Thailand Mobility as a Service Market (2025-2031) Outlook | Industry, Size, Revenue, Value, Forecast, Growth, Trends, Share, Companies & Analysis

Market Forecast By Service Type (Ride Hailing, Car Sharing, Micromobility, Bus Sharing, Train Services), By Solution Type (Technology Platforms, Payment Engines, Navigation Solutions, Telecom Connectivity Providers, Ticketing Solutions, Insurance Services), By Transportation Type (Public, Private), By Vehicle Type (Micromobility, Four-wheelers, Buses, Trains), By Application Type (Personalized Application Services, Journey Management, Journey Planning, Flexible Payments & Transactions), By Operating System (Android, iOS, Others), By Business Model (Business-to-Business, Business-to-Consumer, Peer-to-Peer), By Propulsion Type (ICE Vehicle, Electric Vehicle, Hybrid Electric Vehicle, CNG/LPG Vehicle) And Competitive Landscape
Product Code: ETC4568786 Publication Date: Jul 2023 Updated Date: Sep 2025 Product Type: Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Thailand Mobility as a Service Market Synopsis

The Thailand Mobility as a Service (MaaS) market is evolving as consumers seek integrated transportation solutions. MaaS platforms offer a seamless experience for planning and using various modes of transportation, including public transit, ride-sharing, bike-sharing, and more. As urbanization and the need for sustainable transportation solutions grow, MaaS is becoming increasingly popular. Both local and international companies are entering this market to provide convenient and efficient mobility options to Thai consumers.

Drivers of the Market

The Thailand Mobility as a Service (MaaS) Market is experiencing significant growth as the transportation landscape evolves towards integrated and convenient mobility solutions. MaaS combines various transportation services into a single, user-friendly platform, providing seamless travel experiences. The market expansion is driven by Thailand commitment to addressing urban congestion, improving public transportation efficiency, and meeting the demand for flexible and interconnected mobility options for commuters.

Challenges of the Market

Challenges in the mobility-as-a-service market include regulatory complexities, infrastructure development, and fostering collaboration among various stakeholders. Balancing the interests of traditional transportation services and emerging MaaS providers is a delicate task.

COVID-19 Impact on the Market

The Thailand Mobility as a Service (MaaS) Market encountered disruptions during the COVID-19 pandemic as changes in transportation preferences and shifts in consumer behaviors impacted the adoption of MaaS solutions. The restrictions on movement and concerns about public health led to temporary declines in MaaS service usage. However, the market recovered post-pandemic as urban mobility needs evolved, and consumers sought integrated and convenient transportation options, driving the demand for Mobility as a Service.

Key Players in the Market

In the Thailand Mobility as a Service (MaaS) Market, key players such as Grab Holdings Inc., Uber Technologies, Inc., and Didi Chuxing Technology Co. play pivotal roles. Grab Holdings Inc., a major contributor, specializes in providing MaaS solutions that encompass ride-hailing, food delivery, and other mobility services. Their comprehensive MaaS platform positions Grab as a key player in the mobility services market in Thailand, addressing the evolving needs of urban transportation and digital mobility.

Key Highlights of the Report:

  • Thailand Mobility as a Service Market Outlook
  • Market Size of Thailand Mobility as a Service Market, 2024
  • Forecast of Thailand Mobility as a Service Market, 2031
  • Historical Data and Forecast of Thailand Mobility as a Service Revenues & Volume for the Period 2021-2031
  • Thailand Mobility as a Service Market Trend Evolution
  • Thailand Mobility as a Service Market Drivers and Challenges
  • Thailand Mobility as a Service Price Trends
  • Thailand Mobility as a Service Porter's Five Forces
  • Thailand Mobility as a Service Industry Life Cycle
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Service Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Ride Hailing for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Car Sharing for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Micromobility for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Bus Sharing for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Train Services for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Solution Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Technology Platforms for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Payment Engines for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Navigation Solutions for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Telecom Connectivity Providers for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Ticketing Solutions for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Insurance Services for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Transportation Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Public for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Private for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Vehicle Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Micromobility for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Four-wheelers for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Buses for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Trains for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Application Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Personalized Application Services for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Journey Management for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Journey Planning for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Flexible Payments & Transactions for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Operating System for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Android for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By iOS for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Business Model for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Business-to-Business for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Business-to-Consumer for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Peer-to-Peer for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Propulsion Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By ICE Vehicle for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Electric Vehicle for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By Hybrid Electric Vehicle for the Period 2021-2031
  • Historical Data and Forecast of Thailand Mobility as a Service Market Revenues & Volume By CNG/LPG Vehicle for the Period 2021-2031
  • Thailand Mobility as a Service Import Export Trade Statistics
  • Market Opportunity Assessment By Service Type
  • Market Opportunity Assessment By Solution Type
  • Market Opportunity Assessment By Transportation Type
  • Market Opportunity Assessment By Vehicle Type
  • Market Opportunity Assessment By Application Type
  • Market Opportunity Assessment By Operating System
  • Market Opportunity Assessment By Business Model
  • Market Opportunity Assessment By Propulsion Type
  • Thailand Mobility as a Service Top Companies Market Share
  • Thailand Mobility as a Service Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Mobility as a Service Company Profiles
  • Thailand Mobility as a Service Key Strategic Recommendations

What are the key factors contributing to the growth of the Thailand Mobility as a Service market?

The growth of the Thailand Mobility as a Service market is driven by factors such as increasing urbanization, changing consumer preferences towards on-demand transportation services, advancements in technology like Grab and Gojek offering various mobility options, and the government's initiatives to promote sustainable transportation solutions.
The future of the Thailand mobility as a service market is expected to be influenced by factors such as the increasing adoption of electric vehicles, advancements in autonomous driving technology, partnerships between traditional automotive companies like Toyota and local startups like Grab, and the integration of ride-sharing services with public transportation options.
New businesses and investors have significant opportunities in the Thailand mobility as a service market, particularly with the rise of companies like Grab, which offer a range of transportation services including ride-hailing, food delivery, and digital payments. Additionally, the Thai government's initiatives to promote electric vehicles and smart transportation systems create avenues for innovative solutions and partnerships in the mobility sector.
In Thailand, the MaaS market is being driven by the increasing urbanization, the government's push for sustainable transportation solutions, and the growing popularity of ride-hailing services like Grab. However, challenges such as regulatory barriers, infrastructure limitations, and competition from traditional transportation modes like taxis and tuk-tuks are shaping the dynamics of this market. Additionally, the adoption of new technologies like electric vehicles and the emerging trend of multimodal transportation are further influencing the evolution of MaaS in Thailand.
In Thailand, customers show a strong preference for convenience and affordability when using mobility services. For example, Grab, a popular ride-hailing service, has gained significant traction in the market due to its seamless booking process and competitive pricing. Additionally, customers in Thailand tend to value safety and reliability, leading them to choose services like GoJek that prioritize these aspects in their offerings. Overall, the market reflects a growing trend where customers prioritize ease of use, cost-effectiveness, and trustworthiness when selecting mobility services.
6Wresearch actively monitors the Thailand Mobility as a Service Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Thailand Mobility as a Service Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Mobility as a Service Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Mobility as a Service Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Mobility as a Service Market - Industry Life Cycle

3.4 Thailand Mobility as a Service Market - Porter's Five Forces

3.5 Thailand Mobility as a Service Market Revenues & Volume Share, By Service Type, 2021 & 2031F

3.6 Thailand Mobility as a Service Market Revenues & Volume Share, By Solution Type, 2021 & 2031F

3.7 Thailand Mobility as a Service Market Revenues & Volume Share, By Transportation Type, 2021 & 2031F

3.8 Thailand Mobility as a Service Market Revenues & Volume Share, By Vehicle Type, 2021 & 2031F

3.9 Thailand Mobility as a Service Market Revenues & Volume Share, By Application Type, 2021 & 2031F

3.10 Thailand Mobility as a Service Market Revenues & Volume Share, By Operating System, 2021 & 2031F

3.11 Thailand Mobility as a Service Market Revenues & Volume Share, By Business Model, 2021 & 2031F

4 Thailand Mobility as a Service Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing urbanization and congestion in major cities in Thailand

4.2.2 Government initiatives promoting sustainable transportation options

4.2.3 Growing adoption of digital technology and smartphone usage for transportation services

4.3 Market Restraints

4.3.1 Limited infrastructure and connectivity in certain regions of Thailand

4.3.2 Regulatory challenges and uncertainties related to mobility as a service

4.3.3 Competition from traditional transportation modes such as taxis and private vehicles

5 Thailand Mobility as a Service Market Trends

6 Thailand Mobility as a Service Market, By Types

6.1 Thailand Mobility as a Service Market, By Service Type

6.1.1 Overview and Analysis

6.1.2 Thailand Mobility as a Service Market Revenues & Volume, By Service Type, 2021-2031F

6.1.3 Thailand Mobility as a Service Market Revenues & Volume, By Ride Hailing, 2021-2031F

6.1.4 Thailand Mobility as a Service Market Revenues & Volume, By Car Sharing, 2021-2031F

6.1.5 Thailand Mobility as a Service Market Revenues & Volume, By Micromobility, 2021-2031F

6.1.6 Thailand Mobility as a Service Market Revenues & Volume, By Bus Sharing, 2021-2031F

6.1.7 Thailand Mobility as a Service Market Revenues & Volume, By Train Services, 2021-2031F

6.2 Thailand Mobility as a Service Market, By Solution Type

6.2.1 Overview and Analysis

6.2.2 Thailand Mobility as a Service Market Revenues & Volume, By Technology Platforms, 2021-2031F

6.2.3 Thailand Mobility as a Service Market Revenues & Volume, By Payment Engines, 2021-2031F

6.2.4 Thailand Mobility as a Service Market Revenues & Volume, By Navigation Solutions, 2021-2031F

6.2.5 Thailand Mobility as a Service Market Revenues & Volume, By Telecom Connectivity Providers, 2021-2031F

6.2.6 Thailand Mobility as a Service Market Revenues & Volume, By Ticketing Solutions, 2021-2031F

6.2.7 Thailand Mobility as a Service Market Revenues & Volume, By Insurance Services, 2021-2031F

6.3 Thailand Mobility as a Service Market, By Transportation Type

6.3.1 Overview and Analysis

6.3.2 Thailand Mobility as a Service Market Revenues & Volume, By Public, 2021-2031F

6.3.3 Thailand Mobility as a Service Market Revenues & Volume, By Private, 2021-2031F

6.4 Thailand Mobility as a Service Market, By Vehicle Type

6.4.1 Overview and Analysis

6.4.2 Thailand Mobility as a Service Market Revenues & Volume, By Micromobility, 2021-2031F

6.4.3 Thailand Mobility as a Service Market Revenues & Volume, By Four-wheelers, 2021-2031F

6.4.4 Thailand Mobility as a Service Market Revenues & Volume, By Buses, 2021-2031F

6.4.5 Thailand Mobility as a Service Market Revenues & Volume, By Trains, 2021-2031F

6.5 Thailand Mobility as a Service Market, By Application Type

6.5.1 Overview and Analysis

6.5.2 Thailand Mobility as a Service Market Revenues & Volume, By Personalized Application Services, 2021-2031F

6.5.3 Thailand Mobility as a Service Market Revenues & Volume, By Journey Management, 2021-2031F

6.5.4 Thailand Mobility as a Service Market Revenues & Volume, By Journey Planning, 2021-2031F

6.5.5 Thailand Mobility as a Service Market Revenues & Volume, By Flexible Payments & Transactions, 2021-2031F

6.6 Thailand Mobility as a Service Market, By Operating System

6.6.1 Overview and Analysis

6.6.2 Thailand Mobility as a Service Market Revenues & Volume, By Android, 2021-2031F

6.6.3 Thailand Mobility as a Service Market Revenues & Volume, By iOS, 2021-2031F

6.6.4 Thailand Mobility as a Service Market Revenues & Volume, By Others, 2021-2031F

6.7 Thailand Mobility as a Service Market, By Business Model

6.7.1 Overview and Analysis

6.7.2 Thailand Mobility as a Service Market Revenues & Volume, By Business-to-Business, 2021-2031F

6.7.3 Thailand Mobility as a Service Market Revenues & Volume, By Business-to-Consumer, 2021-2031F

6.7.4 Thailand Mobility as a Service Market Revenues & Volume, By , 2021-2031F

6.8 Thailand Mobility as a Service Market, By Propulsion Type

6.8.1 Overview and Analysis

6.8.2 Thailand Mobility as a Service Market Revenues & Volume, By ICE Vehicle, 2021-2031F

6.8.3 Thailand Mobility as a Service Market Revenues & Volume, By Electric Vehicle, 2021-2031F

6.8.4 Thailand Mobility as a Service Market Revenues & Volume, By CNG/LPG Vehicle, 2021-2031F

6.8.5 Thailand Mobility as a Service Market Revenues & Volume, By CNG/LPG Vehicle, 2021-2031F

7 Thailand Mobility as a Service Market Import-Export Trade Statistics

7.1 Thailand Mobility as a Service Market Export to Major Countries

7.2 Thailand Mobility as a Service Market Imports from Major Countries

8 Thailand Mobility as a Service Market Key Performance Indicators

8.1 Average daily active users on mobility as a service platforms

8.2 Percentage of total trips in Thailand made using mobility as a service

8.3 Average time spent per user on mobility as a service platforms

9 Thailand Mobility as a Service Market - Opportunity Assessment

9.1 Thailand Mobility as a Service Market Opportunity Assessment, By Service Type, 2021 & 2031F

9.2 Thailand Mobility as a Service Market Opportunity Assessment, By Solution Type, 2021 & 2031F

9.3 Thailand Mobility as a Service Market Opportunity Assessment, By Transportation Type, 2021 & 2031F

9.4 Thailand Mobility as a Service Market Opportunity Assessment, By Vehicle Type, 2021 & 2031F

9.5 Thailand Mobility as a Service Market Opportunity Assessment, By Application Type, 2021 & 2031F

9.6 Thailand Mobility as a Service Market Opportunity Assessment, By Operating System, 2021 & 2031F

9.7 Thailand Mobility as a Service Market Opportunity Assessment, By Business Model, 2021 & 2031F

9.7 Thailand Mobility as a Service Market Opportunity Assessment, By Propulsion Type, 2021 & 2031F

10 Thailand Mobility as a Service Market - Competitive Landscape

10.1 Thailand Mobility as a Service Market Revenue Share, By Companies, 2024

10.2 Thailand Mobility as a Service Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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