Product Code: ETC214057 | Publication Date: May 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
The Thailand Swimwear And Beachwear Market is poised for steady growth rate improvements from 2025 to 2029. The growth rate starts at 4.65% in 2025 and reaches 16.70% by 2029.
The Thailand swimwear and beachwear market thrives due to the country`s numerous coastal destinations and tropical climate. It encompasses a wide range of swimwear options, including bikinis, one-pieces, boardshorts, and cover-ups. Both domestic and international brands vie for a share of this market, capitalizing on the Thai population`s affinity for beach vacations and water-related activities. The market also caters to tourists, making it a significant contributor to the country`s tourism industry. As swimwear fashion trends evolve and consumers seek comfort, sustainability, and UV protection, the Thailand swimwear and beachwear market remain dynamic and competitive.
Thailand`s stunning coastline and numerous beach destinations make the Swimwear and Beachwear Market a thriving industry. The tourism sector plays a significant role, with both domestic and international tourists seeking fashionable and comfortable swimwear and beach attire. Furthermore, the growing popularity of water sports and beach vacations keeps this market dynamic.
Challenges in this market include managing inventory for seasonal demand, addressing sizing and fit concerns, and dealing with the impact of changing fashion trends and consumer preferences for swimwear and beachwear.
The Thailand swimwear and beachwear market also felt the pandemic`s repercussions. With travel restrictions and lockdowns in place, the tourism industry, a major driver for swimwear sales, was heavily impacted. Local beach destinations saw a drop in tourists, impacting the demand for swimwear. Moreover, consumers were more focused on essentials, diverting their spending from leisurewear to necessities. E-commerce channels gained prominence during this time as consumers shifted to online shopping for their beachwear needs.
In the Thailand swimwear and beachwear market, several key players have established themselves as leaders in the industry. "Beach Chic" is a prominent brand known for its stylish and comfortable swimwear collections. They offer a diverse range of swimsuits, cover-ups, and beach accessories that cater to different body types and fashion preferences. Another key player is "WaveSplash," which focuses on active swimwear for water sports enthusiasts. Their products are designed for durability and functionality, making them popular among athletes and adventure seekers. "Sandy Shores" is another established brand known for its eco-friendly beachwear made from sustainable materials, appealing to environmentally conscious consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Swimwear and Beachwear Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Swimwear and Beachwear Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Swimwear and Beachwear Market - Industry Life Cycle |
3.4 Thailand Swimwear and Beachwear Market - Porter's Five Forces |
3.5 Thailand Swimwear and Beachwear Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Thailand Swimwear and Beachwear Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Thailand Swimwear and Beachwear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing popularity of beach tourism in Thailand |
4.2.2 Increasing disposable income of consumers |
4.2.3 Rising awareness about health and fitness leading to higher demand for swimwear |
4.2.4 Fashion trends and influence of social media promoting beachwear |
4.2.5 Government initiatives to promote tourism and related industries |
4.3 Market Restraints |
4.3.1 Seasonal nature of swimwear and beachwear sales |
4.3.2 Competition from international swimwear brands |
4.3.3 Fluctuating raw material prices affecting production costs |
4.3.4 Environmental concerns leading to a shift towards sustainable swimwear materials |
4.3.5 Challenges in distribution and retail infrastructure |
5 Thailand Swimwear and Beachwear Market Trends |
6 Thailand Swimwear and Beachwear Market, By Types |
6.1 Thailand Swimwear and Beachwear Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Swimwear and Beachwear Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Thailand Swimwear and Beachwear Market Revenues & Volume, By One-Piece Type, 2021-2031F |
6.1.4 Thailand Swimwear and Beachwear Market Revenues & Volume, By Split Type, 2021-2031F |
6.2 Thailand Swimwear and Beachwear Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Thailand Swimwear and Beachwear Market Revenues & Volume, By Men, 2021-2031F |
6.2.3 Thailand Swimwear and Beachwear Market Revenues & Volume, By Women, 2021-2031F |
7 Thailand Swimwear and Beachwear Market Import-Export Trade Statistics |
7.1 Thailand Swimwear and Beachwear Market Export to Major Countries |
7.2 Thailand Swimwear and Beachwear Market Imports from Major Countries |
8 Thailand Swimwear and Beachwear Market Key Performance Indicators |
8.1 Number of tourist arrivals in Thailand |
8.2 Average spending on travel and leisure activities by tourists |
8.3 Percentage of population engaged in fitness and recreational activities |
8.4 Social media engagement and influence on swimwear trends |
8.5 Adoption rate of sustainable materials in swimwear industry |
9 Thailand Swimwear and Beachwear Market - Opportunity Assessment |
9.1 Thailand Swimwear and Beachwear Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Thailand Swimwear and Beachwear Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Thailand Swimwear and Beachwear Market - Competitive Landscape |
10.1 Thailand Swimwear and Beachwear Market Revenue Share, By Companies, 2024 |
10.2 Thailand Swimwear and Beachwear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |