Product Code: ETC106184 | Publication Date: Jun 2021 | Updated Date: Sep 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Thailand Electric Toothbrush Market is poised for steady growth rate improvements from 2025 to 2029. From 3.88% in 2025, the growth rate steadily ascends to 12.59% in 2029.
In the Asia region, the Electric Toothbrush market in Thailand is projected to expand at a growing growth rate of 5.12% by 2027. The largest economy is China, followed by India, Japan, Australia and South Korea.
The electric toothbrush market in Thailand was valued at THB 8,302.9 million in 2025 and is expected to reach THB 12,566.4 million, growing at a CAGR of 5.8%. The increasing demand for oral hygiene products has been one of the key drivers behind this growth as consumers become more health conscious and prioritize dental care over other personal care items. In addition to this, the increasing popularity of online shopping in Thailand has also boosted sales significantly as it allows consumers easy access to a wide variety of products on various websites.
The Thailand electric toothbrush market is witnessing growth due to increasing awareness about oral hygiene and dental care. Consumers are becoming more conscious of their dental health, leading to a preference for electric toothbrushes that offer more effective cleaning compared to traditional manual brushes. Dental professionals` recommendations and marketing campaigns highlighting the benefits of electric toothbrushes have further propelled the market`s expansion.
The Thailand electric toothbrush market encounters the challenge of convincing consumers about the benefits of investing in electric toothbrushes over traditional manual ones. Overcoming cost barriers and effectively educating the public about the superior dental care advantages of electric toothbrushes is crucial.
In the Thailand electric toothbrush market, the COVID-19 pandemic had mixed effects. On one hand, there was increased awareness of oral hygiene and health, driving interest in advanced dental care products like electric toothbrushes. However, supply chain disruptions and economic uncertainties influenced consumer spending behavior. The market saw a combination of increased demand for premium oral care products and cautious spending by some consumers.
In the Thailand electric toothbrush market, companies like Colgate-Palmolive (Thailand) Limited and Philips Electronics (Thailand) Ltd. hold a significant presence. They offer electric toothbrushes that incorporate advanced dental care technology for improved oral hygiene.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Electric Toothbrush Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Electric Toothbrush Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Electric Toothbrush Market - Industry Life Cycle |
3.4 Thailand Electric Toothbrush Market - Porter's Five Forces |
3.5 Thailand Electric Toothbrush Market Revenues & Volume Share, By Technology, 2021 & 2031F |
3.6 Thailand Electric Toothbrush Market Revenues & Volume Share, By End-user, 2021 & 2031F |
3.7 Thailand Electric Toothbrush Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Thailand Electric Toothbrush Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness of oral hygiene and dental care among consumers |
4.2.2 Rising disposable income and consumer willingness to spend on premium oral care products |
4.2.3 Growing adoption of advanced technology in personal care products |
4.3 Market Restraints |
4.3.1 Limited consumer awareness about the benefits of electric toothbrushes compared to manual toothbrushes |
4.3.2 Price sensitivity among price-conscious consumers |
4.3.3 Competition from traditional manual toothbrushes and other oral care products |
5 Thailand Electric Toothbrush Market Trends |
6 Thailand Electric Toothbrush Market, By Types |
6.1 Thailand Electric Toothbrush Market, By Technology |
6.1.1 Overview and Analysis |
6.1.2 Thailand Electric Toothbrush Market Revenues & Volume, By Technology, 2021-2031F |
6.1.3 Thailand Electric Toothbrush Market Revenues & Volume, By Vibrational electric toothbrush, 2021-2031F |
6.1.4 Thailand Electric Toothbrush Market Revenues & Volume, By Rotation-oscillation electric toothbrush, 2021-2031F |
6.2 Thailand Electric Toothbrush Market, By End-user |
6.2.1 Overview and Analysis |
6.2.2 Thailand Electric Toothbrush Market Revenues & Volume, By Adult, 2021-2031F |
6.2.3 Thailand Electric Toothbrush Market Revenues & Volume, By Kids, 2021-2031F |
6.3 Thailand Electric Toothbrush Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Thailand Electric Toothbrush Market Revenues & Volume, By Online, 2021-2031F |
6.3.3 Thailand Electric Toothbrush Market Revenues & Volume, By Offline, 2021-2031F |
7 Thailand Electric Toothbrush Market Import-Export Trade Statistics |
7.1 Thailand Electric Toothbrush Market Export to Major Countries |
7.2 Thailand Electric Toothbrush Market Imports from Major Countries |
8 Thailand Electric Toothbrush Market Key Performance Indicators |
8.1 Consumer satisfaction and loyalty metrics |
8.2 Adoption rate of electric toothbrushes among different age groups |
8.3 Market penetration in rural areas |
8.4 Average time spent on brushing teeth with electric toothbrushes |
8.5 Percentage of consumers who have upgraded from manual to electric toothbrushes |
9 Thailand Electric Toothbrush Market - Opportunity Assessment |
9.1 Thailand Electric Toothbrush Market Opportunity Assessment, By Technology, 2021 & 2031F |
9.2 Thailand Electric Toothbrush Market Opportunity Assessment, By End-user, 2021 & 2031F |
9.3 Thailand Electric Toothbrush Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Thailand Electric Toothbrush Market - Competitive Landscape |
10.1 Thailand Electric Toothbrush Market Revenue Share, By Companies, 2024 |
10.2 Thailand Electric Toothbrush Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |