Thailand Hair Styling Tools Market (2025-2031) Outlook | Share, Revenue, Trends, Forecast, Analysis, Size, Companies, Industry, Value & Growth

Market Forecast By Product Type (Manual, Electric, Dryers/Blowers, Straighteners, Curlers, Others), By Application (Household, Commercial), By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, Online Channels, Others) And Competitive Landscape
Product Code: ETC264265 Publication Date: Aug 2022 Updated Date: Nov 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Thailand Hair Styling Tools Market: Import Trend Analysis

Thailand import trend for the hair styling tools market showed a notable growth rate of 22.78% from 2023 to 2024, with a compound annual growth rate (CAGR) of 19.35% for the period 2020-2024. This surge in imports can be attributed to the increasing demand for innovative and high-quality hair styling products in the market, driving the import momentum and indicating a strong market stability during this period.

Hair Styling Tools Market: Thailand vs Top 5 Major Economies in 2027 (Asia)


The Hair Styling Tools market in Thailand is projected to grow at a growing growth rate of 5.40% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

Hair Styling Tools Market: Thailand vs Top 5 Major Economies in 2027 (Asia)

Thailand Hair Styling Tools Market Synopsis

The Thailand hair styling tools market reflects the beauty and grooming preferences of consumers. Hair styling tools such as hairdryers, straighteners, and curling irons are in high demand among individuals and professional salons. The market offers a wide range of options, including innovative and technologically advanced products to cater to diverse hairstyling needs.

Drivers of the Market

The Thailand Hair Styling Tools Market is experiencing growth due to changing beauty and grooming trends. Consumers are increasingly investing in personal grooming, leading to higher demand for hair styling tools such as hair dryers, straighteners, and curling irons. Social media and celebrity influence play a significant role in driving consumer interest in hairstyling, propelling market growth. Moreover, the availability of innovative and technologically advanced hair styling tools that minimize hair damage and reduce styling time also contributes to market expansion.

Challenges of the Market

The Thailand Hair Styling Tools Market is competitive, and challenges include changing consumer preferences and technological advancements. Consumer trends and fashion preferences can influence the demand for specific styling tools, making it important for manufacturers to stay updated and offer a variety of products. Additionally, technological advancements, such as cordless and heat-controlled styling tools, can impact the market by changing consumer expectations. To succeed, companies should focus on product innovation, marketing, and understanding customer needs.

COVID-19 Impact on the Market

The Thailand hair styling tools market faced significant disruptions due to the COVID-19 pandemic. With beauty salons and barbershops temporarily closed or operating with restrictions, the demand for hair styling tools plummeted. Consumers were hesitant to purchase non-essential items, impacting the market. Businesses in this sector had to innovate and explore online sales channels to survive the downturn.

Key Players in the Market

The Thailand Hair Styling Tools market is dominated by key players like Panasonic Corporation, Dyson Ltd., and Philips Electronics (Thailand) Ltd. Panasonic Corporation is renowned for its innovative hair styling products, including hairdryers, straighteners, and curling irons. Dyson Ltd., a global technology company, offers cutting-edge hair styling tools with advanced airflow and heat control technologies. Philips Electronics (Thailand) Ltd. is a trusted brand for a wide range of personal care products, including hair styling tools known for their user-friendly design and reliability. These leading players prioritize product innovation and customer satisfaction in the competitive hair styling tools market.

Key Highlights of the Report:

  • Thailand Hair Styling Tools Market Outlook
  • Market Size of Thailand Hair Styling Tools Market, 2024
  • Forecast of Thailand Hair Styling Tools Market, 2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Revenues & Volume for the Period 2021-2031
  • Thailand Hair Styling Tools Market Trend Evolution
  • Thailand Hair Styling Tools Market Drivers and Challenges
  • Thailand Hair Styling Tools Price Trends
  • Thailand Hair Styling Tools Porter's Five Forces
  • Thailand Hair Styling Tools Industry Life Cycle
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Product Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Manual for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Electric for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Dryers/Blowers for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Straighteners for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Curlers for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Household for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Commercial for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Hypermarkets & Supermarkets for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Specialty Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Online Channels for the Period 2021-2031
  • Historical Data and Forecast of Thailand Hair Styling Tools Market Revenues & Volume By Others for the Period 2021-2031
  • Thailand Hair Styling Tools Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Application
  • Market Opportunity Assessment By Distribution Channel
  • Thailand Hair Styling Tools Top Companies Market Share
  • Thailand Hair Styling Tools Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Hair Styling Tools Company Profiles
  • Thailand Hair Styling Tools Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Thailand Hair Styling Tools Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Thailand Hair Styling Tools Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Hair Styling Tools Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Hair Styling Tools Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Hair Styling Tools Market - Industry Life Cycle

3.4 Thailand Hair Styling Tools Market - Porter's Five Forces

3.5 Thailand Hair Styling Tools Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 Thailand Hair Styling Tools Market Revenues & Volume Share, By Application, 2021 & 2031F

3.7 Thailand Hair Styling Tools Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Thailand Hair Styling Tools Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing disposable income of consumers in Thailand leading to higher spending on personal grooming products.

4.2.2 Growing influence of social media and beauty influencers promoting various hair styling tools.

4.2.3 Rising trend of DIY hair styling at home due to convenience and cost-effectiveness.

4.3 Market Restraints

4.3.1 Competition from established international hair styling tool brands in the Thai market.

4.3.2 Economic uncertainty and fluctuations impacting consumer spending on non-essential items.

5 Thailand Hair Styling Tools Market Trends

6 Thailand Hair Styling Tools Market, By Types

6.1 Thailand Hair Styling Tools Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 Thailand Hair Styling Tools Market Revenues & Volume, By Product Type, 2021-2031F

6.1.3 Thailand Hair Styling Tools Market Revenues & Volume, By Manual, 2021-2031F

6.1.4 Thailand Hair Styling Tools Market Revenues & Volume, By Electric, 2021-2031F

6.1.5 Thailand Hair Styling Tools Market Revenues & Volume, By Dryers/Blowers, 2021-2031F

6.1.6 Thailand Hair Styling Tools Market Revenues & Volume, By Straighteners, 2021-2031F

6.1.7 Thailand Hair Styling Tools Market Revenues & Volume, By Curlers, 2021-2031F

6.1.8 Thailand Hair Styling Tools Market Revenues & Volume, By Others, 2021-2031F

6.2 Thailand Hair Styling Tools Market, By Application

6.2.1 Overview and Analysis

6.2.2 Thailand Hair Styling Tools Market Revenues & Volume, By Household, 2021-2031F

6.2.3 Thailand Hair Styling Tools Market Revenues & Volume, By Commercial, 2021-2031F

6.3 Thailand Hair Styling Tools Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Thailand Hair Styling Tools Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021-2031F

6.3.3 Thailand Hair Styling Tools Market Revenues & Volume, By Specialty Stores, 2021-2031F

6.3.4 Thailand Hair Styling Tools Market Revenues & Volume, By Online Channels, 2021-2031F

6.3.5 Thailand Hair Styling Tools Market Revenues & Volume, By Others, 2021-2031F

7 Thailand Hair Styling Tools Market Import-Export Trade Statistics

7.1 Thailand Hair Styling Tools Market Export to Major Countries

7.2 Thailand Hair Styling Tools Market Imports from Major Countries

8 Thailand Hair Styling Tools Market Key Performance Indicators

8.1 Number of searches for hair styling tools on popular e-commerce platforms in Thailand.

8.2 Increase in the number of beauty salons offering hair styling services using professional tools.

8.3 Growth in the number of beauty and haircare influencers promoting hair styling tools on social media platforms.

9 Thailand Hair Styling Tools Market - Opportunity Assessment

9.1 Thailand Hair Styling Tools Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 Thailand Hair Styling Tools Market Opportunity Assessment, By Application, 2021 & 2031F

9.3 Thailand Hair Styling Tools Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Thailand Hair Styling Tools Market - Competitive Landscape

10.1 Thailand Hair Styling Tools Market Revenue Share, By Companies, 2024

10.2 Thailand Hair Styling Tools Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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