Thailand Mobile Wallet Market (2025-2031) Outlook | Trends, Value, Analysis, Share, Size, Companies, Growth, Revenue, Forecast & Industry

Market Forecast By Type (Proximity, Remote), By Technology (Near Field Communication, Qr Code, Text Based/short Message Service, Digital Only), By Application (Hospitality & Transportation, Media & Entertainment, Retail, Healthcare, Energy & Utilities, Telecommunication, Others), By End User (Personal, Business) And Competitive Landscape
Product Code: ETC278485 Publication Date: Aug 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Thailand Mobile Wallet Market Synopsis

The Thailand Mobile Wallet Market focuses on digital payment solutions offered through mobile devices. This market has seen significant growth with the rise of smartphones and the increasing adoption of cashless payment methods. Factors influencing this market include consumer preferences, technology infrastructure, and financial regulations.

Drivers of the Market

The Thailand Mobile Wallet market is witnessing robust growth due to several key drivers. First and foremost, the increasing penetration of smartphones and the rising internet user base have paved the way for digital payment methods, including mobile wallets. Thai consumers are becoming more comfortable with digital transactions, leading to a surge in the adoption of mobile wallet services. Moreover, the government`s initiatives to promote a cashless economy, coupled with various incentives and subsidies for digital payments, have further accelerated the adoption of mobile wallets in Thailand. Additionally, the COVID-19 pandemic acted as a catalyst, driving consumers to opt for contactless payment methods, thereby boosting the mobile wallet market. Integration with e-commerce platforms and the convenience of making payments for goods and services using mobile wallets are also key factors driving market growth.

Challenges of the Market

The Thailand mobile wallet market confronts challenges such as building consumer trust in digital payment solutions and overcoming the preference for cash transactions. Data security and privacy concerns are also significant obstacles, as a breach can erode user confidence. Interoperability between various mobile wallet providers and financial institutions is another challenge for seamless payment experiences.

COVID-19 Impact on the Market

The Thailand Mobile Wallet market witnessed a significant transformation due to the COVID-19 pandemic. With the emphasis on contactless transactions and social distancing measures, the adoption of mobile wallet solutions surged. Consumers increasingly turned to mobile wallets for making payments, transferring money, and even shopping online. This shift in consumer behavior led to a boost in the mobile wallet market`s growth. Moreover, businesses started integrating mobile wallet options into their payment systems to cater to the changing preferences of customers. The pandemic acted as a catalyst for the growth of this market, accelerating its adoption in Thailand`s digital economy.

Key Players in the Market

Leading players in the Thailand Mobile Wallet Market include SCB Easy, Krungthai Wallet, and TrueMoney Wallet. These companies provide mobile wallet services, enabling digital payments and financial transactions.

Key Highlights of the Report:

  • Thailand Mobile Wallet Market Outlook
  • Market Size of Thailand Mobile Wallet Market, 2024
  • Forecast of Thailand Mobile Wallet Market, 2031
  • Historical Data and Forecast of Thailand Mobile Wallet Revenues & Volume for the Period 2021-2031
  • Thailand Mobile Wallet Market Trend Evolution
  • Thailand Mobile Wallet Market Drivers and Challenges
  • Thailand Mobile Wallet Price Trends
  • Thailand Mobile Wallet Porter's Five Forces
  • Thailand Mobile Wallet Industry Life Cycle
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Proximity for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Remote for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Technology for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Near Field Communication for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Qr Code for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Text Based/short Message Service for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Digital Only for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Hospitality & Transportation for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Media & Entertainment for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Retail for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Healthcare for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Energy & Utilities for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Telecommunication for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By End User for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Personal for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobile Wallet Market Revenues & Volume By Business for the Period 2021-2031
  • Thailand Mobile Wallet Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Technology
  • Market Opportunity Assessment By Application
  • Market Opportunity Assessment By End User
  • Thailand Mobile Wallet Top Companies Market Share
  • Thailand Mobile Wallet Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Mobile Wallet Company Profiles
  • Thailand Mobile Wallet Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Thailand Mobile Wallet Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Thailand Mobile Wallet Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Mobile Wallet Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Mobile Wallet Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Mobile Wallet Market - Industry Life Cycle

3.4 Thailand Mobile Wallet Market - Porter's Five Forces

3.5 Thailand Mobile Wallet Market Revenues & Volume Share, By Type, 2021 & 2031F

3.6 Thailand Mobile Wallet Market Revenues & Volume Share, By Technology, 2021 & 2031F

3.7 Thailand Mobile Wallet Market Revenues & Volume Share, By Application, 2021 & 2031F

3.8 Thailand Mobile Wallet Market Revenues & Volume Share, By End User, 2021 & 2031F

4 Thailand Mobile Wallet Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing smartphone penetration in Thailand

4.2.2 Growing adoption of digital payment methods

4.2.3 Government support and initiatives to promote cashless transactions

4.3 Market Restraints

4.3.1 Security concerns related to mobile wallet usage

4.3.2 Limited merchant acceptance of mobile payments

4.3.3 Lack of awareness and trust among consumers

5 Thailand Mobile Wallet Market Trends

6 Thailand Mobile Wallet Market, By Types

6.1 Thailand Mobile Wallet Market, By Type

6.1.1 Overview and Analysis

6.1.2 Thailand Mobile Wallet Market Revenues & Volume, By Type, 2021-2031F

6.1.3 Thailand Mobile Wallet Market Revenues & Volume, By Proximity, 2021-2031F

6.1.4 Thailand Mobile Wallet Market Revenues & Volume, By Remote, 2021-2031F

6.2 Thailand Mobile Wallet Market, By Technology

6.2.1 Overview and Analysis

6.2.2 Thailand Mobile Wallet Market Revenues & Volume, By Near Field Communication, 2021-2031F

6.2.3 Thailand Mobile Wallet Market Revenues & Volume, By Qr Code, 2021-2031F

6.2.4 Thailand Mobile Wallet Market Revenues & Volume, By Text Based/short Message Service, 2021-2031F

6.2.5 Thailand Mobile Wallet Market Revenues & Volume, By Digital Only, 2021-2031F

6.3 Thailand Mobile Wallet Market, By Application

6.3.1 Overview and Analysis

6.3.2 Thailand Mobile Wallet Market Revenues & Volume, By Hospitality & Transportation, 2021-2031F

6.3.3 Thailand Mobile Wallet Market Revenues & Volume, By Media & Entertainment, 2021-2031F

6.3.4 Thailand Mobile Wallet Market Revenues & Volume, By Retail, 2021-2031F

6.3.5 Thailand Mobile Wallet Market Revenues & Volume, By Healthcare, 2021-2031F

6.3.6 Thailand Mobile Wallet Market Revenues & Volume, By Energy & Utilities, 2021-2031F

6.3.7 Thailand Mobile Wallet Market Revenues & Volume, By Telecommunication, 2021-2031F

6.4 Thailand Mobile Wallet Market, By End User

6.4.1 Overview and Analysis

6.4.2 Thailand Mobile Wallet Market Revenues & Volume, By Personal, 2021-2031F

6.4.3 Thailand Mobile Wallet Market Revenues & Volume, By Business, 2021-2031F

7 Thailand Mobile Wallet Market Import-Export Trade Statistics

7.1 Thailand Mobile Wallet Market Export to Major Countries

7.2 Thailand Mobile Wallet Market Imports from Major Countries

8 Thailand Mobile Wallet Market Key Performance Indicators

8.1 Average transaction value per user

8.2 Number of active mobile wallet users

8.3 Frequency of mobile wallet usage

8.4 Percentage of transactions made through mobile wallets

8.5 Customer satisfaction and retention rates

9 Thailand Mobile Wallet Market - Opportunity Assessment

9.1 Thailand Mobile Wallet Market Opportunity Assessment, By Type, 2021 & 2031F

9.2 Thailand Mobile Wallet Market Opportunity Assessment, By Technology, 2021 & 2031F

9.3 Thailand Mobile Wallet Market Opportunity Assessment, By Application, 2021 & 2031F

9.4 Thailand Mobile Wallet Market Opportunity Assessment, By End User, 2021 & 2031F

10 Thailand Mobile Wallet Market - Competitive Landscape

10.1 Thailand Mobile Wallet Market Revenue Share, By Companies, 2024

10.2 Thailand Mobile Wallet Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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