Market ForecastBy Technology (RO, RO + UV, RO + UV + UF, UF & Others (RO + UV + UF + TDS And Water Softeners)),By Distribution Channels (Retail Sales, Direct Sales, Online), By End Users (Commercial, Residential) And Competitive Landscape
Product Code: ETC160147 | Publication Date: Mar 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 80 | No. of Figures: 12 | No. of Tables: 4 | |
Turkey Water Purifier Market report comprehensively covers the market by technology, distribution channels, and end-users. The Turkey water purifier market outlook report provides an unbiased and detailed analysis of the Turkey water purifier market trends, opportunities, high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
People in Turkey are generally apprehensive about the quality of tap water due to unpleasant taste and odor in the water supply caused by the addition of disinfectants such as chlorine by local water supply companies. For instance, chlorination is often used as a method of disinfection in cities that have dams as their primary resource for tap water including Istanbul and Ankara, which augments the demand for water purifiers in these cities owing to consumer preference for eliminating the odor and taste of chlorine. Moreover, cities using underground water as a source of drinking water such as Antalya and Bodrum, have access to relatively clean yet hard water, thereby increasing the demand for water softeners in these cities to alleviate the water hardness. Further, the market witnessed a slowdown during 2020 owing to the Covid-19 pandemic. The country witnessed lockdowns and production halts. However, the market is recovering gradually and is likely to gain momentum over the coming years.
According to 6Wresearch, Turkey water purifier Market size is expected to grow at a CAGR of 13.9% during 2020-26. Many pipelines contain lead, copper, nickel, or vinyl chloride on account of outdated infrastructure or lack of monitoring in mountains or towns in Turkey such as La Rochelle, Nice, Toulon, Dijon, Avignon and Cretaiai, and other old city centers, thereby increasing concerns about water contamination and driving the demand for water purifiers in the country.
Based on distribution channels, direct sales account for a major share of the overall market in Turkey on account of promotional marketing strategies being adopted by local companies in order to increase awareness among consumers and explain the features of their products in a more personalized way.
Thereportprovides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Report Description |
2.2 Key Highlights of The Report |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Turkey Water Purifier Market Overview |
3.1 Turkey Water Purifier Market Revenues and Volume, 2016-2026F |
3.2 Turkey Water Purifier Market - Industry Life Cycle |
3.3 Turkey Water Purifier Market - Porter’s Five Forces |
3.4 Turkey Water Purifier Market Revenue Share, By Regions, 2019 & 2026F |
4 Turkey Water Purifier Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the health benefits of consuming purified water |
4.2.2 Growing concerns over water pollution and contamination |
4.2.3 Government initiatives promoting clean water consumption |
4.3 Market Restraints |
4.3.1 High initial cost of purchasing water purifiers |
4.3.2 Lack of awareness about the different types and benefits of water purifiers |
4.3.3 Limited access to clean and safe drinking water sources in certain regions |
5 Turkey Water Purifier Market Trends |
6 Turkey Water Purifier Market Competitive Benchmarking, By Operating Parameters & Technical Parameters |
7 Company Profiles |
7.1 Unilever PLC |
7.2 3M Company |
7.3 Panasonic Corporation |
7.4 Xiaomi Corporation |
7.5 Honeywell International Inc. |
7.6 Sharp Corporation |
7.7 Royal Philips Group |
7.8 Pentair plc |
7.9 LG Electronics Inc. |
7.10 Coway Co., Ltd. |
8 Key Strategic Recommendation |
9 Disclaimer |
List of Figures |
Figure 1. Turkey Water Purifier Market Revenues and Volume, 2016-2026F ($ Million, Thousand Units) |
Figure 2. Turkey Water Purifier Market - Industry Life Cycle, 2019 |
Figure 3. Turkey Water Purifier Market Revenue Share, By Regions, 2019 & 2026F |
Figure 4. Turkey Water Purifier Market Volume Share, By Regions, 2019 & 2026F |
Figure 5. Spatial Distribution of Water Borne Diseases, 2018 |
Figure 6. Turkey Urban Population, By Size of City, 2018 & 2030E |
Figure 7. Annual Average Housing Completion, 2012-2025E (Thousand Units) |
Figure 8. Turkey Upcoming Skyscraper Projects, 2021E-2026E (Units) |
Figure 9. Turkey Water Purifier Market – Ansoff Matrix |
Figure 10. Turkey Water Purifier Market Revenues and Volume CAGR, By Regions, 2020E & 2026F |
List of Tables |
Table 1. Turkey Water Purifier Market Revenues, By Technology, 2016-2026F ($ Million) |
Table 2. Turkey Water Purifier Market Volume, By Technology, 2016-2026F (Thousand Units) |
Table 3. Turkey Water Purifier Market Revenues, By Distribution Channels, 2016-2026F ($ Million) |
Table 4. Turkey Water Purifier Market Volume, By Distribution Channels, 2016-2026F (Thousand Units) |