Turkey Water Purifier Market Synopsis
Turkey Water Purifier Market is expected to witness robust growth on the back of rapid growth of foreigners in residential market coupled with rising population would augment the growth for water purifiers in residential sector. With rising water pollution and scarcity of water resources in the country, the demand for purified water at home is anticipated to increase, which would augment the growth of the Turkey Water Purifier Market in the forthcoming period. The COVID-19 pandemic augmented the market growth owing to fear of the spread of infection which led to improved hygiene practices and thus, positively impacted the Turkey Water Purifier Market. However, the market slowed down during the initial three months of the COVID-19 pandemic due to the suspension of manufacturing processes combined with supply chain disruptions.
According to 6Wresearch, Turkey Water Purifier Market size is projected to grow at a CAGR of 7.5% during 2022-2028. Turkey Water Purifier Market is expected to witness robust growth in the forecast period on account of expanding residential sector and growing urbanization coupled with growing arsenic contamination of water and increasing pollution levels of surface water sources. Additionally, the rising population of Turkey, along with the growing ex-pat population, household water consumption, and rapid urbanization, which is anticipated to grow would further boost market expansion in the forthcoming years. However, high inflation rate along with high cost of maintenance and equipment cost would act as the major constraints for the Turkey Water Purifier Industry.
Market by Types
RO water purifier is expected to grow at a higher pace owing to raising awareness about the effects of contaminated water, which has led to a dramatic shift in customer demand for technology-based water purifiers. Further, the Central, Mediterranean, and Aegean regions have higher arsenic levels, salt, and gypsum in their water sources and since RO water purifiers can remove most of arsenic content from the water, its demand is anticipated to grow in the forthcoming period.
Market by End-Users
The residential sector holds the major share in the overall water purifier market in Turkey and is expected to witness significant growth during the forecast period on account of rising concerns among residential users as the old pipes in buildings and rusty water tanks are also major reasons for the contamination of potable water. Rising awareness amongst the masses coupled with the growing residential sector would positively impact the water purifier market in the coming years.
Market by Sales Channels
Online sales channels would witness faster growth on the back of expanding online shoppers base in Turkey. Furthermore, the Turkish e-commerce market has been growing at a significant pace over the past years. Additionally, an increasingly young population preferring e-commerce sites, discounts and festive sales would contribute to the growth of online sales channels in the coming years.
Market by Regions
Over the upcoming years, the Marmara Region is expected to experience the highest growth, on the back of the rising population and residential unit sales in the region, particularly in Istanbul which is one of the major cities in this region. Additionally, the region's increasing water pollution, owing to industrialization and urbanization, would present an opportunity for water purifiers in the coming years.
Key Attractiveness of the Report
- COVID-19 Impact on the Market.
- 11 Years Market Numbers.
- Historical Data Starting from 2018 to 2021.
- Base Year: 2022
- Forecast Data until 2028.
- Key Performance Indicators Impacting the Market.
- Major Upcoming Developments and Projects.
Key Highlights of the Report:
- Turkey Water Purifier Market Overview
- Turkey Water Purifier Market Outlook
- Turkey Water Purifier Market Forecast
- Historical Data and Forecast of Turkey Water Purifier Market Revenues for the Period 2018-2028F
- Historical Data and Forecast of Turkey Water Purifier Market Revenues & Volume, By Types, for the Period 2018-2028F
- Historical Data and Forecast of Turkey Water Purifier Market Revenues, By Sales Channel, for the Period 2018-2028F
- Historical Data and Forecast of Turkey Water Purifier Market Revenues, By Region, for the Period 2018-2028F
- Market Drivers and Restraints
- Industry Life Cycle
- Porter’s Five Force Analysis
- Impact Analysis of COVID-19
- Turkey Water Purifier Market Trends
- Turkey Water Purifier Market Revenue Share, By Companies
- Competitive Benchmarking
- Company Profiles
- Key Strategic Recommendations
Market Scope and Segmentation
Thereportprovides a detailed analysis of the following market segments:
By Types
- Gravity purifiers
- RO purifiers
- UV purifiers
- Others (Sediment and UF filtration)
By End-Users
- Residential
- Commercial
By Sales Channels
- Online
- Offline
By Regions
- Eastern Anatolia Region
- Central Anatolia Region
- Black Sea Region
- Mediterranean Region
- Aegean Region
- Marmara Region
- South-eastern Anatolia Region
