Period 2021-2031
  • Thailand Cosmetic Products Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • Thailand Cosmetic Products Top Companies Market Share
  • Thailand Cosmetic Products Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Cosmetic Products Company Profiles
  • Thailand Cosmetic Products Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Cosmetic Products Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Cosmetic Products Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Cosmetic Products Market - Industry Life Cycle

3.4 Thailand Cosmetic Products Market - Porter's Five Forces

3.5 Thailand Cosmetic Products Market Revenues & Volume Share, By Type, 2021 & 2031F

3.6 Thailand Cosmetic Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Thailand Cosmetic Products Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Thailand Cosmetic Products Market Trends

6 Thailand Cosmetic Products Market, By Types

6.1 Thailand Cosmetic Products Market, By Type

6.1.1 Overview and Analysis

6.1.2 Thailand Cosmetic Products Market Revenues & Volume, By Type, 2021-2031F

6.1.3 Thailand Cosmetic Products Market Revenues & Volume, By Skin Care Products, 2021-2031F

6.1.4 Thailand Cosmetic Products Market Revenues & Volume, By Color Cosmetics, 2021-2031F

6.1.5 Thailand Cosmetic Products Market Revenues & Volume, By Hair Care Products, 2021-2031F

6.1.6 Thailand Cosmetic Products Market Revenues & Volume, By Fragrance And Deodorants, 2021-2031F

6.1.7 Thailand Cosmetic Products Market Revenues & Volume, By Sun Care Products, 2021-2031F

6.1.8 Thailand Cosmetic Products Market Revenues & Volume, By Soaps, Bath, & Shower Products, 2021-2031F

6.1.9 Thailand Cosmetic Products Market Revenues & Volume, By Personal Hygiene Products, 2021-2031F

6.1.10 Thailand Cosmetic Products Market Revenues & Volume, By Personal Hygiene Products, 2021-2031F

6.2 Thailand Cosmetic Products Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Thailand Cosmetic Products Market Revenues & Volume, By Supermarkets, 2021-2031F

6.2.3 Thailand Cosmetic Products Market Revenues & Volume, By Pharmacy & Drug Stores, 2021-2031F

6.2.4 Thailand Cosmetic Products Market Revenues & Volume, By Department Stores, 2021-2031F

6.2.5 Thailand Cosmetic Products Market Revenues & Volume, By Direct Selling, 2021-2031F

6.2.6 Thailand Cosmetic Products Market Revenues & Volume, By Specialty Stores, 2021-2031F

6.2.7 Thailand Cosmetic Products Market Revenues & Volume, By Beauty Salons, 2021-2031F

6.2.8 Thailand Cosmetic Products Market Revenues & Volume, By Others, 2021-2031F

6.2.9 Thailand Cosmetic Products Market Revenues & Volume, By Others, 2021-2031F

7 Thailand Cosmetic Products Market Import-Export Trade Statistics

7.1 Thailand Cosmetic Products Market Export to Major Countries

7.2 Thailand Cosmetic Products Market Imports from Major Countries

8 Thailand Cosmetic Products Market Key Performance Indicators

9 Thailand Cosmetic Products Market - Opportunity Assessment

9.1 Thailand Cosmetic Products Market Opportunity Assessment, By Type, 2021 & 2031F

9.2 Thailand Cosmetic Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Thailand Cosmetic Products Market - Competitive Landscape

10.1 Thailand Cosmetic Products Market Revenue Share, By Companies, 2024

10.2 Thailand Cosmetic Products Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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