| Product Code: ETC9884206 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Uganda Mobile Value-Added Services (MVAS) Market Overview |
3.1 Uganda Country Macro Economic Indicators |
3.2 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, 2021 & 2031F |
3.3 Uganda Mobile Value-Added Services (MVAS) Market - Industry Life Cycle |
3.4 Uganda Mobile Value-Added Services (MVAS) Market - Porter's Five Forces |
3.5 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume Share, By Store, 2021 & 2031F |
3.8 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume Share, By Verticals, 2021 & 2031F |
4 Uganda Mobile Value-Added Services (MVAS) Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Uganda |
4.2.2 Growth in internet connectivity and mobile data usage |
4.2.3 Rising demand for digital content and services in Uganda |
4.3 Market Restraints |
4.3.1 Limited digital literacy and awareness among certain segments of the population |
4.3.2 Infrastructure challenges affecting network quality and service delivery |
5 Uganda Mobile Value-Added Services (MVAS) Market Trends |
6 Uganda Mobile Value-Added Services (MVAS) Market, By Types |
6.1 Uganda Mobile Value-Added Services (MVAS) Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Short Message Service (SMS), 2021- 2031F |
6.1.4 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Voice, 2021- 2031F |
6.1.5 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Data and Value-Added Services (VAS), 2021- 2031F |
6.2 Uganda Mobile Value-Added Services (MVAS) Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Mobile Games, 2021- 2031F |
6.2.3 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Mobile Music, 2021- 2031F |
6.2.4 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Mobile Wallet, 2021- 2031F |
6.2.5 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Mobile Commerce, 2021- 2031F |
6.2.6 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Mobile Advertising, 2021- 2031F |
6.2.7 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Email and IM, 2021- 2031F |
6.3 Uganda Mobile Value-Added Services (MVAS) Market, By Store |
6.3.1 Overview and Analysis |
6.3.2 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Google Play, 2021- 2031F |
6.3.3 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By App Store (iOS), 2021- 2031F |
6.3.4 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Others, 2021- 2031F |
6.4 Uganda Mobile Value-Added Services (MVAS) Market, By Verticals |
6.4.1 Overview and Analysis |
6.4.2 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By BFSI, 2021- 2031F |
6.4.3 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By IT & Telecommunication, 2021- 2031F |
6.4.4 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Media & Entertainment, 2021- 2031F |
6.4.5 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Retail, 2021- 2031F |
6.4.6 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Healthcare Government, 2021- 2031F |
6.4.7 Uganda Mobile Value-Added Services (MVAS) Market Revenues & Volume, By Others, 2021- 2031F |
7 Uganda Mobile Value-Added Services (MVAS) Market Import-Export Trade Statistics |
7.1 Uganda Mobile Value-Added Services (MVAS) Market Export to Major Countries |
7.2 Uganda Mobile Value-Added Services (MVAS) Market Imports from Major Countries |
8 Uganda Mobile Value-Added Services (MVAS) Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) for mobile value-added services |
8.2 Conversion rate of free trial users to paid subscribers |
8.3 Customer retention rate for mobile value-added services |
8.4 Average time spent on mobile value-added services per user |
8.5 Number of partnerships and collaborations with local content providers |
9 Uganda Mobile Value-Added Services (MVAS) Market - Opportunity Assessment |
9.1 Uganda Mobile Value-Added Services (MVAS) Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Uganda Mobile Value-Added Services (MVAS) Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 Uganda Mobile Value-Added Services (MVAS) Market Opportunity Assessment, By Store, 2021 & 2031F |
9.4 Uganda Mobile Value-Added Services (MVAS) Market Opportunity Assessment, By Verticals, 2021 & 2031F |
10 Uganda Mobile Value-Added Services (MVAS) Market - Competitive Landscape |
10.1 Uganda Mobile Value-Added Services (MVAS) Market Revenue Share, By Companies, 2024 |
10.2 Uganda Mobile Value-Added Services (MVAS) Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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