| Product Code: ETC9960724 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States saw significant growth in basmati rice import shipments in 2024, with top exporting countries being India, Pakistan, Thailand, Spain, and UAE. The market remains highly concentrated, as indicated by the high Herfindahl-Hirschman Index (HHI). The compound annual growth rate (CAGR) between 2020 and 2024 was an impressive 33.68%, with a notable growth rate of 10.8% from 2023 to 2024. This data suggests a strong demand for basmati rice in the US market, with key players continuing to dominate the import landscape.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Basmati Rice Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Basmati Rice Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Basmati Rice Market - Industry Life Cycle |
3.4 United States (US) Basmati Rice Market - Porter's Five Forces |
3.5 United States (US) Basmati Rice Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 United States (US) Basmati Rice Market Revenues & Volume Share, By Species, 2021 & 2031F |
3.7 United States (US) Basmati Rice Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 United States (US) Basmati Rice Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 United States (US) Basmati Rice Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer preference for healthy and exotic cuisines |
4.2.2 Growing multicultural population in the United States leading to higher demand for ethnic foods |
4.2.3 Rising awareness about the nutritional benefits and unique aroma of basmati rice |
4.3 Market Restraints |
4.3.1 Fluctuations in raw material prices impacting production costs |
4.3.2 Competition from other types of rice and grains in the market |
4.3.3 Import restrictions or trade barriers affecting the supply chain |
5 United States (US) Basmati Rice Market Trends |
6 United States (US) Basmati Rice Market, By Types |
6.1 United States (US) Basmati Rice Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Basmati Rice Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 United States (US) Basmati Rice Market Revenues & Volume, By Raw, 2021- 2031F |
6.1.4 United States (US) Basmati Rice Market Revenues & Volume, By Steamed, 2021- 2031F |
6.1.5 United States (US) Basmati Rice Market Revenues & Volume, By Parboiled, 2021- 2031F |
6.2 United States (US) Basmati Rice Market, By Species |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Basmati Rice Market Revenues & Volume, By White, 2021- 2031F |
6.2.3 United States (US) Basmati Rice Market Revenues & Volume, By Brown, 2021- 2031F |
6.3 United States (US) Basmati Rice Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 United States (US) Basmati Rice Market Revenues & Volume, By Food and Cosmetic, 2021- 2031F |
6.3.3 United States (US) Basmati Rice Market Revenues & Volume, By Personal Care, 2021- 2031F |
6.4 United States (US) Basmati Rice Market, By Sales Channel |
6.4.1 Overview and Analysis |
6.4.2 United States (US) Basmati Rice Market Revenues & Volume, By HORECA, 2021- 2031F |
6.4.3 United States (US) Basmati Rice Market Revenues & Volume, By Modern Trade, 2021- 2031F |
6.4.4 United States (US) Basmati Rice Market Revenues & Volume, By Convenience Store, 2021- 2031F |
6.4.5 United States (US) Basmati Rice Market Revenues & Volume, By Online Store, 2021- 2031F |
6.4.6 United States (US) Basmati Rice Market Revenues & Volume, By Traditional Grocery Stores, 2021- 2031F |
7 United States (US) Basmati Rice Market Import-Export Trade Statistics |
7.1 United States (US) Basmati Rice Market Export to Major Countries |
7.2 United States (US) Basmati Rice Market Imports from Major Countries |
8 United States (US) Basmati Rice Market Key Performance Indicators |
8.1 Average selling price of basmati rice in the United States |
8.2 Consumer perception and awareness levels of basmati rice attributes |
8.3 Market penetration rate of basmati rice in different regions of the United States |
9 United States (US) Basmati Rice Market - Opportunity Assessment |
9.1 United States (US) Basmati Rice Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 United States (US) Basmati Rice Market Opportunity Assessment, By Species, 2021 & 2031F |
9.3 United States (US) Basmati Rice Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 United States (US) Basmati Rice Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 United States (US) Basmati Rice Market - Competitive Landscape |
10.1 United States (US) Basmati Rice Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Basmati Rice Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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