| Product Code: ETC352465 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Thailand import trend for the watercolor market exhibited significant growth from 2023 to 2024, with a growth rate of 31.25%. The compound annual growth rate (CAGR) for the period 2020-2024 stood at 13.67%. This substantial import momentum can be attributed to an increased demand for high-quality watercolor products and a stable market environment supporting trade expansion in the sector.
Watercolor, as an artistic medium, has a rich history in Thailand. The watercolor market in the country continues to flourish, with a vibrant community of artists and enthusiasts. Traditional Thai art forms often incorporate watercolor techniques, and contemporary artists have embraced this medium as well. The market is supported by the growing interest in art and culture, both locally and internationally, with exhibitions and events showcasing the talents of Thai watercolor artists.
The Thailand watercolor market is thriving thanks to the growing interest in art and creative expression. Art education and cultural awareness are on the rise, contributing to an expanding market for art supplies. Watercolors, known for their vibrant and versatile nature, have gained popularity among artists of all levels. The tourism sector, which promotes local art and crafts, is also bolstering the demand for watercolors as souvenirs. Moreover, the ease of use and portability of watercolor paints make them a preferred choice for budding artists and professionals alike.
The Thailand watercolor market faces several challenges. Firstly, there is a significant competition from other types of art supplies, such as acrylic and oil paints, which offer different artistic possibilities. Watercolors require specific techniques and expertise, making them less accessible to beginners. Additionally, the market is sensitive to economic fluctuations, as art supplies are often considered non-essential items during economic downturns. Moreover, the market must contend with issues related to counterfeiting and quality control, as low-quality watercolors can flood the market, eroding trust among artists and consumers.
The Thailand watercolor market faced challenges as art exhibitions, classes, and cultural events were canceled or postponed due to the pandemic. Reduced disposable income also impacted consumer spending on art supplies. However, artists and art enthusiasts turned to online platforms and home-based creative activities during lockdowns, driving some demand for watercolor products. The market`s recovery has been influenced by the adaptability of artists and changing consumer habits.
In the Thailand Watercolor market, prominent players have established themselves as the go-to sources for artists and painters. Companies like Marie`s Art Co., Ltd., Mungyo Co., Ltd., and Van Gogh Artist Colors are renowned for their diverse watercolor product ranges and support for the artistic community. They are recognized leaders in this creative market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Water Color Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Water Color Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Water Color Market - Industry Life Cycle |
3.4 Thailand Water Color Market - Porter's Five Forces |
3.5 Thailand Water Color Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Thailand Water Color Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.7 Thailand Water Color Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
3.8 Thailand Water Color Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 Thailand Water Color Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for eco-friendly and non-toxic art supplies |
4.2.2 Growing popularity of watercolor painting as a hobby and therapeutic activity |
4.2.3 Rising disposable income and changing consumer preferences towards premium quality products |
4.3 Market Restraints |
4.3.1 Price volatility of raw materials used in watercolor production |
4.3.2 Competition from alternative art mediums such as digital art and acrylic painting |
5 Thailand Water Color Market Trends |
6 Thailand Water Color Market, By Types |
6.1 Thailand Water Color Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Water Color Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Thailand Water Color Market Revenues & Volume, By Pure Transparent Watercolors, 2021-2031F |
6.1.4 Thailand Water Color Market Revenues & Volume, By Semi-Transparent Watercolors, 2021-2031F |
6.1.5 Thailand Water Color Market Revenues & Volume, By Opaque Watercolors, 2021-2031F |
6.2 Thailand Water Color Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Thailand Water Color Market Revenues & Volume, By Students, 2021-2031F |
6.2.3 Thailand Water Color Market Revenues & Volume, By Artists/ Professionals, 2021-2031F |
6.3 Thailand Water Color Market, By Price Range |
6.3.1 Overview and Analysis |
6.3.2 Thailand Water Color Market Revenues & Volume, By Less than US$ 25, 2021-2031F |
6.3.3 Thailand Water Color Market Revenues & Volume, By US$ 25 ?? US$ 100, 2021-2031F |
6.3.4 Thailand Water Color Market Revenues & Volume, By US$ 100 ?? US$ 200, 2021-2031F |
6.3.5 Thailand Water Color Market Revenues & Volume, By More than US$ 200, 2021-2031F |
6.4 Thailand Water Color Market, By Sales Channel |
6.4.1 Overview and Analysis |
6.4.2 Thailand Water Color Market Revenues & Volume, By Wholesalers/ Distributors, 2021-2031F |
6.4.3 Thailand Water Color Market Revenues & Volume, By Supermarkets/ Hypermarkets, 2021-2031F |
6.4.4 Thailand Water Color Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.4.5 Thailand Water Color Market Revenues & Volume, By Multi-brand Stores, 2021-2031F |
6.4.6 Thailand Water Color Market Revenues & Volume, By Online Retailers, 2021-2031F |
6.4.7 Thailand Water Color Market Revenues & Volume, By Others, 2021-2031F |
7 Thailand Water Color Market Import-Export Trade Statistics |
7.1 Thailand Water Color Market Export to Major Countries |
7.2 Thailand Water Color Market Imports from Major Countries |
8 Thailand Water Color Market Key Performance Indicators |
8.1 Number of art workshops and classes focusing on watercolor painting |
8.2 Adoption rate of sustainable packaging and eco-friendly practices within watercolor manufacturers |
8.3 Percentage of repeat customers purchasing premium watercolor products |
9 Thailand Water Color Market - Opportunity Assessment |
9.1 Thailand Water Color Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Thailand Water Color Market Opportunity Assessment, By End User, 2021 & 2031F |
9.3 Thailand Water Color Market Opportunity Assessment, By Price Range, 2021 & 2031F |
9.4 Thailand Water Color Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 Thailand Water Color Market - Competitive Landscape |
10.1 Thailand Water Color Market Revenue Share, By Companies, 2024 |
10.2 Thailand Water Color Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |