Product Code: ETC262765 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Thailand EMV Smart Cards Market revolves around the adoption of advanced smart card technology for secure financial transactions and authentication. EMV (Europay, Mastercard, Visa) smart cards have become the standard for credit and debit card payments, offering enhanced security features such as chip-based authentication. Thailand has witnessed a significant shift towards EMV technology, driven by regulatory changes and the need to combat card fraud. This market caters to banks, financial institutions, and retailers looking to enhance payment security and convenience for their customers.
The Thailand EMV Smart Cards market is driven by the ongoing transition from traditional magnetic stripe cards to more secure and technologically advanced EMV (Europay, MasterCard, Visa) smart cards. These cards offer enhanced security features, including encryption and authentication, reducing the risk of fraud. The adoption of EMV smart cards is promoted by regulatory mandates and financial institutions` efforts to protect consumers` financial data. Moreover, the growing trend of digital payments and contactless transactions is driving the demand for EMV smart cards in various sectors, including banking, retail, and transportation.
The Thailand EMV Smart Cards Market confronts challenges related to security and adoption. Ensuring the security of sensitive financial and personal data stored on smart cards is paramount. Cyber threats and potential breaches pose a constant challenge. Moreover, fostering widespread adoption among consumers and businesses requires overcoming resistance to change and ensuring compatibility with existing payment systems and infrastructure.
The Thailand EMV Smart Cards Market experienced a shift in demand dynamics due to the COVID-19 pandemic. Initially, there was a decline in demand as people reduced physical transactions and focused on contactless payments to minimize the risk of virus transmission. However, this shift towards contactless payments and the need for secure authentication mechanisms boosted the market in the long run. Manufacturers had to adapt by producing cards with enhanced security features and promoting the benefits of EMV smart cards. As the adoption of digital payment solutions continues to rise, the market is poised for steady growth.
The Thailand EMV Smart Cards Market is led by companies like Gemalto (Thales Group) and Giesecke+Devrient (G+D). These companies specialize in producing secure EMV (Europay MasterCard Visa) smart cards used in payment and financial transactions. Their advanced card technology and security features have positioned them as trusted partners in the country`s banking and payment sectors, contributing to the growth of cashless transactions in Thailand.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand EMV Smart Cards Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand EMV Smart Cards Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand EMV Smart Cards Market - Industry Life Cycle |
3.4 Thailand EMV Smart Cards Market - Porter's Five Forces |
3.5 Thailand EMV Smart Cards Market Revenues & Volume Share, By Contact Form, 2021 & 2031F |
3.6 Thailand EMV Smart Cards Market Revenues & Volume Share, By Fuel Card, 2021 & 2031F |
3.7 Thailand EMV Smart Cards Market Revenues & Volume Share, By BFSI, 2021 & 2031F |
3.8 Thailand EMV Smart Cards Market Revenues & Volume Share, By Wholesaler, 2021 & 2031F |
4 Thailand EMV Smart Cards Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of cashless payment systems in Thailand |
4.2.2 Government initiatives promoting digital transactions and financial inclusion |
4.2.3 Growing awareness about the benefits of EMV smart cards in terms of security and convenience |
4.3 Market Restraints |
4.3.1 High initial cost of implementing EMV smart card infrastructure |
4.3.2 Limited merchant acceptance of EMV smart cards in Thailand |
4.3.3 Concerns about data privacy and security issues associated with smart card technology |
5 Thailand EMV Smart Cards Market Trends |
6 Thailand EMV Smart Cards Market, By Types |
6.1 Thailand EMV Smart Cards Market, By Contact Form |
6.1.1 Overview and Analysis |
6.1.2 Thailand EMV Smart Cards Market Revenues & Volume, By Contact Form, 2021-2031F |
6.1.3 Thailand EMV Smart Cards Market Revenues & Volume, By Contactless Form, 2021-2031F |
6.2 Thailand EMV Smart Cards Market, By Fuel Card |
6.2.1 Overview and Analysis |
6.2.2 Thailand EMV Smart Cards Market Revenues & Volume, By Retail Store Card, 2021-2031F |
6.2.3 Thailand EMV Smart Cards Market Revenues & Volume, By Meal Voucher Card, 2021-2031F |
6.2.4 Thailand EMV Smart Cards Market Revenues & Volume, By Others, 2021-2031F |
6.3 Thailand EMV Smart Cards Market, By BFSI |
6.3.1 Overview and Analysis |
6.3.2 Thailand EMV Smart Cards Market Revenues & Volume, By Healthcare, 2021-2031F |
6.3.3 Thailand EMV Smart Cards Market Revenues & Volume, By Retail, 2021-2031F |
6.3.4 Thailand EMV Smart Cards Market Revenues & Volume, By IT & Telecommunication, 2021-2031F |
6.3.5 Thailand EMV Smart Cards Market Revenues & Volume, By Travel & Hospitality, 2021-2031F |
6.3.6 Thailand EMV Smart Cards Market Revenues & Volume, By Transportation & Logistics, 2021-2031F |
6.3.7 Thailand EMV Smart Cards Market Revenues & Volume, By Media & Entertainment, 2021-2031F |
6.3.8 Thailand EMV Smart Cards Market Revenues & Volume, By Others, 2021-2031F |
6.3.9 Thailand EMV Smart Cards Market Revenues & Volume, By Others, 2021-2031F |
6.4 Thailand EMV Smart Cards Market, By Wholesaler |
6.4.1 Overview and Analysis |
6.4.2 Thailand EMV Smart Cards Market Revenues & Volume, By Retail Brokers, 2021-2031F |
6.4.3 Thailand EMV Smart Cards Market Revenues & Volume, By Others, 2021-2031F |
7 Thailand EMV Smart Cards Market Import-Export Trade Statistics |
7.1 Thailand EMV Smart Cards Market Export to Major Countries |
7.2 Thailand EMV Smart Cards Market Imports from Major Countries |
8 Thailand EMV Smart Cards Market Key Performance Indicators |
8.1 Number of new EMV smart card installations in Thailand |
8.2 Percentage increase in transactions made using EMV smart cards |
8.3 Rate of growth in the number of financial institutions offering EMV smart card solutions |
8.4 Average transaction value per EMV smart card user |
8.5 Customer satisfaction scores related to EMV smart card usage |
9 Thailand EMV Smart Cards Market - Opportunity Assessment |
9.1 Thailand EMV Smart Cards Market Opportunity Assessment, By Contact Form, 2021 & 2031F |
9.2 Thailand EMV Smart Cards Market Opportunity Assessment, By Fuel Card, 2021 & 2031F |
9.3 Thailand EMV Smart Cards Market Opportunity Assessment, By BFSI, 2021 & 2031F |
9.4 Thailand EMV Smart Cards Market Opportunity Assessment, By Wholesaler, 2021 & 2031F |
10 Thailand EMV Smart Cards Market - Competitive Landscape |
10.1 Thailand EMV Smart Cards Market Revenue Share, By Companies, 2024 |
10.2 Thailand EMV Smart Cards Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |