Product Code: ETC331105 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Thailand Lip Balm Market is likely to experience consistent growth rate gains over the period 2025 to 2029. The growth rate starts at 3.91% in 2025 and reaches 12.72% by 2029.
In the Asia region, the Lip Balm market in Thailand is projected to expand at a growing growth rate of 5.17% by 2027. The largest economy is China, followed by India, Japan, Australia and South Korea.
The Thailand Lip Balm market is a niche but steadily growing segment within the cosmetics and personal care industry. Lip balm products are designed to moisturize and protect the lips, especially in Thailand`s tropical climate, where exposure to the sun and dry air can lead to chapped lips. The market has witnessed increasing consumer awareness about lip health and the benefits of lip balms. Manufacturers are introducing innovative formulations with natural ingredients, SPF protection, and various flavors to cater to diverse consumer preferences. The market also benefits from its association with the broader beauty and skincare trends, as lip balm is often included in daily beauty routines.
The Thailand Lip Balm market is witnessing substantial growth due to several key drivers. Firstly, increasing awareness of lip health and the need for protection from harsh environmental factors like UV rays and pollution has led to a higher demand for lip balm products. Secondly, the beauty and wellness trend in Thailand has gained significant momentum, with consumers seeking products that not only provide protection but also enhance their overall lip appearance. Additionally, the availability of a wide range of lip balm options, including natural and organic variants, is attracting health-conscious consumers. Furthermore, aggressive marketing and product innovations by leading cosmetic brands are contributing to market growth.
The Thailand Lip Balm market contends with challenges tied to consumer preferences and market saturation. The market is flooded with various lip care products, leading to intense competition. Differentiating products and capturing consumer attention in such a crowded space can be difficult. Additionally, consumer preferences for natural and organic ingredients pose a challenge for brands trying to formulate effective yet natural lip balms. Branding and marketing play a crucial role in success, but they require substantial investments.
The lip balm market in Thailand, a segment of the personal care industry, experienced changes in consumer behavior during the COVID-19 pandemic. With mask-wearing becoming commonplace, there was a shift in focus from traditional lip makeup to lip care and protection. The demand for lip balms with moisturizing and SPF properties increased as consumers sought to alleviate dryness and protect their lips. Manufacturers adapted by promoting the health and wellness aspects of lip balm products. The market showcased resilience by catering to evolving consumer needs and maintaining a strong online presence.
Thai Beauty Essentials is a leading player in the Thailand Lip Balm market. They offer a diverse range of lip care products that cater to different preferences and needs. With a focus on natural ingredients and innovative formulations, they have gained a loyal customer base in the beauty and personal care sector.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Lip Balm Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Lip Balm Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Lip Balm Market - Industry Life Cycle |
3.4 Thailand Lip Balm Market - Porter's Five Forces |
3.5 Thailand Lip Balm Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Thailand Lip Balm Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Thailand Lip Balm Market Revenues & Volume Share, By Price, 2021 & 2031F |
3.8 Thailand Lip Balm Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Thailand Lip Balm Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about lip care and skincare routines among consumers in Thailand |
4.2.2 Growing demand for natural and organic lip balm products in the market |
4.2.3 Rising disposable income and changing lifestyle trends leading to higher spending on personal care products |
4.3 Market Restraints |
4.3.1 Intense competition from existing and new players in the lip balm market |
4.3.2 Fluctuating raw material prices affecting production costs and pricing strategies |
4.3.3 Regulatory challenges and compliance requirements for product labeling and ingredient restrictions |
5 Thailand Lip Balm Market Trends |
6 Thailand Lip Balm Market, By Types |
6.1 Thailand Lip Balm Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Lip Balm Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Thailand Lip Balm Market Revenues & Volume, By Flavored, 2021-2031F |
6.1.4 Thailand Lip Balm Market Revenues & Volume, By CBD or Hemp Oil, 2021-2031F |
6.1.5 Thailand Lip Balm Market Revenues & Volume, By SPF, 2021-2031F |
6.1.6 Thailand Lip Balm Market Revenues & Volume, By Tinted, 2021-2031F |
6.1.7 Thailand Lip Balm Market Revenues & Volume, By Plumping, 2021-2031F |
6.1.8 Thailand Lip Balm Market Revenues & Volume, By Organic, 2021-2031F |
6.1.9 Thailand Lip Balm Market Revenues & Volume, By Others, 2021-2031F |
6.1.10 Thailand Lip Balm Market Revenues & Volume, By Others, 2021-2031F |
6.2 Thailand Lip Balm Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Thailand Lip Balm Market Revenues & Volume, By Individual, 2021-2031F |
6.2.3 Thailand Lip Balm Market Revenues & Volume, By Commercial, 2021-2031F |
6.3 Thailand Lip Balm Market, By Price |
6.3.1 Overview and Analysis |
6.3.2 Thailand Lip Balm Market Revenues & Volume, By Low, 2021-2031F |
6.3.3 Thailand Lip Balm Market Revenues & Volume, By Medium, 2021-2031F |
6.3.4 Thailand Lip Balm Market Revenues & Volume, By High, 2021-2031F |
6.4 Thailand Lip Balm Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Thailand Lip Balm Market Revenues & Volume, By Online, 2021-2031F |
6.4.3 Thailand Lip Balm Market Revenues & Volume, By Offline, 2021-2031F |
7 Thailand Lip Balm Market Import-Export Trade Statistics |
7.1 Thailand Lip Balm Market Export to Major Countries |
7.2 Thailand Lip Balm Market Imports from Major Countries |
8 Thailand Lip Balm Market Key Performance Indicators |
8.1 Number of new product launches in the natural and organic lip balm segment |
8.2 Consumer engagement and feedback on social media platforms and online reviews |
8.3 Growth in the number of retail outlets and distribution channels stocking lip balm products |
8.4 Percentage of repeat purchases and customer loyalty programs |
8.5 Market penetration in tier 2 and tier 3 cities in Thailand |
9 Thailand Lip Balm Market - Opportunity Assessment |
9.1 Thailand Lip Balm Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Thailand Lip Balm Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Thailand Lip Balm Market Opportunity Assessment, By Price, 2021 & 2031F |
9.4 Thailand Lip Balm Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Thailand Lip Balm Market - Competitive Landscape |
10.1 Thailand Lip Balm Market Revenue Share, By Companies, 2024 |
10.2 Thailand Lip Balm Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |