United States Genset Rental Market (2025-2031) | Outlook, Industry, Companies, Share, Analysis, Growth, Trends, Size, Forecast, Value & Revenue

United States Genset Rental Market Highlights

Report Name	United States Genset Rental Market
Forecast period	2025-2031
CAGR	5.2%
Growing Sector	Infrastructure

Topics Covered in the United States Genset Rental Market Report

United States Genset Rental Market report thoroughly covers the market By Types, By KVA Ratings, By Applications, By Prime Applications and By Vertical. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

United States Genset Rental Market Synopsis

United States Genset Rental market is experiencing robust growth, with a CAGR of 5.2% during the forecast period (2025-2031). The market is primarily driven by factors such as increasing demand for reliable power supply, rising number of infrastructure projects, and stringent emission regulations. Additionally, the availability of advanced rental gensets with features like remote monitoring and fuel efficiency is also contributing to the growth of the market.

According to 6Wresearch, the United States Genset Rental Market Size is expected to reach a significant CAGR of 5.2% during the forecast period 2025-2031, driven by the growth of various sectors such as construction, manufacturing, and events & entertainment. The increasing demand for continuous power supply in these sectors is leading to a high adoption of rental gensets. Moreover, the growth of the construction sector in United States  is expected to further fuel the demand for genset rentals as temporary power solutions on job sites.

United States Genset Rental Market Trends

One of the major trends observed in the United States genset rental market is the increasing use of advanced technologies, such as remote monitoring and telematics, to track and manage rental gensets. This allows for better efficiency and cost savings for both rental companies and their clients. Another trend influencing the market is the growing popularity of hybrid or dual-fuel gensets, which offer a more eco-friendly option by using a combination of diesel and natural gas as fuel. This has become especially important with strict emission regulations being implemented in various states across the country.

Moreover, there is a rising demand for customized rental solutions tailored to the specific needs of different industries. This has led to rental companies offering a wide range of genset sizes and options, including low-noise and mobile versions, to cater to diverse customer requirements. Despite the growth opportunities, there are some challenges faced by the United States genset rental market. One of these is the increasing competition from other temporary power solutions such as solar panels and battery storage systems. These alternatives offer a more sustainable option for power supply, posing a threat to the traditional diesel-fueled gensets.

Investment Opportunities in United States Genset Rental Market

The United States genset rental market presents a lucrative investment opportunity for key players. With the growing demand for reliable and uninterrupted power supply, there is a rising need for advanced and efficient rental gensets in various sectors. Additionally, the increasing focus on reducing carbon emissions provides an opportunity for companies to invest in sustainable solutions such as hybrid or dual-fuel gensets. Moreover, partnerships and collaborations with local rental companies can also help in expanding business operations and gaining a stronger foothold in the market.

Leading Players in the United States Genset Rental Market

Some of the key players operating in the United States genset rental market are Aggreko, Caterpillar Inc., Cummins Inc., Generac Holdings Inc., Herc Rentals, and United Rentals. These companies are focusing on new product launches, partnerships, and expansion strategies to cater to the growing demand for rental gensets in various sectors.

Future Insights of the United States Genset Rental Market

The future of the United States Genset Rental market looks promising, with a steady growth rate and increasing demand for temporary power solutions in various sectors. The implementation of advanced technologies and eco-friendly options will further contribute to the market growth. Moreover, government initiatives towards infrastructure development and renewable energy sources are expected to create more opportunities for the genset rental market.

Government Regulations

The genset rental market in the United States is also influenced by government regulations. In recent years, there has been a growing focus on reducing carbon emissions and promoting sustainable energy solutions. This has led to stricter regulations for diesel-fueled gensets, requiring them to meet certain emission standards. To comply with these regulations, rental companies are now investing in advanced technologies and alternative fuel options.

Additionally, various state governments have incentives and programs in place to promote the use of renewable energy sources such as solar power and wind power. This could potentially affect the demand for traditional genset rentals in the future.

Furthermore, government initiatives towards infrastructure development, especially in remote areas or disaster-prone regions, can also contribute to the growth of the genset rental market. These areas often require temporary power solutions for construction projects or emergency situations, making genset rentals a crucial part of the infrastructure development process.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Diesel Genset Rental to Dominate the Market - By Types

According to Ravi Bhandari, Research Head, 6Wresearch, the diesel genset rental segment is expected to dominate the United States Genset Rental market, accounting for the largest share in terms of revenue. This can be attributed to the widespread use of diesel generators in various sectors such as construction, manufacturing, and events & entertainment. Diesel generators are known for their reliability and durability, making them a preferred choice among end-users.

Below 100 KVA to Dominate the Market - By KVA Rating

In terms of KVA rating, the below 100 KVA segment is projected to dominate the market for both diesel and gas genset rentals in United States . This can be attributed to their widespread use in small-scale applications such as residential buildings, small businesses, and events.

Standby Genset Rental to Dominate the Market - By Applications

The standby genset rental segment is expected to dominate the market in terms of applications. Standby generators are widely used for emergency backup power in case of power outages, making them a crucial component in industries such as healthcare, data centers, and telecommunications.

Peak Load to Dominate the Market - By Prime Applications

The peak load segment is expected to dominate the prime applications category in the United States Genset Rental market. This can be attributed to the increasing demand for temporary power solutions during peak usage periods, such as hot summers or extreme weather conditions. These gensets are essential for maintaining a stable power supply and preventing disruptions in operations for industries like construction, manufacturing, and events & entertainment.

Construction & Manufacturing to Dominate the Market - By Verticals

The construction and manufacturing sectors are expected to dominate the United States Genset Rental market in terms of verticals. The rapid growth of these industries, coupled with the increasing demand for temporary power solutions, is driving the market's growth. Moreover, the government's focus on infrastructure development and renewable energy projects in these sectors further strengthens their dominance in the genset rental market.

Key Attractiveness of the Report

• 10 Years Market Numbers.
• Historical Data Starting from 2021 to 2031.
• Base Year 2019
• Forecast Data until 2031.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• United States Genset Rental Market Overview
• United States Genset Rental Market Outlook
• United States Genset Rental Market Forecast
• Historical data & Forecast of United States Genset Rental Market Revenues for the Period 2021-2031
• Historical data & Forecast of United States Genset Rental Market Revenues, By Types, for the Period 2021-2031
• Historical data & Forecast of United States Genset Rental Market Revenues, By kVA Rating, for the Period 2021-2031
• Historical data & Forecast of United States Genset Rental Market Revenues, By Applications, for the Period 2021-2031
• Historical data & Forecast of United States Genset Rental Market Revenues, By Prime Applications, for the Period 2021-2031
• Historical data & Forecast of United States Genset Rental Market Revenues, By Verticals, for the Period 2021-2031
• United States Genset Rental Market Drivers and Restraints
• United States Genset Rental Market Trends and Industry Life Cycle
• Porter’s Five Force Analysis
• United States Genset Rental Market Opportunity Assessment
• United States Genset Rental Market Player’s Revenue Shares
• Market Competitive Benchmarking
• Company Profiles
• Key Strategic Recommendations

Markets Covered

The report provides a detailed analysis of the following market segments

By Types

• Diesel Genset Rental
• Gas Genset Rental

By kVA Rating

Diesel Genset

• • Below 100 kVA
  • 1-350 kVA
  • 1-750 kVA
  • 1-1000 kVA
  • Above 1000 kVA

Gas Genset

• • Below 100 kVA
  • 1-375 kVA
  • 1-1000 kVA
  • Above 1000 kVA

By Applications

• Standby Genset Rental
• Prime/ Continuous Genset Rental

By Prime Applications

• Peak Load
• Base Load

By Verticals

• Utilities
• Oil & gas
• Construction
• Manufacturing
• Quarrying & Mining
• Commercial
• Others (Agriculture, Municipal Work, and Events)