| Product Code: ETC9687756 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Thailand import trend for the lager market experienced a notable decline from 2023 to 2024, with a growth rate of -22.0%. However, the market showed resilience over the period of 2020 to 2024, with a Compound Annual Growth Rate (CAGR) of 25.18%. This decline in import momentum could be attributed to shifting consumer preferences, changes in trade policies, or market saturation.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Lager Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Lager Market Revenues & Volume, 2022 & 2032F |
3.3 Thailand Lager Market - Industry Life Cycle |
3.4 Thailand Lager Market - Porter's Five Forces |
3.5 Thailand Lager Market Revenues & Volume Share, By Product, 2022 & 2032F |
3.6 Thailand Lager Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Thailand Lager Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in Thailand |
4.2.2 Growing popularity of craft beer and premium lagers |
4.2.3 Tourism industry boosting demand for lagers in Thailand |
4.3 Market Restraints |
4.3.1 Government regulations and taxes on alcohol sales |
4.3.2 Health consciousness leading to a shift towards healthier beverage options |
5 Thailand Lager Market Trends |
6 Thailand Lager Market, By Types |
6.1 Thailand Lager Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Thailand Lager Market Revenues & Volume, By Product, 2022-2032F |
6.1.3 Thailand Lager Market Revenues & Volume, By Standard, 2022-2032F |
6.1.4 Thailand Lager Market Revenues & Volume, By Premium, 2022-2032F |
6.2 Thailand Lager Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Thailand Lager Market Revenues & Volume, By On-trade, 2022-2032F |
6.2.3 Thailand Lager Market Revenues & Volume, By Off-trade, 2022-2032F |
7 Thailand Lager Market Import-Export Trade Statistics |
7.1 Thailand Lager Market Export to Major Countries |
7.2 Thailand Lager Market Imports from Major Countries |
8 Thailand Lager Market Key Performance Indicators |
8.1 Consumer sentiment towards craft beer and premium lagers |
8.2 Number of tourists visiting Thailand and their preferences for lagers |
8.3 Investments in marketing and distribution channels for lagers in Thailand |
9 Thailand Lager Market - Opportunity Assessment |
9.1 Thailand Lager Market Opportunity Assessment, By Product, 2022 & 2032F |
9.2 Thailand Lager Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Thailand Lager Market - Competitive Landscape |
10.1 Thailand Lager Market Revenue Share, By Companies, 2025 |
10.2 Thailand Lager Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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