Thailand Soap and detergents Market (2025-2031) | Industry, Analysis, Companies, Value, Forecast, Trends, Revenue, Outlook, Share, Growth & Size

Thailand Soap and detergents Market Synopsis

The Thailand soap and detergents market was valued at USD 3.7 billion in 2025 and is projected to reach USD 4.5 billion by 2031, registering a CAGR of 3.4% during the forecast period (2025-2031). The growth of the market is attributed to various factors such as increasing disposable income, growing awareness about hygiene & sanitation, rising urbanization, and increasing use of sustainable products such as natural soaps & detergents. Furthermore, with an increase in consumer preference for organic skincare products across ASEAN countries including Thailand has further thrust demand for organic soap & detergent brands. However, the availability of counterfeit products along with high prices may impact the overall growth prospects over the forecast period 2025-2031.

Market Drivers

With rapid economic development in Thailand over recent years due to strong manufacturing sector coupled with ongoing digital transformation initiatives have propelled incomes among Thailand citizens resulting into higher purchasing power parity leading to increased spending on personal care items including soaps and detergents. Rising health concerns globally amid COVID 19 pandemic outbreak has resulted into increased consciousness among consumers regarding their hygiene practices which are expected to fuel demand for soaps & detergents throughout 2024- 2031 time frame.

Challenges of the Market

The presence of low quality counterfeit products along with inadequate regulations from government authorities have posed significant challenges for major players operating in Thailand Soap Detergent Market owing to these fake products being sold at cheaper price points affecting authentic product sales.Despite improvement in purchasing capability, upscaling pricing regime associated with most branded soap &detergent s still remain unaffordable by large population segment especially living rural area thus hampering overall industry expansion.

Covid-19 Impact on the Market

With global spread o f covid 19 pandemic across all major regions, majority countries implemented lockdowns restrictions causing disruption i n supply chain activities highly impacting production capacity forcing many firms shutdowns stalling business operations temporarily however post lockdown situation observed gradual recovery supported b y rise i n essential goods consumption including hand wash based soaps&detergents witnessing notable surge compared pr evious year figures.

Key Players of the Market

Some key players dominating Thailand Soap Detergent Market include Unilever, SCG Group.

Key Highlights of the Report:

• Thailand Soap and detergents Market Outlook
• Market Size of Thailand Soap and detergents Market, 2024
• Forecast of Thailand Soap and detergents Market, 2031
• Historical Data and Forecast of Thailand Soap and detergents Revenues & Volume for the Period 2021-2031
• Thailand Soap and detergents Market Trend Evolution
• Thailand Soap and detergents Market Drivers and Challenges
• Thailand Soap and detergents Price Trends
• Thailand Soap and detergents Porter's Five Forces
• Thailand Soap and detergents Industry Life Cycle
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Product for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Household detergents for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Industrial soaps & detergents for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Household soaps for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Others for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Applications for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Homecare Detergents for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Industrial Soap and Detergent for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Homecare Soaps for the Period 2021-2031
• Historical Data and Forecast of Thailand Soap and detergents Market Revenues & Volume By Others for the Period 2021-2031
• Thailand Soap and detergents Import Export Trade Statistics
• Market Opportunity Assessment By Product
• Market Opportunity Assessment By Applications
• Thailand Soap and detergents Top Companies Market Share
• Thailand Soap and detergents Competitive Benchmarking By Technical and Operational Parameters
• Thailand Soap and detergents Company Profiles
• Thailand Soap and detergents Key Strategic Recommendations