| Product Code: ETC4384946 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
Passwordless authentication is gaining traction in Thailand as organizations look to eliminate the vulnerabilities associated with traditional password-based systems. The Thailand Passwordless Authentication Market offers innovative authentication methods, including biometrics and hardware tokens, to enhance security and user experience.
The Thailand Passwordless Authentication market is witnessing significant growth, driven by the shift towards more secure and user-friendly authentication methods. Passwordless authentication eliminates the need for traditional passwords, relying on methods such as biometrics, multifactor authentication, and mobile-based authenticators. The market growth is propelled by the increasing awareness of the limitations of password-based security, the need for seamless user experiences, and the desire to enhance overall cybersecurity. As Thailand organizations prioritize stronger authentication measures, the Passwordless Authentication market is expected to be a key enabler of secure and convenient access to digital services.
In the Thailand passwordless authentication market, challenges stem from the need to transition away from traditional password-based systems. Overcoming user resistance to new authentication methods and ensuring the scalability and interoperability of passwordless solutions across various platforms present hurdles. Addressing these challenges requires a phased approach, user education, and collaboration between technology providers and organizations to establish a passwordless authentication ecosystem that prioritizes security and user experience.
The Passwordless Authentication market in Thailand experienced significant growth during the COVID-19 pandemic, with organizations seeking secure and convenient alternatives to traditional password-based authentication. As the need for robust cybersecurity measures intensified, the demand for passwordless authentication solutions surged. The market responded by offering innovative authentication methods, such as biometrics, multi-factor authentication (MFA), and token-based systems, reducing reliance on easily compromised passwords. In the era of heightened cyber threats, the Passwordless Authentication market in Thailand continues to be a pivotal technology, enhancing user security and experience.
The Thailand Passwordless Authentication market is witnessing significant growth as organizations seek more secure and user-friendly authentication methods. Key players in this market, including AIS and True Corporation, are at the forefront of providing innovative passwordless authentication solutions that leverage biometrics, mobile devices, and other advanced technologies to enhance cybersecurity and user experience.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Passwordless Authentication Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Passwordless Authentication Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Passwordless Authentication Market - Industry Life Cycle |
3.4 Thailand Passwordless Authentication Market - Porter's Five Forces |
3.5 Thailand Passwordless Authentication Market Revenues & Volume Share, By Offering, 2021 & 2031F |
3.6 Thailand Passwordless Authentication Market Revenues & Volume Share, By Motility, 2021 & 2031F |
3.7 Thailand Passwordless Authentication Market Revenues & Volume Share, By Authentication Type, 2021 & 2031F |
3.8 Thailand Passwordless Authentication Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Thailand Passwordless Authentication Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of mobile and cloud technologies in Thailand. |
4.2.2 Growing concerns about cybersecurity and data privacy. |
4.2.3 Government initiatives promoting digital transformation and secure authentication methods. |
4.3 Market Restraints |
4.3.1 Resistance to change from traditional password-based authentication methods. |
4.3.2 Lack of awareness and understanding about the benefits of passwordless authentication. |
4.3.3 Integration challenges with existing IT infrastructure and systems. |
5 Thailand Passwordless Authentication Market Trends |
6 Thailand Passwordless Authentication Market, By Types |
6.1 Thailand Passwordless Authentication Market, By Offering |
6.1.1 Overview and Analysis |
6.1.2 Thailand Passwordless Authentication Market Revenues & Volume, By Offering, 2021-2031F |
6.1.3 Thailand Passwordless Authentication Market Revenues & Volume, By Hardware, 2021-2031F |
6.1.4 Thailand Passwordless Authentication Market Revenues & Volume, By Software, 2021-2031F |
6.1.5 Thailand Passwordless Authentication Market Revenues & Volume, By Services, 2021-2031F |
6.2 Thailand Passwordless Authentication Market, By Motility |
6.2.1 Overview and Analysis |
6.2.2 Thailand Passwordless Authentication Market Revenues & Volume, By Fixed/Rack Mounted, 2021-2031F |
6.2.3 Thailand Passwordless Authentication Market Revenues & Volume, By Mobile/Portable, 2021-2031F |
6.3 Thailand Passwordless Authentication Market, By Authentication Type |
6.3.1 Overview and Analysis |
6.3.2 Thailand Passwordless Authentication Market Revenues & Volume, By Single-factor, 2021-2031F |
6.3.3 Thailand Passwordless Authentication Market Revenues & Volume, By Multi-factor, 2021-2031F |
6.4 Thailand Passwordless Authentication Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Thailand Passwordless Authentication Market Revenues & Volume, By BFSI, 2021-2031F |
6.4.3 Thailand Passwordless Authentication Market Revenues & Volume, By IT and ITeS, 2021-2031F |
6.4.4 Thailand Passwordless Authentication Market Revenues & Volume, By Government and Law Enforcement, 2021-2031F |
6.4.5 Thailand Passwordless Authentication Market Revenues & Volume, By Healthcare, 2021-2031F |
6.4.6 Thailand Passwordless Authentication Market Revenues & Volume, By Manufacturing, 2021-2031F |
6.4.7 Thailand Passwordless Authentication Market Revenues & Volume, By Retail and Consumer Electronics, 2021-2031F |
6.4.8 Thailand Passwordless Authentication Market Revenues & Volume, By Other Verticals (Education; Energy and Utilities; Aerospace and Defense; Media and Entertainment; Online Gaming; and Transportation and Logistics), 2021-2031F |
6.4.9 Thailand Passwordless Authentication Market Revenues & Volume, By Other Verticals (Education; Energy and Utilities; Aerospace and Defense; Media and Entertainment; Online Gaming; and Transportation and Logistics), 2021-2031F |
7 Thailand Passwordless Authentication Market Import-Export Trade Statistics |
7.1 Thailand Passwordless Authentication Market Export to Major Countries |
7.2 Thailand Passwordless Authentication Market Imports from Major Countries |
8 Thailand Passwordless Authentication Market Key Performance Indicators |
8.1 Adoption rate of passwordless authentication solutions in Thailand. |
8.2 Number of data breaches or security incidents reported in relation to password-based authentication. |
8.3 Percentage increase in the use of biometric authentication methods in the country. |
8.4 Average time taken to authenticate users using passwordless methods. |
8.5 Number of passwordless authentication vendors entering or expanding in the Thailand market. |
9 Thailand Passwordless Authentication Market - Opportunity Assessment |
9.1 Thailand Passwordless Authentication Market Opportunity Assessment, By Offering, 2021 & 2031F |
9.2 Thailand Passwordless Authentication Market Opportunity Assessment, By Motility, 2021 & 2031F |
9.3 Thailand Passwordless Authentication Market Opportunity Assessment, By Authentication Type, 2021 & 2031F |
9.4 Thailand Passwordless Authentication Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Thailand Passwordless Authentication Market - Competitive Landscape |
10.1 Thailand Passwordless Authentication Market Revenue Share, By Companies, 2024 |
10.2 Thailand Passwordless Authentication Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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