| Product Code: ETC023841 | Publication Date: Oct 2020 | Updated Date: Nov 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
In 2024, the United States saw a consistent inflow of bread imports, with Canada, Germany, Vietnam, Norway, and Sweden leading the way. The market remains highly concentrated, as indicated by the high Herfindahl-Hirschman Index (HHI). Despite a positive compound annual growth rate (CAGR) of 2.59% from 2020 to 2024, there was a slight decline in the growth rate from 2023 to 2024 at -0.88%. This data suggests a stable demand for imported bread in the US, with key players maintaining their positions in the market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Bread Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Bread Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Bread Market - Industry Life Cycle |
3.4 United States (US) Bread Market - Porter's Five Forces |
3.5 United States (US) Bread Market Revenues & Volume Share, By Loaves, 2021 & 2031F |
3.6 United States (US) Bread Market Revenues & Volume Share, By Convenience Stores, 2021 & 2031F |
4 United States (US) Bread Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to a shift towards healthier bread options. |
4.2.2 Growing demand for artisanal and specialty bread varieties. |
4.2.3 Rising preference for convenience and on-the-go food products. |
4.3 Market Restraints |
4.3.1 Price competition from private label bread brands impacting profit margins. |
4.3.2 Fluctuating prices of key ingredients like wheat and grains. |
4.3.3 Health concerns related to gluten and carbohydrates affecting consumer purchase decisions. |
5 United States (US) Bread Market Trends |
6 United States (US) Bread Market, By Types |
6.1 United States (US) Bread Market, By Loaves |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Bread Market Revenues & Volume, By Loaves, 2021 - 2031F |
6.1.3 United States (US) Bread Market Revenues & Volume, By Baguettes, 2021 - 2031F |
6.1.4 United States (US) Bread Market Revenues & Volume, By Rolls, 2021 - 2031F |
6.1.5 United States (US) Bread Market Revenues & Volume, By Burger Buns, 2021 - 2031F |
6.1.6 United States (US) Bread Market Revenues & Volume, By Ciabatta, 2021 - 2031F |
6.1.7 United States (US) Bread Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 United States (US) Bread Market, By Convenience Stores |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Bread Market Revenues & Volume, By Specialist Retailers, 2021 - 2031F |
6.2.3 United States (US) Bread Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021 - 2031F |
6.2.4 United States (US) Bread Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.2.5 United States (US) Bread Market Revenues & Volume, By Variety Stores, 2021 - 2031F |
6.2.6 United States (US) Bread Market Revenues & Volume, By Others, 2021 - 2031F |
7 United States (US) Bread Market Import-Export Trade Statistics |
7.1 United States (US) Bread Market Export to Major Countries |
7.2 United States (US) Bread Market Imports from Major Countries |
8 United States (US) Bread Market Key Performance Indicators |
8.1 Consumer demand for organic and gluten-free bread options. |
8.2 Adoption rate of online and direct-to-consumer bread purchasing platforms. |
8.3 Number of new product launches in the premium and artisanal bread segment. |
8.4 Consumer sentiment towards bread consumption based on social media monitoring. |
8.5 Percentage of households incorporating bread products into their daily meals. |
9 United States (US) Bread Market - Opportunity Assessment |
9.1 United States (US) Bread Market Opportunity Assessment, By Loaves, 2021 & 2031F |
9.2 United States (US) Bread Market Opportunity Assessment, By Convenience Stores, 2021 & 2031F |
10 United States (US) Bread Market - Competitive Landscape |
10.1 United States (US) Bread Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Bread Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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