Product Code: ETC104144 | Publication Date: Jun 2021 | Updated Date: Feb 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The durum wheat semolina pasta market in Thailand is growing and expected to increase by 6.5% over the forecast period, reaching a value of USD 421 million. The growth can be attributed to the increasing availability of pasta varieties with diverse flavors, rising health consciousness among consumers and high quality standards maintained by local manufacturers. Furthermore, improving economic conditions in the country has led to more disposable incomes being available for better food choices. The demand for convenience foods such as frozen pastas is also on the rise due to highly demanding work lifestyles of people living in urban areas.
The Thailand durum wheat semolina pasta market is driven by the growing demand for premium quality pasta products. Durum wheat semolina pasta is known for its rich taste, texture, and nutritional benefits. As consumer preferences shift toward healthier and gourmet food options, the market witnesses increased consumption of pasta made from durum wheat semolina. Additionally, the influence of international cuisines and the rise of convenience foods further fuel the demand for such pasta products, driving the growth of the market.
In the Thailand durum wheat semolina pasta market, challenges include fluctuating raw material prices, which can impact the production costs of pasta. Additionally, the market faces competition from alternative pasta options and changing consumer preferences towards healthier or gluten-free options. Meeting quality standards and ensuring consistent taste and texture while using durum wheat semolina is also a challenge for manufacturers in this market.
The Thailand durum wheat semolina pasta market experienced fluctuations due to the Covid-19 pandemic. During the initial phases of the pandemic, lockdowns and restrictions led to disrupted supply chains and reduced consumer spending on non-essential items, including premium pasta products. However, as the situation stabilized, there was a gradual recovery driven by increased home cooking and a preference for shelf-stable food products. Manufacturers adapted by emphasizing online sales and diversifying product ranges. Overall, the market demonstrated resilience, albeit with temporary setbacks.
In the Thailand durum wheat semolina pasta market, key players include both local and international brands such as Mama, Royal Umbrella, and Italasia Trading. These companies have established a significant presence in the pasta market, offering a variety of durum wheat semolina pasta products to cater to the diverse consumer preferences.