Thailand Video on Demand in Hospitality Market (2025-2031) Outlook | Analysis, Value, Forecast, Trends, Industry, Size, Share, Revenue, Companies, Growth

Market Forecast By Solution (Pay TV, Internet Protocol Television, Over The Top), By Service (Training & Support, Professional Services), By Delivery Model (Laptops and Desktops, Smart phones and Tablets, Smart TV), By User Type (Hotels, Cruise/Luxury Yachts, Day Care Center, Others (Restaurants and Lounges)), By Revenue Model (Subscription, Rental, Retail, Advertisement) And Competitive Landscape
Product Code: ETC4416866 Publication Date: Jul 2023 Updated Date: Aug 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Thailand Video on Demand in Hospitality Market Synopsis

The Thailand Video on Demand (VoD) in Hospitality market is growing as the hospitality industry seeks to enhance guest experiences. VoD solutions provide hotels and resorts with the capability to offer on-demand entertainment and information services to their guests. As the hospitality sector aims to differentiate itself and adapt to changing traveler preferences, VoD is becoming a prominent feature in the overall guest experience.

Drivers of the Market

The Thailand Video on Demand in Hospitality market is undergoing rapid expansion as hotels and hospitality providers leverage on-demand video services to enhance guest experiences and differentiate their offerings. The adoption of video on demand (VOD) solutions in hospitality, including in-room entertainment and personalized content delivery, is driven by the desire to meet the expectations of modern travelers for on-demand and customized content. As the hospitality industry in Thailand embraces digital guest services, the demand for VOD solutions is a key driver for market growth, providing a unique and engaging entertainment experience for hotel guests.

Challenges of the Market

The Thailand Video on Demand in Hospitality market encounters challenges related to evolving consumer preferences, content licensing complexities, and the integration of advanced in-room entertainment solutions. Meeting diverse consumer preferences for on-demand content in hospitality settings poses challenges in curating and licensing content that appeals to a broad audience. Complexities in negotiating and managing content licenses, especially for international content, add layers of difficulty to the market. Moreover, integrating advanced in-room entertainment solutions into existing hotel infrastructure requires careful planning and investment. Overcoming these challenges involves understanding and adapting to changing consumer trends, establishing streamlined content licensing processes, and investing in technology infrastructure that supports a seamless in-room entertainment experience.

COVID-19 Impact on the Market

The Thailand Video on Demand in Hospitality Market has undergone significant changes influenced by the COVID-19 pandemic, transforming how the hospitality industry delivers entertainment and content services to guests. With changes in travel dynamics and an increased demand for in-room entertainment, hospitality businesses in Thailand are adopting video on demand solutions for personalized content delivery, streaming services, and guest engagement. The pandemic has accelerated the adoption of technology-driven video on demand platforms, emphasizing the importance of enhancing the guest experience through digital entertainment. As the hospitality industry in Thailand adapts to changing guest expectations, the Video on Demand in Hospitality market becomes crucial in providing immersive and personalized content experiences in the post-pandemic era.

Key Players in the Market

Transforming the hospitality industry in Thailand are key players like Netflix and Amazon Prime Video. Netflix and Amazon Prime Video provide popular video-on-demand services, shaping the entertainment experiences for guests in hotels and hospitality establishments across Thailand. These companies play a pivotal role in influencing the video-on-demand landscape within the hospitality sector.

Key Highlights of the Report:

  • Thailand Video on Demand in Hospitality Market Outlook
  • Market Size of Thailand Video on Demand in Hospitality Market, 2024
  • Forecast of Thailand Video on Demand in Hospitality Market, 2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Revenues & Volume for the Period 2021-2031
  • Thailand Video on Demand in Hospitality Market Trend Evolution
  • Thailand Video on Demand in Hospitality Market Drivers and Challenges
  • Thailand Video on Demand in Hospitality Price Trends
  • Thailand Video on Demand in Hospitality Porter's Five Forces
  • Thailand Video on Demand in Hospitality Industry Life Cycle
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Solution for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Pay TV for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Internet Protocol Television for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Over The Top for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Service for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Training & Support for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Professional Services for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Delivery Model for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Laptops and Desktops for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Smart phones and Tablets for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Smart TV for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By User Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Hotels for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Cruise/Luxury Yachts for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Day Care Center for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Others (Restaurants and Lounges) for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Revenue Model for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Subscription for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Rental for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Retail for the Period 2021-2031
  • Historical Data and Forecast of Thailand Video on Demand in Hospitality Market Revenues & Volume By Advertisement for the Period 2021-2031
  • Thailand Video on Demand in Hospitality Import Export Trade Statistics
  • Market Opportunity Assessment By Solution
  • Market Opportunity Assessment By Service
  • Market Opportunity Assessment By Delivery Model
  • Market Opportunity Assessment By User Type
  • Market Opportunity Assessment By Revenue Model
  • Thailand Video on Demand in Hospitality Top Companies Market Share
  • Thailand Video on Demand in Hospitality Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Video on Demand in Hospitality Company Profiles
  • Thailand Video on Demand in Hospitality Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Video on Demand in Hospitality Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Video on Demand in Hospitality Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Video on Demand in Hospitality Market - Industry Life Cycle

3.4 Thailand Video on Demand in Hospitality Market - Porter's Five Forces

3.5 Thailand Video on Demand in Hospitality Market Revenues & Volume Share, By Solution , 2021 & 2031F

3.6 Thailand Video on Demand in Hospitality Market Revenues & Volume Share, By Service, 2021 & 2031F

3.7 Thailand Video on Demand in Hospitality Market Revenues & Volume Share, By Delivery Model, 2021 & 2031F

3.8 Thailand Video on Demand in Hospitality Market Revenues & Volume Share, By User Type, 2021 & 2031F

3.9 Thailand Video on Demand in Hospitality Market Revenues & Volume Share, By Revenue Model, 2021 & 2031F

4 Thailand Video on Demand in Hospitality Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing demand for personalized entertainment experiences in hospitality industry

4.2.2 Growing tourism industry in Thailand

4.2.3 Advancements in technology leading to improved streaming quality and accessibility

4.3 Market Restraints

4.3.1 High initial investment and maintenance costs for implementing VOD services in hospitality establishments

4.3.2 Limited internet infrastructure and connectivity issues in certain regions of Thailand

5 Thailand Video on Demand in Hospitality Market Trends

6 Thailand Video on Demand in Hospitality Market, By Types

6.1 Thailand Video on Demand in Hospitality Market, By Solution

6.1.1 Overview and Analysis

6.1.2 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Solution , 2021-2031F

6.1.3 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Pay TV, 2021-2031F

6.1.4 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Internet Protocol Television, 2021-2031F

6.1.5 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Over The Top, 2021-2031F

6.2 Thailand Video on Demand in Hospitality Market, By Service

6.2.1 Overview and Analysis

6.2.2 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Training & Support, 2021-2031F

6.2.3 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Professional Services, 2021-2031F

6.3 Thailand Video on Demand in Hospitality Market, By Delivery Model

6.3.1 Overview and Analysis

6.3.2 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Laptops and Desktops, 2021-2031F

6.3.3 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Smart phones and Tablets, 2021-2031F

6.3.4 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Smart TV, 2021-2031F

6.4 Thailand Video on Demand in Hospitality Market, By User Type

6.4.1 Overview and Analysis

6.4.2 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Hotels, 2021-2031F

6.4.3 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Cruise/Luxury Yachts, 2021-2031F

6.4.4 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Day Care Center, 2021-2031F

6.4.5 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Others (Restaurants and Lounges), 2021-2031F

6.5 Thailand Video on Demand in Hospitality Market, By Revenue Model

6.5.1 Overview and Analysis

6.5.2 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Subscription, 2021-2031F

6.5.3 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Rental, 2021-2031F

6.5.4 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Retail, 2021-2031F

6.5.5 Thailand Video on Demand in Hospitality Market Revenues & Volume, By Advertisement, 2021-2031F

7 Thailand Video on Demand in Hospitality Market Import-Export Trade Statistics

7.1 Thailand Video on Demand in Hospitality Market Export to Major Countries

7.2 Thailand Video on Demand in Hospitality Market Imports from Major Countries

8 Thailand Video on Demand in Hospitality Market Key Performance Indicators

8.1 Average viewing time per guest

8.2 Percentage of hotel rooms equipped with VOD services

8.3 Customer satisfaction ratings for VOD content and service.

9 Thailand Video on Demand in Hospitality Market - Opportunity Assessment

9.1 Thailand Video on Demand in Hospitality Market Opportunity Assessment, By Solution , 2021 & 2031F

9.2 Thailand Video on Demand in Hospitality Market Opportunity Assessment, By Service, 2021 & 2031F

9.3 Thailand Video on Demand in Hospitality Market Opportunity Assessment, By Delivery Model, 2021 & 2031F

9.4 Thailand Video on Demand in Hospitality Market Opportunity Assessment, By User Type, 2021 & 2031F

9.5 Thailand Video on Demand in Hospitality Market Opportunity Assessment, By Revenue Model, 2021 & 2031F

10 Thailand Video on Demand in Hospitality Market - Competitive Landscape

10.1 Thailand Video on Demand in Hospitality Market Revenue Share, By Companies, 2024

10.2 Thailand Video on Demand in Hospitality Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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