Product Code: ETC105599 | Publication Date: Jun 2021 | Updated Date: Sep 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
United Arab Emirates (UAE) Electric Iron market currently, in 2023, has witnessed an HHI of 3137, Which has increased slightly as compared to the HHI of 2562 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The United Arab Emirates (UAE) electric iron market has witnessed steady growth over the years. Electric irons are widely used household appliances that play a crucial role in maintaining clothing and fabric aesthetics. The market`s growth can be attributed to the UAE expanding urban population, rising standards of living, and an increasing emphasis on personal grooming and appearance. As more households and individuals seek convenience and efficiency in their daily chores, the demand for electric irons has been on the rise. Moreover, the growing fashion and apparel industry in the UAE has further driven the market, as individuals pay greater attention to well-maintained and wrinkle-free clothing.
Several factors act as drivers for the UAE electric iron market. Firstly, the rapid urbanization and a surge in the number of households have led to a greater adoption of home appliances, including electric irons. With a busy lifestyle, consumers seek appliances that simplify and speed up tasks like ironing, contributing to the demand for efficient and user-friendly electric irons. Additionally, the shift towards Western clothing styles and the increasing number of working professionals in the UAE have elevated the need for well-groomed appearances, boosting the demand for electric irons. The technological advancements in electric irons, such as steam irons with adjustable temperature settings and non-stick soleplates, have also played a significant role in driving market growth.
Despite its growth potential, the UAE electric iron market faces some challenges. One of the main challenges is the competition from alternative garment care solutions, such as garment steamers and wrinkle-release sprays. These alternatives offer convenience and ease of use, potentially impacting the demand for traditional electric irons. Moreover, the market faces competition from other home appliances that offer multifunctionality, such as garment care in combination with other features like clothes drying or sanitizing. Additionally, fluctuations in electricity prices and concerns about energy consumption can influence consumer purchasing decisions for electric irons.
The Covid-19 pandemic had a mixed impact on the UAE electric iron market. With work-from-home arrangements and movement restrictions in place, individuals had more time for household chores, including ironing. This led to an increased demand for electric irons during the initial stages of the pandemic. Moreover, with temporary closures of garment care services, consumers turned to home appliances like electric irons to maintain their clothing. However, disruptions in supply chains and logistics posed challenges for manufacturers, potentially impacting product availability and pricing. The economic impact of the pandemic also affected consumer spending, leading to shifts in purchasing patterns.
Companies such as Philips, Tefal, Panasonic, Braun, and Black+Decker are among the prominent players in the market. These companies offer a wide range of electric irons with varying features and price points to cater to different consumer segments. The market`s competitive landscape is marked by product innovation, warranty and after-sales services, and marketing strategies aimed at establishing brand loyalty and expanding market share.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United Arab Emirates (UAE) Electric Iron Market Overview |
3.1 United Arab Emirates (UAE) Country Macro Economic Indicators |
3.2 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, 2021 & 2031F |
3.3 United Arab Emirates (UAE) Electric Iron Market - Industry Life Cycle |
3.4 United Arab Emirates (UAE) Electric Iron Market - Porter's Five Forces |
3.5 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume Share, By Function, 2021 & 2031F |
3.6 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United Arab Emirates (UAE) Electric Iron Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization and household income levels in the UAE leading to higher demand for household appliances like electric irons. |
4.2.2 Growing awareness about energy efficiency and eco-friendly products driving the adoption of energy-efficient electric irons. |
4.2.3 Technological advancements leading to the development of smart features in electric irons, enhancing convenience for consumers. |
4.3 Market Restraints |
4.3.1 Fluctuations in raw material prices impacting the manufacturing costs of electric irons. |
4.3.2 Intense competition among various brands and manufacturers in the UAE electric iron market leading to price wars and margin pressures. |
4.3.3 Economic uncertainties and fluctuations in consumer spending affecting the overall demand for electric irons. |
5 United Arab Emirates (UAE) Electric Iron Market Trends |
6 United Arab Emirates (UAE) Electric Iron Market, By Types |
6.1 United Arab Emirates (UAE) Electric Iron Market, By Function |
6.1.1 Overview and Analysis |
6.1.2 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Function, 2021-2031F |
6.1.3 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Automatic, 2021-2031F |
6.1.4 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Non-automatic, 2021-2031F |
6.2 United Arab Emirates (UAE) Electric Iron Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Dry, 2021-2031F |
6.2.3 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Steam, 2021-2031F |
6.3 United Arab Emirates (UAE) Electric Iron Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Residential, 2021-2031F |
6.3.3 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Commercial, 2021-2031F |
6.4 United Arab Emirates (UAE) Electric Iron Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Offline, 2021-2031F |
6.4.3 United Arab Emirates (UAE) Electric Iron Market Revenues & Volume, By Online, 2021-2031F |
7 United Arab Emirates (UAE) Electric Iron Market Import-Export Trade Statistics |
7.1 United Arab Emirates (UAE) Electric Iron Market Export to Major Countries |
7.2 United Arab Emirates (UAE) Electric Iron Market Imports from Major Countries |
8 United Arab Emirates (UAE) Electric Iron Market Key Performance Indicators |
8.1 Energy efficiency rating of electric irons in the market. |
8.2 Consumer satisfaction levels with the performance and durability of electric irons. |
8.3 Adoption rate of smart features in electric irons by consumers in the UAE. |
8.4 Rate of innovation and introduction of new technologies in electric irons by manufacturers. |
8.5 Number of households in the UAE using electric irons as their primary ironing appliance. |
9 United Arab Emirates (UAE) Electric Iron Market - Opportunity Assessment |
9.1 United Arab Emirates (UAE) Electric Iron Market Opportunity Assessment, By Function, 2021 & 2031F |
9.2 United Arab Emirates (UAE) Electric Iron Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 United Arab Emirates (UAE) Electric Iron Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 United Arab Emirates (UAE) Electric Iron Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United Arab Emirates (UAE) Electric Iron Market - Competitive Landscape |
10.1 United Arab Emirates (UAE) Electric Iron Market Revenue Share, By Companies, 2024 |
10.2 United Arab Emirates (UAE) Electric Iron Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |